If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Writing a business plan for a mobile car wash is... Read More
Every business plan book tells you how the Executive Summary... Read More
We visited Lexus USA, home of the Lexus North America... Read More
1. Everyone Makes A Difference ? Despite not letting him... Read More
Why give freebies?We have all seen freebies at trade shows... Read More
One of the most common horrific mistakes a business can... Read More
In the book Women and Small Business author gives all... Read More
Before you start a business we encourage you to prepare... Read More
If you're anything like me then you dislike with a... Read More
Many investors and business ethics professionals are calling for more... Read More
Your on-line success is based on your efforts and yours... Read More
Are the promoters and consultants destroying the market for Reverse... Read More
We all know that competition is an ugly word but... Read More
Hew Hampshire car wash market. Well we have visited every... Read More
If you are just starting your business, or if you... Read More
The difference between rates and wages is not always clear... Read More
It seems so long ago that I started my first... Read More
This morning, I went to take a short walk outside.... Read More
We all know how glorious those first warm days of... Read More
When does your ego get in the way?Let's go back... Read More
It's obvious when a small business has accepted the fact... Read More
The success of your business depends on your ability to... Read More
Gather round while I tell you the story of Kennebec... Read More
Discover How Specialized Cost Containment Creates A New Win-Win Position... Read More
Mr/Ms, 'not me' is often on holidays in your business.... Read More
After over 30 years of participating in hundreds of businesses,... Read More
Writing a business plan is a fundamental step to ensuring... Read More
So there I was ? sitting in the audience of... Read More
Essentially there are 5 tremendously powerful methods to make money... Read More
1. Don't Spend Too Much Time PlanningWhen you are entering... Read More
Business owners rarely go into business to deal with the... Read More
Last summer the FTC put forth a report and then... Read More
One way to determine your companies mission statement is based... Read More
If you run a mobile car wash, mobile fleet washing... Read More
There is much competition in the mobile auto detailing business.... Read More
Disclosure laws in franchising are suppose to help the consumer.... Read More
1. Leadership Is Learned ? While many people appear to... Read More
The Customer Analysis section of the business plan assesses the... Read More
A thing worth doing is worth doing badly. Yes I... Read More
THE PSYCHOLOGY OF PRICINGIn case you hadn't noticed, people can... Read More
Due to the over regulation in the Franchising Industry and... Read More
In the book Women and Small Business author gives all... Read More
Are you a motivational speaker who consistently gets rave reviews... Read More
Approximately 200,000 new businesses are started each year. More people... Read More
If you are thinking of turning your current into a... Read More
Since you own a business you probably have liability insurance... Read More
Whether you operate a chain of restaurants, a mom-and-pop convenience... Read More
Does your small business have a banking and credit card... Read More
Seventy percent of US households use the web when shopping... Read More
Here are some of the questions that you need to... Read More
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