If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Q: I have outgrown my home office and need to... Read More
Many years ago, I had warned the carwash industry of... Read More
Until the day I learned to play chess I loved... Read More
What image do you and your people portray to your... Read More
Many small businesses do quite well due to the blood,... Read More
In my previous article, Step 1, your challenge for the... Read More
Does your company have a community relation strategy? Have you... Read More
You bet it's worth it. Publicity via news releases, along... Read More
The employer / employee relations environment has been constantly evolving... Read More
The American system of business management has been admired and... Read More
Many have not experienced a fire up close. One year... Read More
Have you been searching for the perfect home-based business? I... Read More
One of the most common horrific mistakes a business can... Read More
Researching information for a recent business plan, I came across... Read More
A reader of one of my online sessions asked should... Read More
Experts urge small business owners to "brand" their business ?... Read More
If you plan to upgrade your workshop into an Authorized... Read More
Many businesses offer small business franchise opportunities. There are many... Read More
Most small businesses incorporated in 2005 will fail by the... Read More
Are you -- like 70 percent of small business owners... Read More
So you want to get into the auto detailing business... Read More
In a quest for customers and to keep those customers,... Read More
This morning, I went to take a short walk outside.... Read More
Should you buy a business opportunity or Franchise if you... Read More
Many physical therapists in private practice have the appearance of... Read More
Washing the exterior of a truck. Sounds easy right? Well,... Read More
Q: A friend told me that as a woman of... Read More
Business card size works well for invitations to special events.What... Read More
Looking for a place to add a Quick Lube away... Read More
If you own a mobile service or home based franchise... Read More
In today's marketplace the words 'job security' have become an... Read More
So it's time to invest some finances into advertising your... Read More
It's obvious when a small business has accepted the fact... Read More
One overlooked individual in the process of taking a company... Read More
Now that winter has passed, the annual ritual of spring... Read More
Technical writing services are employed to explain the details of... Read More
Many ventures are faced with the challenging task of raising... Read More
When pressure washing heavy equipment each piece of equipment has... Read More
Many smaller businesses choose niche markets for various reasons and... Read More
Here is an interesting case study of a company, which... Read More
When is the Chamber ideal for your business?Joining a Chamber... Read More
Why does a good business relationship rely on having some... Read More
To maximum potential profits and dollars in a mobile washing... Read More
When we speak of branding most of the time people... Read More
The reason we Franchisors call it an exclusive territory is... Read More
Your business is only as good as the number of... Read More
We are noticing an increase in the length of time... Read More
There are both fixed and mobile detailers. Consumers often will... Read More
Over the years I heard the best way to learn... Read More
How do you know when an alliance needs to be... Read More
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