If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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At one point or another, almost every business runs short... Read More
I am simply amazed at the problems some of my... Read More
Car Wash Crime in the Hood. Apparently not everyone is... Read More
In the first part of this article I put forward... Read More
Everyone loves a good story. Whether it's the story of... Read More
At first blush this idea might be difficult to wrap... Read More
I have to admit, I was curious. When I saw... Read More
Hew Hampshire car wash market. Well we have visited every... Read More
Many pressure washing companies will be glad to take on... Read More
There is a great deal of abuse going on in... Read More
The temporary staffing industry continues to expand, with yearly double-digit... Read More
Anyone who is serious about washing aircraft as a full... Read More
If you ask most small business owners what priority CRM... Read More
The following tips have come from a wide variety of... Read More
To get approval for your small business loan application, you... Read More
As a specialist in getting restaurants open, it is surprising... Read More
The FTC, Federal Trade Commission, is considering modifying the franchise... Read More
Last week's question from Anthony R. on how to choose... Read More
No matter what kind of small business you have, you... Read More
Setting priorities in your business? Your first job is to... Read More
How do we keep track of our business deals?If you... Read More
Just when the entire state was kissing Wichita goodbye, economically... Read More
Let's face it, we all tend to get stuck in... Read More
What does it take to grow a business and run... Read More
A tongue-in-cheek look at the skills required to operate a... Read More
Pet Transportation Services are needed as the number of pets... Read More
Part of the power plan is making sure you have... Read More
The day care industry is expanding. There are now more... Read More
A solopreneur I know disappears from my radar screen for... Read More
It seems so long ago that I started my first... Read More
Incredible as it sounds, you have a goldmine of free... Read More
In a world full of complications sometimes we overlook the... Read More
If an organization lacks a mission statement, it is worthwhile... Read More
You've heard it before; we're living in an information age.... Read More
Here's why 'WHY' is such a profit-making marketing trigger."Stop taking... Read More
Take advantage of world politics today and start your own... Read More
When you go into business for yourself, there are many... Read More
This is the tale of two business plans with very... Read More
It has been said that the only constant is change.... Read More
Aircraft Interiors of personal and corporate jets have hundreds of... Read More
How do you sponsor an event and get personal introductions... Read More
Remember those drawings from science class of how a lever... Read More
Quality control in franchising companies is paramount and all franchising... Read More
I propose this thought on the subject of Franchisee territory... Read More
Now that winter has passed, the annual ritual of spring... Read More
In the Truck Washing Business every single type of vehicle... Read More
My clients and many of my readers are small and... Read More
Opening a carpet cleaning business is a great way to... Read More
In a quest for customers and to keep those customers,... Read More
One major issue not being addressed right now in the... Read More
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