If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Many investors and business ethics professionals are calling for more... Read More
Rule 15C211Under SEC Rule 15C211, a U.S. securities broker or... Read More
In franchising an individual desirous of their own business will... Read More
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Bookkeeping?the "dreaded" word is something we all have to worry... Read More
To wash an airplane there are many items you will... Read More
What would happen if you decided to take an extended... Read More
Did you ever have one of those days or weeks... Read More
Lance Armstrong this week won an unprecedented 7th Tour de... Read More
Concrete cleaning can be a lucrative business to start. Here... Read More
Fuel prices these days are quite high and they take... Read More
One of the greatest pitfalls in e-commerce is Field of... Read More
Most folks in the pressure washing business are happier to... Read More
Debt collection letters--an overview"Debt collection letter" in the singular may... Read More
If you are looking for a way to own your... Read More
There are several well-known truck washes in the Great State... Read More
When we speak of branding most of the time people... Read More
Once you've decided to incorporate your small business the next... Read More
Looking for ways to boost your cash flow? As a... Read More
If you plan to upgrade your workshop into an Authorized... Read More
Here's why 'WHY' is such a profit-making marketing trigger."Stop taking... Read More
Most of us remember going to at least one garage... Read More
We were more than excited. Our women's doubles tennis team... Read More
Every company has business pain, but the pain does not... Read More
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1. Resolve to build a consistent network system.Since referrals are... Read More
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Last week we discussed the importance of performing an autopsy... Read More
Where do you find more customers?How do you compete with... Read More
It has been discussed allowing Franchising companies to electronically disclose... Read More
A cluttered world of marketing communications diminishes the ordinary. The... Read More
The Service-Disabled Veteran-Owned Small Businesses (SDVOSB) is a program that... Read More
In this series of articles I'm going to show you... Read More
How often has someone thought of starting a business based... Read More
An observation while returning home from a seminar: Getting away... Read More
Writing a business plan for your Solo Entrepreneur business doesn't... Read More
When the recent Games of the XXVIII Olympiad came to... Read More
Why are we over regulation the franchising industry, what purpose... Read More
One overlooked individual in the process of taking a company... Read More
If you interviewed business owners of failed businesses, a majority... Read More
Franchising Directory Sites-Paid Advertising, Lead Generation for FranchisingFranchising Directory Sites... Read More
Tap these treasures of ideas. The best money you can... Read More
Nothing can drive a business down faster than customers who... Read More
It is estimated that 78% of all small business start-ups... Read More
A thing worth doing is worth doing badly. Yes I... Read More
Unfortunately for all buyers, each selling organization and their individual... Read More
Having a successful business means also having a good working... Read More
We're birds of a feather, public relations and small business.... Read More
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