If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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You've probably heard the statistic that 95% of small businesses... Read More
Many of our nations 400,000 franchisees run their businesses out... Read More
If you intend to franchise your company you will need... Read More
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When working from home, it is usual to find that... Read More
What is a guru?A guru is a teacher. A mentor.... Read More
Last year, trillions of dollars transferred hands on the internet... Read More
Let's face it, we all tend to get stuck in... Read More
A Private Investigator is a professional trained in the art... Read More
Over regulation of small business is so intense it is... Read More
The Federal Trade Commission out of the blue decide in... Read More
Q: I really want to start my own business, but... Read More
Traditional advertising methods are still being used for almost 90%... Read More
Pity parties are nothing new. In fact, we do it... Read More
Many mobile pressure-washing companies turn to government contacts to make... Read More
Auto detailers are often asked to clean boats and detail... Read More
Everyday, customers and business owners are bombarded with billboards, logos,... Read More
No matter type of business you operate you've got to... Read More
Motivational author and speaker Jim Rohn says that for a... Read More
Owning a business is a challenging endeavor. If you're like... Read More
Approximately 200,000 new businesses are started each year. More people... Read More
Car wash businesses are unique to other businesses. In fact... Read More
The reason we Franchisors call it an exclusive territory is... Read More
A tongue-in-cheek look at the skills required to operate a... Read More
Shopping for a franchise is easy if you know what... Read More
Have you ever wondered what the difference is between a... Read More
Office support services can range from basic data entry to... Read More
As a business owner, you already know how important it... Read More
The FTC- Mighty Federal Trade Commission has unilaterally decided to... Read More
Seems as though there are a lot of business closings... Read More
The employer / employee relations environment has been constantly evolving... Read More
If you run a mobile car wash, mobile fleet washing... Read More
A lot of business owners I've spoken with lately have... Read More
When pressure washing heavy equipment each piece of equipment has... Read More
A cherished business doctrine is that growth must be a... Read More
Debt collection letters--an overview"Debt collection letter" in the singular may... Read More
As stability emerges in the Middle East there will be... Read More
The Franchise Group at the Federal Trade Commission in all... Read More
Pity parties are nothing new. In fact, we do it... Read More
Think of all of your business ideas as tiny seeds... Read More
Many auto detailers fall short in their sales presentations. I... Read More
Quality control in franchising companies is paramount and all franchising... Read More
Franchisor expansion policies are not as simple as one might... Read More
How do you find groups that are in need of... Read More
The Operations Plan is a critical component of any business... Read More
Motivational author and speaker Jim Rohn says that for a... Read More
What are the best methods for keeping a good business... Read More
Bookkeeping?the "dreaded" word is something we all have to worry... Read More
A cluttered world of marketing communications diminishes the ordinary. The... Read More
There are many little details that go into making sure... Read More
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