If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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1. There Are No "gimmes" ? They count two-foot putts... Read More
A tongue-in-cheek look at the skills required to operate a... Read More
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Most folks in the pressure washing business are happier to... Read More
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In the heavy equipment cleaning business you can make good... Read More
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Doesn't it frustrate you when you've given good service, sometimes... Read More
Company mottos can easily be printed on a business card.Sometimes... Read More
If you are worried about how many different business cards... Read More
After over 30 years of participating in hundreds of businesses,... Read More
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We visited Lexus USA, home of the Lexus North America... Read More
Canon City, Colorado is known for it's 6 Prisons; State... Read More
Image of your franchise automotive outlet is so important. Some... Read More
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TACTIC #1 -- Never simply slash your prices, unless you're... Read More
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Want your small business to flip instead of flop?! Statistically... Read More
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You are selling your small business (business value under $1... Read More
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Small Business, Big Business ? What's the Diff?Well a lot... Read More
It's just like a marriageTo expect a bank manager or... Read More
Last week's question from Anthony R. on how to choose... Read More
The following tips have come from a wide variety of... Read More
What are the 5 best ways to gain new contacts?There... Read More
Many times small businesses want to expand their businesses and... Read More
Achieving real success should be the goal of any good... Read More
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COLLABORATIVE NEGOTIATING:Collaborative negotiating is a win-win strategy that can focus... Read More
Concrete cleaning can be a lucrative business to start. Here... Read More
IntroductionIt is widely recognised that Email and the Internet is... Read More
Commonly folks have asked me what the technical difference is... Read More
Bookkeeping?the "dreaded" word is something we all have to worry... Read More
If you run a pressure washing business it is a... Read More
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