If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Q: Is the online world the best place to sell... Read More
Mr/Ms, 'not me' is often on holidays in your business.... Read More
Did you ever have one of those days or weeks... Read More
The reason we Franchisors call it an exclusive territory is... Read More
In this series of articles I'm going to show you... Read More
You may find this Newsletter a little long winded but... Read More
In these days of insecurity and uncertain futures, the tendency... Read More
Starting a business? For many people, the bravery to venture... Read More
Many times small businesses want to expand their businesses and... Read More
There is a rather famous true story called "Acres of... Read More
Just as you are about to say "good-bye" to your... Read More
There have been many great points raised on both sides... Read More
If you've been thinking about starting a business, but are... Read More
Writing a business plan is a fundamental step to ensuring... Read More
In many industries, image is one of the last things... Read More
A corporate shell could be liken to a house that... Read More
Before you read any further in this article, I'd like... Read More
No matter type of business you operate you've got to... Read More
First, we need to define the different kinds of skip... Read More
Announcements can be handed out as a business cardAnnouncements can... Read More
So there I was ? sitting in the audience of... Read More
Do you have all the customers your business can use?The... Read More
Administrative and clerical tasks are the bane of every industry.... Read More
Do you know what your genius work is? It's the... Read More
It behooves every professional mobile auto detailer to stay up... Read More
As the owner or an employee of a small-to medium-sized... Read More
As a practise gets larger & larger the associated problems... Read More
Who is responsible for maintaining the business relationship?Nurturing a business... Read More
The air in my client's office nearly crackled with her... Read More
There is a great deal of abuse going on in... Read More
The Federal Trade Commission is assisting competitor to cheat and... Read More
$37.4 million funded from venture capital today. $86.4 million funded... Read More
One overlooked individual in the process of taking a company... Read More
On June 8, 2004, the world witnessed what no one... Read More
Approximately 200,000 new businesses are started each year. More people... Read More
Business checks are available in many styles and varieties. They... Read More
Are you thinking of starting a small pressure washer business... Read More
Experts urge small business owners to "brand" their business ?... Read More
Don't you find that there are so many decisions you... Read More
There is a continual trend we are seeing which I... Read More
The start of a new year is a time for... Read More
"If at first you don't succeed, then skydiving definitely isn't... Read More
Most doctors never distinguish the difference between customers and patients.... Read More
Frankly, given the legal and regulatory requirements involved in attempting... Read More
Announcements can be handed out as a business cardAnnouncements can... Read More
Many people ask how many graphs or charts they should... Read More
Do you own a franchised business? Over 400,000 franchised businesses... Read More
When starting a business, you have to determine the method... Read More
So you want to start a business but you don't... Read More
I started working with another new client last week. He... Read More
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