If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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As a company grows, the owner's role begins to change.... Read More
You know what makes me really happy? Drinking a Starbucks... Read More
How far away is the person you need to meet?We... Read More
1. Leadership Is Learned ? While many people appear to... Read More
"Order Now!" "Your Business Will Fail If You Don't Have... Read More
Do you know what your genius work is? It's the... Read More
The choice of financing is an important determinant of whether... Read More
TRUTH IN THE LAWN MOWING INDUSTRYWe do not wish to... Read More
At one point or another, almost every business runs short... Read More
If you are the boss and you think your job... Read More
Don't you find that there are so many decisions you... Read More
In these days of insecurity and uncertain futures, the tendency... Read More
Shopping for a franchise is easy if you know what... Read More
In a quest for customers and to keep those customers,... Read More
One of the great challenges for independent professionals and small... Read More
Looking for a place to add a Quick Lube away... Read More
Pet Transportation Services are needed as the number of pets... Read More
To have one of the popular in home daycare businesses.... Read More
Do you sometimes find yourself just going "through the motions"... Read More
This morning, I went to take a short walk outside.... Read More
Q: I will be retiring this year at age 60... Read More
The success of your business depends on your ability to... Read More
Q: After years of dreaming about starting my own business,... Read More
Why give freebies?We have all seen freebies at trade shows... Read More
The following tips have come from a wide variety of... Read More
Scenario OneDuring a recent presentation, a business owner was given... Read More
Everyday more web based companies enter the business scene. The... Read More
You may find this Newsletter a little long winded but... Read More
We love Wichita because it has great all round weather... Read More
If you are looking for a franchise opportunity, the choice... Read More
Is your business making money? Would you know?Figuring out whether... Read More
Too often in business we get trapped into reviewing our... Read More
Your grandfather probably told you to "learn something new everyday".... Read More
Traditional advertising methods are still being used for almost 90%... Read More
I am simply amazed at the problems some of my... Read More
So you want to start a business but you don't... Read More
Franchising companies often use Business Broker to help attain sales... Read More
Are you -- like 70 percent of small business owners... Read More
Business Process Automation or BPA for short. This was a... Read More
Database Problems in MarketingI have been working on a direct... Read More
-- Beyond Cold Calling, "Warm" Calling and Sending E-mails --Many... Read More
For really tough boat hull cleaning you will need to... Read More
Think of your business as a living, breathing, organism. It... Read More
The Federal Trade Commission which governs the franchise industry thru... Read More
The Customer Analysis section of the business plan assesses the... Read More
It's a commonly quoted statistic: 80% of all small businesses... Read More
It's just like a marriageTo expect a bank manager or... Read More
You can provide affordable health care plans to your employees.... Read More
One of the hidden perks of raising six children is... Read More
This is the tale of two business plans with very... Read More
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