If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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During the California Recall Election, I was very interested. Without... Read More
Ok, so next to the taxman, your company payroll department... Read More
Maximum efficiency in the cleaning industry is a key to... Read More
While I was hard at work last week, an everyday... Read More
Administrative and clerical tasks are the bane of every industry.... Read More
Microfiber cleaning towels have been around for about ten years... Read More
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In the first part of this article I put forward... Read More
Starting and managing a small business is no fun chore,... Read More
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The revenue history is a vital piece of your power... Read More
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To maximum potential profits and dollars in a mobile washing... Read More
Anyone who is serious about washing aircraft as a full... Read More
We love Wichita because it has great all round weather... Read More
Would you rather have one good client paying you five... Read More
Many small companies work very hard to get new accounts.... Read More
This is the tale of two business plans with very... Read More
What are the best methods for keeping a good business... Read More
One of the most common horrific mistakes a business can... Read More
You want to know more about making money with your... Read More
Many times small businesses want to expand their businesses and... Read More
Your product is dying. With the same inevitability that we... Read More
A recent survey showed that only 28.7% of small business... Read More
Franchising is the fastest way to build small businesses, provide... Read More
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Would you rather have one good client paying you five... Read More
I recently met with a very successful magazine publisher who... Read More
Never underestimate the power of perception! Perception plays a major... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle,... Read More
Continuing from the second article:6. About the aground mathematical model,... Read More
Running a small business requires many skills. However, to do... Read More
So you want to start a business but you don't... Read More
Large corporations use employee manuals to both educate employees about... Read More
When you feel like you're always busy working on your... Read More
Part of the power plan is making sure you have... Read More
Ok, so next to the taxman, your company payroll department... Read More
Articles abound advising the business community how to properly screen... Read More
Increase your profit potential by identifying ? and avoiding ?... Read More
Last week's question from Anthony R. on how to choose... Read More
An observation while returning home from a seminar: Getting away... Read More
The way you manage your money is one of the... Read More
Not sure how to start a small business? This guide... Read More
Most small businesses will not even try to advertise on... Read More
If small business had no important outside audiences, it wouldn't... Read More
Looking for a place to add a Quick Lube away... Read More
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