If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Mobile detailers will find themselves with lots of competition even... Read More
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-- The One Pager Shortcut Series --An effective and compelling... Read More
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Gather round while I tell you the story of Kennebec... Read More
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I love lists. I make them for everything. And I'm... Read More
Let me get right to the point. The single most... Read More
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Researching information for a recent business plan, I came across... Read More
Q: I have outgrown my home office and need to... Read More
Many small businesses do quite well due to the blood,... Read More
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If you're like the rest of us, you've spent a... Read More
It's a commonly quoted statistic: 80% of all small businesses... Read More
Great question!Freeing your time is an indisputably key element in... Read More
Have you ever wondered what the difference is between a... Read More
So you want to get into the auto detailing business... Read More
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One of the greatest pitfalls in e-commerce is Field of... Read More
KEEPING INTEREST HIGH: Supervision is key to the success of... Read More
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Forget everything you've ever heard about the U.S. Small Business... Read More
1. Everyone Makes A Difference ? Despite not letting him... Read More
A recent survey indicated that clean Taxi Cabs Fleets have... Read More
Seems as though there are a lot of business closings... Read More
If you discovered the bottom line in your business depended... Read More
Which questions do you need to ask to even get... Read More
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