If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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A successful joint venture marketing effort is the goal of... Read More
IntroductionIt is widely recognised that Email and the Internet is... Read More
Running a small business requires many skills. However, to do... Read More
Why should you do informative talks to smaller groups?Informative talks... Read More
With the massive explosion of start-ups and home businesses developing,... Read More
Paper Shredding Business Opportunities are blossoming up everywhere because in... Read More
Commonly folks have asked me what the technical difference is... Read More
We visited Lexus USA, home of the Lexus North America... Read More
The story is told of a tiger chasing some goats... Read More
When you feel like you're always busy working on your... Read More
The American system of business management has been admired and... Read More
Business consulting opportunities might be just what your are looking... Read More
The single most important activity you can do in your... Read More
Most small businesses simply go about their daily business and... Read More
If you have a busy private practice, chances are you... Read More
Are you a home or small business owner and you're... Read More
Many small companies work very hard to get new accounts.... Read More
We hear a lot of talk about junk mail nowadays.... Read More
If you are in the pressure washing business and are... Read More
Seems as though there are a lot of business closings... Read More
Unfortunately for all buyers, each selling organization and their individual... Read More
Today required franchise disclosure documents are over 200 pages generally.... Read More
Many businesses offer small business franchise opportunities. There are many... Read More
Many mobile pressure-washing companies turn to government contacts to make... Read More
Becoming a contractor or sub-contractor for the U.S. government can... Read More
One of the best marketing strategies a business or organization... Read More
One of the simplest ways to expand your marketing efforts... Read More
A common hazard faced by new entrepreneurs is a lack... Read More
The following tips have come from a wide variety of... Read More
In my 18 years of consulting I have heard it... Read More
Did you ever have one of those days or weeks... Read More
A Brilliant Marketing Idea... sounds great but what is it?... Read More
Articles abound advising the business community how to properly screen... Read More
Many times small businesses want to expand their businesses and... Read More
As a practise gets larger & larger the associated problems... Read More
The employer / employee relations environment has been constantly evolving... Read More
Business consulting opportunities might be just what your are looking... Read More
Seventy percent of US households use the web when shopping... Read More
We very much like what we see in Lubbock, TX... Read More
As you reflect on this year and prepare for next... Read More
You bet it's worth it. Publicity via news releases, along... Read More
A lot of business owners I've spoken with lately have... Read More
As a specialist in getting restaurants open, it is surprising... Read More
You've heard it before; we're living in an information age.... Read More
One of the major complaints in the QSR Quick Service-Fast... Read More
Do you have all the customers your business can use?The... Read More
Why should you do informative talks to smaller groups?Informative talks... Read More
This year, some 700,000 American businesses will be sold. Most... Read More
The Operations Plan is a critical component of any business... Read More
Every employee would like to earn as high a salary... Read More
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