If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Buyers want both online and local information about where to... Read More
Disclosure laws in franchising are suppose to help the consumer.... Read More
You've always liked flowers and you think the idea of... Read More
What's your job profitability? I meet with business owners every... Read More
Do you have all the customers your business can use?The... Read More
When starting a business, you have to determine the method... Read More
The success of your business depends on your ability to... Read More
In my 18 years of consulting I have heard it... Read More
Passion. Passion alone can make your business successful. As an... Read More
Before you want to build your business, you need to... Read More
1. Leadership Is Learned ? While many people appear to... Read More
Many small business startups fail within the first 2 years... Read More
It seems so long ago that I started my first... Read More
Technical writing services are employed to explain the details of... Read More
Do you operate your business as a series of projects,... Read More
Why do you need an account plan?When you first decide... Read More
"So what?" is a lovely question.It can lead to a... Read More
What will your business look like a year from today?If... Read More
Most businesses accept checks as form of payment for goods... Read More
You see it often in large shopping complexes. Customers seem... Read More
If you've been thinking about starting a business, but are... Read More
Small business owners can relieve a lot of their own... Read More
There are many potential niches for pressure washing companies that... Read More
Tammy, a skilled and gifted horticulturist, called me to discuss... Read More
Owning a small business in Wichita, KS might not be... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle,... Read More
Pity parties are nothing new. In fact, we do it... Read More
Are you a small business owner who wants to expand... Read More
There is a Batting Cages Business for those people who... Read More
One of the major complaints in the QSR Quick Service-Fast... Read More
Many small business startups fail within the first 2 years... Read More
As you reflect on this year and prepare for next... Read More
Habit: A consistent behavior you perform so frequently that it... Read More
1. Have A Strong Constitution ? Justices deliver decisions by... Read More
1. Everyone Makes A Difference ? Despite not letting him... Read More
If you have ever had your antique shop or mall... Read More
Buyers want both online and local information about where to... Read More
I frequently give presentations at small business gatherings, providing me... Read More
Anyone in business today realizes both the natural dependency on... Read More
Service Cleaning Businesses must maintain their equipment in order to... Read More
Lance Armstrong this week won an unprecedented 7th Tour de... Read More
Where do you find the right people for a business... Read More
If you are a small business you know that you... Read More
A tongue-in-cheek look at the skills required to operate a... Read More
Many times small businesses want to expand their businesses and... Read More
Running a business, whether large, small or in your home,... Read More
I propose this thought on the subject of Franchisee territory... Read More
What is a guru?A guru is a teacher. A mentor.... Read More
The less a business pays for goods and services the... Read More
The restaurant industry in the United States employs an estimated... Read More
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