If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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The difference between rates and wages is not always clear... Read More
Many of our nations 400,000 franchisees run their businesses out... Read More
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Let me get right to the point. The single most... Read More
There is a Batting Cages Business for those people who... Read More
The choice of financing is an important determinant of whether... Read More
Why does consistency in the message have an effect on... Read More
Everyday, customers and business owners are bombarded with billboards, logos,... Read More
The day care industry is expanding. There are now more... Read More
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I love work, I can watch it all day.I am... Read More
Back when I owned an inventory-based business, one of my... Read More
"I don't know the key to success, but the key... Read More
We are noticing an increase in the length of time... Read More
Most pressure washing companies never look into some of the... Read More
When do you need to get more involved with the... Read More
Every company has a value proposition. That is a statement... Read More
Many new ventures are preoccupied with all the money they... Read More
We visited Lexus USA, home of the Lexus North America... Read More
Passion. Passion alone can make your business successful. As an... Read More
Have you ever wondered what the difference is between a... Read More
Early in my career, I wrote an article for a... Read More
It's just like a marriageTo expect a bank manager or... Read More
Since you own a business you probably have liability insurance... Read More
Sometimes when you run a business you feel as lonely... Read More
When you feel like you're always busy working on your... Read More
For the employees, payday is the brightest day; they finally... Read More
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Concrete Roof Tile Business: During the 2004 summer season, storms... Read More
We visited Lexus USA, home of the Lexus North America... Read More
The Federal Trade Commission is assisting competitor to cheat and... Read More
The success of your business depends on your ability to... Read More
Some of the greatest words of wisdom for any man... Read More
Researching information for a recent business plan, I came across... Read More
Having a successful business means also having a good working... Read More
Why Alliances FailWhen do you know an alliance is falling... Read More
Have Some Time to Yourself One of the most important... Read More
Incredible as it sounds, you have a goldmine of free... Read More
Financial Consultants are one of the fastest growing industries today.... Read More
As you may already know, asphalt paved parking lots do... Read More
Most businesses accept checks as form of payment for goods... Read More
The Franchise Group at the Federal Trade Commission in all... Read More
In the first article we mentioned the main characteristics that... Read More
What is in an information plan?Before you even meet with... Read More
In franchising an individual desirous of their own business will... Read More
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Nothing can drive a business down faster than customers who... Read More
Many self employed professionals find themselves overwhelmed, frustrated, and confused... Read More
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