If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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No matter type of business you operate you've got to... Read More
The following are six essential skills to business success. You... Read More
Ok, you have successfully accomplished your dream of being the... Read More
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On Monday the Department of Corporations in California revoked franchise... Read More
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How to do itPeople skim through newspapers and magazines and... Read More
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Approximately 200,000 new businesses are started each year. More people... Read More
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Are you -- like 70 percent of small business owners... Read More
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All legitimate home business entrepreneurs insist and announce loud and... Read More
Just a few years ago, when one thought of a... Read More
Paul Leonard's BirthdayCards2Go.com paid greeting card service offers convenience when... Read More
I have a confession to make. My name is Caroline... Read More
One of the primary concerns all small businesses have is... Read More
Car Wash Crime in the Hood. Apparently not everyone is... Read More
If you are in a franchise and have a territory... Read More
Q: I'm curious. What is the dumbest business question you've... Read More
Franchisor expansion policies are not as simple as one might... Read More
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At one point or another, almost every business runs short... Read More
When working from home, it is usual to find that... Read More
With all the cabinet refacing business opportunities out there, you... Read More
Debt collection letters--an overview"Debt collection letter" in the singular may... Read More
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Under the Securities Act of 1933, any offer to sell... Read More
As a home business proprietor, you may already realize why... Read More
COLLABORATIVE NEGOTIATING:Collaborative negotiating is a win-win strategy that can focus... Read More
1. Look Over Your Shoulder ? Of course, Punxsutawney Phil... Read More
An observation while returning home from a seminar: Getting away... Read More
You've been meaning to tend to the administration part of... Read More
KEEPING INTEREST HIGH: Supervision is key to the success of... Read More
Ok, you have successfully accomplished your dream of being the... Read More
Sacred cows take a long time to die. We get... Read More
Your business account comes with an ATM, Debit card. Pick... Read More
Pity parties are nothing new. In fact, we do it... Read More
A solopreneur I know disappears from my radar screen for... Read More
Anyone in business today realizes both the natural dependency on... Read More
Most new small businesses won't be in business this time... Read More
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