Home
>
Small Business
>
Small Business And The Ability To Find Market Place Opportunities

Small Business And The Ability To Find Market Place Opportunities

Marketing is one of the four corner-posts of a solid business. Knowing a few marketing tricks is great, but to be really successful you must be able to assess market place opportunities. Here's 13 points you should look at?

It is necessary to understand the prevailing economic and industry conditions. Analyze the demographics of your customer base

What are the customer's needs?

What pricing strategies can be implemented?

What is the activity of competitors?

What promotional strategies can be implemented (media, word-of-mouth referrals?)

What is your customer's profile?

Understand your customers' disposable income.

Plan promotional schedules around specific activities that are going to affect your customer base.

Develop a budget for each promotional activity prior to commencing on the promotional activity highlighting what you hope to achieve, what it is going to cost to promote and then analyze the performance against the budget expectation after the promotional activity is concluded.

You need to identify your unique selling proposition and center your marketing strategies round it.

If you are using media advertising or promotion, gauge the success of that promotion.

Checklist for maintaining sales.

Increasing the number of customers can be affected by location, effective advertising, in store displays, demonstrations and special events.
Exterior appearance identification.
Effective hardworking employees.
Hints on increasing average sales.
Companion selling
Selling higher quality
Merchandising/display
In-Store signs
Stock mix
Increasing repeat visitors by customers.
Staff attitude
Staff product/service knowledge
Staff sales ability
Stock range
Business image/appearance/housekeeping
Direct mail
Birthday and Christmas Cards
Newsletter
About the Author
Kelvyn Peters CPA is one of Australia's longest serving Tax Agents. He was registered as a Tax Agent in 1962 and accepted as a CPA in 1964.
He is a well-known speaker and educator and is famous for his skill in the rescue of ailing businesses.
http://profitstrategies4business.com
Lincoln Stretch rentals Alsip ..
In The News:
Tech guru Kurt "CyberGuy" Knutsson offers solutions to fixing a personal computer that freezes up. There are a number of reasons this might be happening.
The rollout of Apple's iOS 17 brought a subtle "Rebound" notification tone that's gotten some criticism. Kurt "CyberGuy" Knutsson explains a fix.
Fitness centers and workout studios are starting to establish policies that prohibit shooting phone videos to protect people's privacy.
Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents
Apple recently notified a small number of iPhone customers in 92 countries that their phones may be under attack by mercenary spyware.
An artificial intelligence-powered home security system can fire paintballs and tear gas at trespassers. The camera identifies human faces and animals.
Technology expert Kim Komando gives her tips and tricks on enhancing your user experience a smartphone and other devices you use everyday.
A new camera called NUCA uses artificial intelligence to create deepfake photos of subjects by stripping away clothing in close to real time.
The Kimberley Kube trail-ready camper has a compact but spacious design and combines luxury, functionality and ruggedness for a weekend getaway.
Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.
Emails instructing you to reset your password for an account may be legitimate, or they may be scams. Kurt "CyberGuy" Knutsson explains.
Northrop Grumman's Manta Ray uncrewed underwater vehicle aims to revolutionize undersea missions — it glides through the ocean without human assistance.
Learn how to work Google's calendar application to streamline and organize your daily tasks from technology expert Kim Komando.
If you do not want Facebook to have automatic access to your private photos, follow our tips to protect yourself. Kurt “CyberGuy" Knutsson shows you how.
Kurt “CyberGuy" Knutsson goes into detail about Apple’s recent iOS update that allows iPhone users to instantly translate spoken language simply by using the Action Button.
Safeguarding your digital life with a reliable physical backup isn't just a precaution, it's a necessity. Kurt “CyberGuy" Knutsson provides the essential backup checklist.
Kurt “CyberGuy" Knutsson reveals how a Redditor exposed false recycling claims at their apartment, highlighting a report that only 21% of U.S. recyclables are processed.
Kurt "CyberGuy" Knutsson offers a travel toolkit featuring five technology tools to help you with booking flights and hotels for your summer vacation.
The bubble behind the clock on your iPhone can appear in different colors. Kurt "CyberGuy" Knutsson explains what each of those colors mean.
Scammers are using the power of artificial intelligence to mimic voices of people and are using the fake voices to commit crimes, like kidnappings.
Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.
Tech guru Kurt "CyberGuy" Knutsson explains the science behind the Invisibility Shield, a 6-foot shield that makes people become invisible.
The International Olympic Committee on Friday announced plans to use AI in various Olympic aspects, including athlete identification, training and judging.
Tech guru Kurt "CyberGuy" Knutsson explains an easy trick to avoid squinting while working or surfing the web by zooming in on your personal computer.
Streaming giant Roku has recently been targeted by a pair of cyberattacks, and the company confirmed over a half million Roku accounts were compromised.