If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Every employee would like to earn as high a salary... Read More
During the California Recall Election, I was very interested. Without... Read More
My colleague, Jane, recently lamented to me an all too... Read More
There are several well-known truck washes in the Great State... Read More
If you're just ramping up your small business email newsletter,... Read More
You've come up with the best idea since sliced bread,... Read More
At first glance, this topic may seem a little repetitive,... Read More
Do you like animals? Would you like to work for... Read More
Gather round while I tell you the story of Kennebec... Read More
And is having a logo really that important?My answer to... Read More
Motivational author and speaker Jim Rohn says that for a... Read More
$elling $elling $ellingWhat makes a great sales person? Well, the... Read More
How careful are you with the data you collect from... Read More
It has been discussed allowing Franchising companies to electronically disclose... Read More
Perhaps you are building a new home office or you... Read More
1. Resolve to build a consistent network system.Since referrals are... Read More
Ok, you have successfully accomplished your dream of being the... Read More
(Although this article is geared towards small business owners, the... Read More
No matter your age or station in life, we all... Read More
Franchising companies often use Business Broker to help attain sales... Read More
Here are some useful tips on what to consider before... Read More
The life cycle of the typical small business is short... Read More
In the summer, I can't drive two blocks without seeing... Read More
Take advantage of world politics today and start your own... Read More
As an entrepreneur you can learn a lot by following... Read More
I recently met with a very successful magazine publisher who... Read More
We have all seen the mobile washing units cruising our... Read More
KEEPING INTEREST HIGH: Supervision is key to the success of... Read More
Today required franchise disclosure documents are over 200 pages generally.... Read More
Is this you?You dreamed of owning your own business, doing... Read More
As I am preparing for my attendance to the CoachVille's... Read More
E-mail and Internet use are integral parts of the typical... Read More
It's the dream of every person who starts a business... Read More
As small business owners we're in business to make money... Read More
As stability emerges in the Middle East there will be... Read More
Franchising is the fastest way to build small businesses, provide... Read More
Your grandfather probably told you to "learn something new everyday".... Read More
Fuel prices these days are quite high and they take... Read More
The challenges of the small business owner are well documented.... Read More
"So what?" is a lovely question.It can lead to a... Read More
If small business had no important outside audiences, it wouldn't... Read More
Someone new to business ownership recently told me, "Before I... Read More
Running a small business requires many skills. However, to do... Read More
If you are a small business you know that you... Read More
The Federal Trade Commission decided to sit down and revamp... Read More
We were more than excited. Our women's doubles tennis team... Read More
Cash flow. To stay in business, you've got to keep... Read More
I was floored! I couldn't believe what they were saying!... Read More
Sacred cows take a long time to die. We get... Read More
The choice to incorporate a small business in Florida has... Read More
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