Home
>
Small Business
>
Are You a Small Business Lone Ranger? Take My 10-Question Quiz To Find Out!

Are You a Small Business Lone Ranger? Take My 10-Question Quiz To Find Out!

So what exactly is a "Small Business Lone Ranger?" A "Small Business Lone Ranger" is a business owner who does all the work themselves.

No matter how big or small the project, the Lone Ranger handles 100% of it. Either because they're afraid to let go of control or because they feel they can't afford to hire help. Can you relate? I know I can!

So what's wrong with doing everything yourself? Well it's tough to grow your business if you're busy managing every single detail. I know it's a bit scary to let go of control or to consider actually hiring help, but I also know it's necessary if you want to grow your business to its fullest potential.

Take my 10-question quiz to determine if YOU are a Lone Ranger. And don't worry if you are, I've got some suggestions to help you rid yourself of this business-stifling affliction!

1. Do you work alone?

2. Do you feel no one can do your work quite as well as you?

3. Do you often feel there aren't enough hours in the day to get everything done?

4. Do you maintain your own website?

5. Do you do your own accounting and billing?

6. Do you write your own sales and marketing copy?

7. Do you get your own mail?

8. Do you buy your own office supplies?

9. Do you create or deliver all your products and services by yourself?

10. Do you fulfill and ship all your sales yourself?

I think you can see this list could go on and on and on, but you get the idea. So if you answered "Yes" to most or all of these questions, guess what, YOU ARE A LONE RANGER! That's okay, I've been one, too.

When your business is small you have to wear many hats because you can't afford to hire help. But at what point do you make a decision to start delegating tasks to someone else? ANSWER: When the time you're spending on administrative tasks involved in keeping your business running prevents you from spending time growing your business.

As a business owner, you should aim to spend at least 60% of your time marketing. You are the BEST person to market your product or service. And marketing is the only way your business will grow and flourish. So if you're too busy paying bills, getting the mail, responding to email and running out to pick up office supplies, then guess what? You don't have time to market. And your business cannot grow.

So what's a Small Business Lone Ranger to do? Here are 6 tips:

1. Make a list of all the tasks that don't require your specific expertise or talent (things like sorting mail, buying office supplies, and filing).

2. Make a second list of the tasks that consume a lot of your time but are OUTSIDE your specific area of expertise (things like maintaining your web site or managing your business finances and accounting).

3. Determine how many hours per week you spend doing these tasks.

4. Determine what additional sales and marketing, or other business-building activities you would have time for if you didn't have to do these other tasks.

5. Estimate how many additional clients or sales you could generate with this extra time spent on marketing and building your business.

6. Make a decision to hire an assistant, bookkeeper, web site manager or whatever specialists are appropriate to handle these tasks. Determine what you can afford based on your results in Tip #5.

I know you're probably wondering how you'll be able to afford it. But really, we can't afford NOT to hire help. Unless we are satisfied with keeping our business small. And don't get me wrong, there's absolutely nothing wrong with that - I've done it for seven years. But if you have a bigger vision (like I do now), then you need a team to help you make that vision a reality.

To start with, your team should include an assistant to do the work that is not a good use of your time. This doesn't have to be a full-time employee; I'm starting out with someone just a few hours a week. You'll also want to get a bookkeeper and a CPA to manage your finances - they'll not only free you up from your accounting tasks, they'll also help you keep more of what you do make.

So take a moment to get a clear vision of what kind of business you want to create. And if that vision is larger than you can accomplish on your own, take the six steps above to get a team to help you make it a reality.

20-year marketing veteran Debbie LaChusa created The 10stepmarketing System to help small business owners successfully market their business, themselves, without spending a fortune on marketing. To learn more about this simple, step-by-step program and to sign up for her FREE audio class and FREE weekly ezine featuring how-to articles, tips and advice, visit http://www.10stepmarketing.com

experienced cleaning professionals Winnetka ...

In The News:

A fake Amazon invoice charging $988.18 for an iPad lists the same customer support phone number three times to steer panicked victims into calling.

A handful of food delivery robots from Uber Eats and other platforms have gotten kicked and knocked over in Philadelphia and Los Angeles.

Data broker opt-out forms may not protect your family. People search sites can still expose your info through a spouse's or parent's profile.

Apple's first touchscreen MacBook Pro starts at $2,899 with a PROLED XDR OLED display, but the non-touch M6 model costs $900 less at $1,999.

Black Friday deals are already drawing scammers who use fake delivery notices and gift card payment requests to steal your personal financial information.

Apple's iPhone Duo reportedly outlasted the Samsung Galaxy Z Fold 8 by over three hours in battery tests, but its weight and repair costs raise concerns.

Florida Polytechnic University's Jetson ONE eVTOL police vehicle named Astro still awaits FAA authorization before officers can fly operational patrols.

OpenAI's new locked chats feature lets you protect ChatGPT conversations with a PIN, Face ID or Touch ID, but there are key privacy limitations.

A phishing email disguised as an Evite fooled a man even after he emailed his friend to verify it, revealing how compromised Gmail accounts aid scams.

Microsoft's AI diagnostic system identified 83% of complex medical cases in a study, more than doubling the 36% accuracy of generalist doctors.

Account takeover threats go beyond stolen passwords as criminals exploit session cookies, SIM swaps and MFA fatigue to bypass your login security.

SpaceX is reportedly pursuing access to 80,000 cell sites to turn Starlink into a major wireless carrier rivaling Verizon, AT&T and T-Mobile.

Tech advocacy groups warn that foreign nationals at AI companies like OpenAI and Google pose a national security threat amid a lack of federal oversight.

Singapore researchers built the world's first touchscreen woven into clothing, surviving 50 machine washes while displaying images and responding to touch.

The Fox News AI Newsletter covers the latest artificial intelligence technology advancements, including the challenges and opportunities AI presents now and for the future.

A startup founder woke to $449 in unexpected OpenAI and Anthropic charges after stolen API keys were exploited during the "Black October" cyber wave.

Educational Testing Service hackers stole millions of California student records, but families who moved out of state years ago may also be affected.

Apple's iPhone Duo screens are cracking near the hinge just days after its $1,999 launch, and iFixit's CT scans may reveal what's going wrong.

Travel expert Katy Nastro says 50,000 American Airlines AAdvantage miles vanished from her account after someone redeemed them without permission.

Google AI Overviews can't be permanently turned off, but adding -AI to your searches and using the built-in Web filter can help bypass AI summaries.

Attaxion researchers found 30 fake Texas campaign merchandise stores traced to just two sellers hawking gear for competing Republicans and Democrats.

GM plans to debut eyes-off driving in the Cadillac Escalade IQ by 2028, but safety testing reveals how long distracted drivers take to regain control.

Data brokers assign labels predicting your health, finances and religion based on browsing and purchases, then sell those profiles to businesses.

Elon Musk says he'll give one SpaceX share to every kid in America in 2027, but key details about eligibility and distribution remain unclear.

ClearSpace UK's robotic spacecraft with giant claws will chase down dead satellites at 17,000 mph, with a 2029 launch from Scotland planned.