If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Auto Detailing: Maintaining A Commercial Carpet ExtractorYou should drain your... Read More
While there are few career paths that some would call... Read More
Image of your franchise automotive outlet is so important. Some... Read More
At first glance, this topic may seem a little repetitive,... Read More
It's the dream of every person who starts a business... Read More
Many mobile car wash operators would like to add de-ionized... Read More
While driving through Pennsylvania farmland, you have probably noticed an... Read More
Many mobile pressure-washing companies turn to government contacts to make... Read More
Someone new to business ownership recently told me, "Before I... Read More
Washing the exterior of a truck. Sounds easy right? Well,... Read More
Commonly folks have asked me what the technical difference is... Read More
Has this ever happened to you... 'John, you have a... Read More
You bet a name is important. Many small business owners... Read More
Who is responsible for maintaining the business relationship?Nurturing a business... Read More
If you really want to earn more money with your... Read More
Are you thinking of starting a small pressure washer business... Read More
Never underestimate the power of perception! Perception plays a major... Read More
1. Don't Spend Too Much Time PlanningWhen you are entering... Read More
With all the cabinet refacing business opportunities out there, you... Read More
All cities have a purchasing office and/or a procurement officer.... Read More
Everyone loves a good story. Whether it's the story of... Read More
It behooves every professional mobile auto detailer to stay up... Read More
Most small businesses incorporated in 2005 will fail by the... Read More
As a franchisor I am always asked by new and... Read More
One major issue not being addressed right now in the... Read More
You've heard it before; we're living in an information age.... Read More
You can provide affordable health care plans to your employees.... Read More
Sometimes when you run a business you feel as lonely... Read More
Most folks in the pressure washing business are happier to... Read More
Q: I really want to start my own business, but... Read More
If your home business is not performing the way you... Read More
If you own a mobile car washing, pressure washing or... Read More
Am I the only one that does not have an... Read More
You are selling your small business (business value under $1... Read More
The following tips have come from a wide variety of... Read More
A reader of one of my online sessions asked should... Read More
Here are some useful tips on what to consider before... Read More
No, I'm not talking about gambling or dairy cows ?... Read More
What is in an information plan?Before you even meet with... Read More
Everyday, customers and business owners are bombarded with billboards, logos,... Read More
Today required franchise disclosure documents are over 200 pages generally.... Read More
Approximately 200,000 new businesses are started each year. More people... Read More
What will your business look like a year from today?If... Read More
There are many factors to be considered when you are... Read More
Many businesses offer small business franchise opportunities. There are many... Read More
A cluttered world of marketing communications diminishes the ordinary. The... Read More
Every business plan book tells you how the Executive Summary... Read More
Your product is dying. With the same inevitability that we... Read More
Are the promoters and consultants destroying the market for Reverse... Read More
Here are seven ways for owners of small businesses to... Read More
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