If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
|
|||||
|
|
|
|||
If small business had no important outside audiences, it wouldn't... Read More
Sometimes the simple businesses are the ones, which make good... Read More
After over thirty years advising small business it still comes... Read More
Think of your business as a living, breathing, organism. It... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle,... Read More
Remember those drawings from science class of how a lever... Read More
Why does a good business relationship rely on having some... Read More
Franchisor expansion policies are not as simple as one might... Read More
In a quest for customers and to keep those customers,... Read More
The following tips have come from a wide variety of... Read More
Every employee would like to earn as high a salary... Read More
Cash is King... That is what everyone tells us and... Read More
Sexual Harassment is a disturbing part of employment life in... Read More
A suggestion box is a really good idea for your... Read More
The Boston suburbs seem to be rich with possible locations... Read More
My 16 year-old daughter said, "Gee Dad! You look just... Read More
Don't let your customer satisfaction research initiative collect dust on... Read More
As a franchisor I am always asked by new and... Read More
10 Best Practices to consider as your SBIR negotiations approach... Read More
1. TargetYou are not all things to all people. Decide... Read More
How much is your time really worth? Is it worth... Read More
Shipping materials can be expensive! Even the styrofoam "peanuts" can... Read More
The Dynamics of Daylight Savings Time changes the way we... Read More
Security Professionals provide the products and services necessary to create... Read More
Franchising Corporations need to maintain an iron fist when it... Read More
The Federal Trade Commission decided to sit down and revamp... Read More
Many investors and business ethics professionals are calling for more... Read More
In today's economic climate, the first priority for the small... Read More
I love lists. I make them for everything. And I'm... Read More
When a regulator finds a target to go after to... Read More
Having a successful business means also having a good working... Read More
Ongoing support for a franchise system is omnipotent. A major... Read More
Many have not experienced a fire up close. One year... Read More
Expanding your business requires you to take a good hard... Read More
In this paper, I will:1. provide a framework for creating... Read More
Imagine that you have operated a successful franchise business for... Read More
Who is responsible for maintaining the business relationship?Nurturing a business... Read More
There is much competition in the mobile auto detailing business.... Read More
As a practise gets larger & larger the associated problems... Read More
At first blush this idea might be difficult to wrap... Read More
Shopping for a franchise is easy if you know what... Read More
It's a commonly quoted statistic: 80% of all small businesses... Read More
On Monday the Department of Corporations in California revoked franchise... Read More
Large corporations use employee manuals to both educate employees about... Read More
As you may already know, asphalt paved parking lots do... Read More
Most businesses accept checks as form of payment for goods... Read More
As a business owner, you already know how important it... Read More
Financial Consultants are one of the fastest growing industries today.... Read More
What is in an information plan?Before you even meet with... Read More
(Although this article is geared towards small business owners, the... Read More
Small Business |