If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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The challenges of the small business owner are well documented.... Read More
-- The One Pager Shortcut Series --An effective and compelling... Read More
A suggestion box is a really good idea for your... Read More
Expanding your business requires you to take a good hard... Read More
Marketing is one of the four corner-posts of a solid... Read More
Achieving real success should be the goal of any good... Read More
A solopreneur I know disappears from my radar screen for... Read More
Many companies wish to expand and a few wish to... Read More
Cash is King?That is what everyone tells us and it... Read More
If small business had no important outside audiences, it wouldn't... Read More
The bad things starts with the letter 'O'?.like Obstacles, Obstruction,... Read More
Macon, GA goes after garage-gas station conversion detail/hand car washes... Read More
How many hours do you work a week? When was... Read More
Since you own a business you probably have liability insurance... Read More
Large corporations use employee manuals to both educate employees about... Read More
Everything starts with a business plan: If you don't have... Read More
If a customer owes your local business money, it's hard... Read More
$elling $elling $ellingWhat makes a great sales person? Well, the... Read More
-- Building Credibility Through Success Stories --Successful solo entrepreneurs spend... Read More
1. Don't Spend Too Much Time PlanningWhen you are entering... Read More
Many investors and business ethics professionals are calling for more... Read More
Why does a good business relationship rely on having some... Read More
If you want to start a business in 2005, and... Read More
Perhaps you are building a new home office or you... Read More
Is it right for you?If you decide to advertise your... Read More
Every business regardless of size needs a "Business Image Manual"... Read More
Owning a small business in Wichita, KS might not be... Read More
TRUTH IN THE LAWN MOWING INDUSTRYWe do not wish to... Read More
Success is the desire of everyman on the face of... Read More
Over regulation of small business is so intense it is... Read More
If you are a small business and qualify to participate... Read More
Do you own a franchised business? Over 400,000 franchised businesses... Read More
Think of your business as a living, breathing, organism. It... Read More
Incredible as it sounds, you have a goldmine of free... Read More
More sales and more profit. Isn't that what you want... Read More
Send handwritten notes. That applies whether you're a guy or... Read More
The Federal Trade Commission decided to sit down and revamp... Read More
There is a rather famous true story called "Acres of... Read More
As small business managers, we juggle limited resources in a... Read More
You're a small business owner with a hot new product... Read More
Marketing is one of the four corner-posts of a solid... Read More
"Inch by inch, row by row...that's the way my garden... Read More
To maximum potential profits and dollars in a mobile washing... Read More
Becoming a contractor or sub-contractor for the U.S. government can... Read More
A successful joint venture marketing effort is the goal of... Read More
How careful are you with the data you collect from... Read More
In today's fast paced marketplace it is easy to neglect... Read More
It's a strange anomaly.Most people who set out to start... Read More
Anyone who is serious about washing aircraft as a full... Read More
Self-cleaning glass has been talked about a lot, with such... Read More
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