If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Database Problems in MarketingI have been working on a direct... Read More
It is not surprising that some people may perceive Six... Read More
Small businesses need Public Relations, possibly more than large corporations,... Read More
Here are some useful tips on how to select a... Read More
Ask anyone trapped in a cubical about their entrepreneurial dream... Read More
Many small companies work very hard to get new accounts.... Read More
A Brilliant Marketing Idea... sounds great but what is it?... Read More
You see it often in large shopping complexes. Customers seem... Read More
The bad things starts with the letter 'O'?.like Obstacles, Obstruction,... Read More
A recent survey indicated that clean Taxi Cabs Fleets have... Read More
The Federal Trade Commission is upgrading the franchise law and... Read More
The Federal Trade Commission which governs the franchise industry thru... Read More
We are noticing an increase in the length of time... Read More
Some of the very qualities that attract people to the... Read More
When do you need to get more involved with the... Read More
SBIR vs. STTR: If you are participating in the SBIR... Read More
You know what makes me really happy? Drinking a Starbucks... Read More
If you ask most small business owners what priority CRM... Read More
Like most regulatory bodies in the United States, the Federal... Read More
Many people ask how many graphs or charts they should... Read More
(Although this article is geared towards small business owners, the... Read More
In my previous article, Step 1, your challenge for the... Read More
Many mobile pressure-washing companies turn to government contacts to make... Read More
In the summer, I can't drive two blocks without seeing... Read More
-- Beyond Cold Calling, "Warm" Calling and Sending E-mails --Many... Read More
Service Cleaning Businesses must maintain their equipment in order to... Read More
This year, some 700,000 American businesses will be sold. Most... Read More
In the first part of this article I put forward... Read More
When a person knows and knows not that he knows.... Read More
In the Truck Washing Business every single type of vehicle... Read More
If you plan to do business online, then your website... Read More
We love Wichita because it has great all round weather... Read More
One of the most common issues that comes up for... Read More
$37.4 million funded from venture capital today. $86.4 million funded... Read More
While there are few career paths that some would call... Read More
Seems as though there are a lot of business closings... Read More
There are many factors to be considered when you are... Read More
What is a Family Business? A family business is basically... Read More
A Small Business Opportunities Magazine is one of the new... Read More
So you think you're not justified in taking time away... Read More
The reason we Franchisors call it an exclusive territory is... Read More
What are the benefits of using a Freelance Consultant /... Read More
Starting and growing a small business can be a daunting... Read More
How a donation is different from a sponsorship and what... Read More
Cleaning the trailers towed by big trucks is not easy,... Read More
Deciding to start your own franchise is just one of... Read More
Have Some Time to Yourself One of the most important... Read More
If you've been considering incorporating your small business, you've probably... Read More
Why are we over regulation the franchising industry, what purpose... Read More
A Private Investigator is a professional trained in the art... Read More
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