If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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What is a guru?A guru is a teacher. A mentor.... Read More
TACTIC #1 -- Never simply slash your prices, unless you're... Read More
What is the best time to expand a mobile car... Read More
Paper Shredding Business Opportunities are blossoming up everywhere because in... Read More
Many companies wish to expand and a few wish to... Read More
Attorneys and Lawyers are ruining the franchise industry. It is... Read More
When is advice free and when should you charge for... Read More
Due to the over regulation in the Franchising Industry and... Read More
A corporate shell could be liken to a house that... Read More
It is not surprising that some people may perceive Six... Read More
Why Alliances FailWhen do you know an alliance is falling... Read More
So what exactly is a "Small Business Lone Ranger?" A... Read More
Am I the only one that does not have an... Read More
Company mottos can easily be printed on a business card.Sometimes... Read More
No matter your age or station in life, we all... Read More
Many new ventures are preoccupied with all the money they... Read More
I love work, I can watch it all day.I am... Read More
Concrete cleaning can be a lucrative business to start. Here... Read More
You bet it's worth it. Publicity via news releases, along... Read More
"Order Now!" "Your Business Will Fail If You Don't Have... Read More
Many government department heads are on the take. Oh they'll... Read More
Senior citizens are generally not a large marketing segment for... Read More
In my previous article, Step 1, your challenge for the... Read More
A recent survey showed that only 28.7% of small business... Read More
Boston itself covers 50 square miles of concrete and traffic,... Read More
Seems as though there are a lot of business closings... Read More
One of the major complaints in the QSR Quick Service-Fast... Read More
You are selling your small business (business value under $1... Read More
Want your small business to flip instead of flop?! Statistically... Read More
Opening a carpet cleaning business is a great way to... Read More
If you are in the pressure washing business and are... Read More
You've been meaning to tend to the administration part of... Read More
As small business managers, we juggle limited resources in a... Read More
Over the years I heard the best way to learn... Read More
Whether you are an Entrepreneur or Business Professional there are... Read More
Is your business making money? Would you know?Figuring out whether... Read More
Microfiber cleaning towels have been around for about ten years... Read More
Many people ask how many graphs or charts they should... Read More
The story is told of a tiger chasing some goats... Read More
Let's face it, we all tend to get stuck in... Read More
One major issue not being addressed right now in the... Read More
In the first article we mentioned the main characteristics that... Read More
The day care industry is expanding. There are now more... Read More
What image do you and your people portray to your... Read More
In the 2003 Auto Laundry News Survey it was determined... Read More
Car wash businesses are unique to other businesses. In fact... Read More
Aircraft Interiors of personal and corporate jets have hundreds of... Read More
To maximum potential profits and dollars in a mobile washing... Read More
Are you -- like 70 percent of small business owners... Read More
No, I'm not talking about gambling or dairy cows ?... Read More
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