If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Starting a business? For many people, the bravery to venture... Read More
Most business owners know when they need an accountant, but... Read More
Every company has business pain, but the pain does not... Read More
Consistency is a huge word when operating your business. I... Read More
The success of your business is critically dependent on how... Read More
The Federal Trade Commission which governs the franchise industry thru... Read More
Many pressure washing companies will be glad to take on... Read More
What is the best time to expand a mobile car... Read More
How far can you go based on your relationship with... Read More
Image of your franchise automotive outlet is so important. Some... Read More
In the first part of this article I put forward... Read More
There's no question that hard work and a little luck... Read More
"Inch by inch, row by row...that's the way my garden... Read More
We were more than excited. Our women's doubles tennis team... Read More
Setting priorities in your business? Your first job is to... Read More
You may be in Mail Order, Direct Mail, or you... Read More
Last week we discussed the importance of performing an autopsy... Read More
A reader of one of my online sessions asked should... Read More
Sacred cows take a long time to die. We get... Read More
Most businesses accept checks as form of payment for goods... Read More
I meet and talk to hundreds and hundreds of business... Read More
SBIR vs. STTR: If you are participating in the SBIR... Read More
Here are some of the questions that you need to... Read More
When it comes to cost, how much can you afford... Read More
So you think you're not justified in taking time away... Read More
Being a small or home-based business owner can be loads... Read More
In the first article we mentioned the main characteristics that... Read More
What are the best methods for keeping a good business... Read More
There is a Batting Cages Business for those people who... Read More
In today's fast paced marketplace it is easy to neglect... Read More
Under the Securities Act of 1933, any offer to sell... Read More
How often have you thumbed through a business opportunity magazine,... Read More
When we speak of branding most of the time people... Read More
Sometimes when you run a business you feel as lonely... Read More
Contrary to popular belief, small businesses can survive a crazy... Read More
What was your aim when you went into business for... Read More
A common hazard faced by new entrepreneurs is a lack... Read More
In general, all of us know how to accomplish the... Read More
Franchising Directory Sites-Paid Advertising, Lead Generation for FranchisingFranchising Directory Sites... Read More
You can make your trade show experience much easier by... Read More
As the owner or an employee of a small-to medium-sized... Read More
If you have ever had your antique shop or mall... Read More
Running a business, whether large, small or in your home,... Read More
This year, some 700,000 American businesses will be sold. Most... Read More
Aside from the fear of losing a spreadsheet or research... Read More
In a world full of complications sometimes we overlook the... Read More
At first glance, this topic may seem a little repetitive,... Read More
If you're looking for start-up capital for your business, but... Read More
One of the most common horrific mistakes a business can... Read More
With the massive explosion of start-ups and home businesses developing,... Read More
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