If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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We're birds of a feather, public relations and small business.... Read More
Scenario OneDuring a recent presentation, a business owner was given... Read More
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Every business starts with an idea or a dream. To... Read More
Before you read any further in this article, I'd like... Read More
Like most regulatory bodies in the United States, the Federal... Read More
Seems as though there are a lot of business closings... Read More
During the 1980 presidential campaign, candidate Ronald Reagan vowed, if... Read More
One major issue not being addressed right now in the... Read More
If you're just ramping up your small business email newsletter,... Read More
Here's why 'WHY' is such a profit-making marketing trigger."Stop taking... Read More
Starting your own e-commerce business can be quite the adventure.... Read More
Canon City, Colorado is known for it's 6 Prisons; State... Read More
Tammy, a skilled and gifted horticulturist, called me to discuss... Read More
Here are seven ways for owners of small businesses to... Read More
Have Some Time to Yourself One of the most important... Read More
Most pressure washing companies never look into some of the... Read More
So there I was ? sitting in the audience of... Read More
In today's marketplace the words 'job security' have become an... Read More
A reader of one of my online sessions asked should... Read More
Forget everything you've ever heard about the U.S. Small Business... Read More
As the owner or an employee of a small-to medium-sized... Read More
What is in an information plan?Before you even meet with... Read More
Winning small and home based businesses today must continually shake... Read More
Sometimes when you run a business you feel as lonely... Read More
Experts urge small business owners to "brand" their business ?... Read More
When a person knows and knows not that he knows.... Read More
Auto detailers are often asked to clean boats and detail... Read More
Remember the training programs, seminars, and workshops you had to... Read More
A successful joint venture marketing effort is the goal of... Read More
The American system of business management has been admired and... Read More
The following are six essential skills to business success. You... Read More
We are noticing an increase in the length of time... Read More
Mobile detailers will find themselves with lots of competition even... Read More
Do you operate your business as a series of projects,... Read More
You are probably hard at work promoting your business (and... Read More
Running a business on the net these days can be... Read More
If you interviewed business owners of failed businesses, a majority... Read More
How do you know when an alliance needs to be... Read More
Writing a business plan for your Solo Entrepreneur business doesn't... Read More
Want your small business to flip instead of flop?! Statistically... Read More
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I started working with another new client last week. He... Read More
If you own a mobile car washing, pressure washing or... Read More
1. Know Where You're Going ? Coach Herb Brooks had... Read More
Everyone is talking about small businesses. In 1993, when it... Read More
Hogwash!That's what I say to people who tell me that... Read More
So there I was ? sitting in the audience of... Read More
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