If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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A corporate shell could be liken to a house that... Read More
Get maximum results with minimum effort. Sounds great doesn't it?... Read More
Obtaining a business credit card enables the small business owner... Read More
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First, we need to define the different kinds of skip... Read More
A top executive called up me late in the night.... Read More
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Until the day I learned to play chess I loved... Read More
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It has been said that the only constant is change.... Read More
Your business is making profits, but where is the cash?... Read More
I ran a franchise company for many years, a car... Read More
You've probably heard the statistic that 95% of small businesses... Read More
Think of your business as a living, breathing, organism. It... Read More
When you hear the word "success" does it bring on... Read More
Pet Transportation Services are needed as the number of pets... Read More
A lot of business owners I've spoken with lately have... Read More
You need to be visible to attract customers, right? But... Read More
When does your ego get in the way?Let's go back... Read More
Why give freebies?We have all seen freebies at trade shows... Read More
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1. Have A Strong Constitution ? Justices deliver decisions by... Read More
What is a Virtual Assistant?? A Virtual Assistant is that... Read More
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I love work, I can watch it all day.I am... Read More
Many smaller businesses choose niche markets for various reasons and... Read More
How do you find the best business partners?Finding a good... Read More
Debt collection letters--an overview"Debt collection letter" in the singular may... Read More
The FTC- Mighty Federal Trade Commission has unilaterally decided to... Read More
Q: I will be retiring this year at age 60... Read More
Great question!Freeing your time is an indisputably key element in... Read More
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Too often in business we get trapped into reviewing our... Read More
Data. Most people think it is a term relegated to... Read More
There are many potential niches for pressure washing companies that... Read More
We were more than excited. Our women's doubles tennis team... Read More
As the owner or an employee of a small-to medium-sized... Read More
It's a commonly quoted statistic: 80% of all small businesses... Read More
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