If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Franchisor expansion policies are not as simple as one might... Read More
If you have a busy private practice, chances are you... Read More
Many small companies work very hard to get new accounts.... Read More
Incredible as it sounds, you have a goldmine of free... Read More
As small business owners we're in business to make money... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle,... Read More
Many years ago, I had warned the carwash industry of... Read More
Everyday, customers and business owners are bombarded with billboards, logos,... Read More
Each day we hear of companies entering the franchising industry.... Read More
Let me get right to the point. The single most... Read More
Service Cleaning Businesses must maintain their equipment in order to... Read More
Bookkeeping?the "dreaded" word is something we all have to worry... Read More
Habit: A consistent behavior you perform so frequently that it... Read More
"The way to develop self-confidence is to do the thing... Read More
The employer / employee relations environment has been constantly evolving... Read More
Self-cleaning glass has been talked about a lot, with such... Read More
If you intend to franchise your company you will need... Read More
The success of your business is critically dependent on how... Read More
Every business regardless of size needs a "Business Image Manual"... Read More
Too often in business we get trapped into reviewing our... Read More
One of the critical success factors for service-related businesses is... Read More
Entrepreneurs are hardy stock. But sometimes hardiness can get you... Read More
Completion not Perfection Five Keys To Doubling Your Productivity and... Read More
Over the years I heard the best way to learn... Read More
No, I'm not talking about gambling or dairy cows ?... Read More
I meet and talk to hundreds and hundreds of business... Read More
My colleague, Jane, recently lamented to me an all too... Read More
Starting and growing a small business can be a daunting... Read More
If you're like the rest of us, you've spent a... Read More
Traditional advertising methods are still being used for almost 90%... Read More
Let's face it, we all tend to get stuck in... Read More
As a practise gets larger & larger the associated problems... Read More
Business checks are available in many styles and varieties. They... Read More
Do you spend every waking minute in your business? Do... Read More
That sizzling sound you're hearing may be a symptom of... Read More
Cash flow. To stay in business, you've got to keep... Read More
If you're just ramping up your small business email newsletter,... Read More
If you own a Pressure Washing Company and wish to... Read More
Rule 15C211Under SEC Rule 15C211, a U.S. securities broker or... Read More
Does your company have a community relation strategy? Have you... Read More
There are only a handful of car wash franchises in... Read More
"So what?" is a lovely question.It can lead to a... Read More
The Federal Trade Commission out of the blue decide in... Read More
With the massive explosion of start-ups and home businesses developing,... Read More
Most small business owners seek advisors who can help them... Read More
How do we keep track of our business deals?If you... Read More
In the Truck Washing Business every single type of vehicle... Read More
While there are few career paths that some would call... Read More
The less a business pays for goods and services the... Read More
Since you own a business you probably have liability insurance... Read More
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