If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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1. Resolve to build a consistent network system.Since referrals are... Read More
What makes a business relationship?What really makes a business relationship?... Read More
We visited Lexus USA, home of the Lexus North America... Read More
Habit: A consistent behavior you perform so frequently that it... Read More
While driving through Pennsylvania farmland, you have probably noticed an... Read More
As stability emerges in the Middle East there will be... Read More
The air in my client's office nearly crackled with her... Read More
Small business owners often enter their field with great expectations.... Read More
Do you promote yourself as offering prompt, reliable and quality... Read More
Each day we hear of companies entering the franchising industry.... Read More
One of the greatest pitfalls in e-commerce is Field of... Read More
In today's marketplace the words 'job security' have become an... Read More
I was floored! I couldn't believe what they were saying!... Read More
There are several well-known truck washes in the Great State... Read More
Why does consistency in the message have an effect on... Read More
Franchisor expansion policies are not as simple as one might... Read More
You know what makes me really happy? Drinking a Starbucks... Read More
The Service-Disabled Veteran-Owned Small Businesses (SDVOSB) is a program that... Read More
Small Business, Big Business ? What's the Diff?Well a lot... Read More
Top 3 Ways to Maximize Your Small Business Server Consulting... Read More
There's been a recent rise in the number of elderly... Read More
Articles abound advising the business community how to properly screen... Read More
Frankly, given the legal and regulatory requirements involved in attempting... Read More
Shipping materials can be expensive! Even the styrofoam "peanuts" can... Read More
At one point or another, almost every business runs short... Read More
The home-based business market, sometimes called the SOHO (small-office/home-office) market,... Read More
Where do you look for the appropriate alliance?One of the... Read More
If you plan to upgrade your workshop into an Authorized... Read More
A Mattress Cleaning Business might be just for you if... Read More
Is it right for you?If you decide to advertise your... Read More
We all know that a building has to have a... Read More
Hogwash!That's what I say to people who tell me that... Read More
Due to the over regulation in the Franchising Industry and... Read More
If you are a franchisee of a large franchise system;... Read More
I recently met with a very successful magazine publisher who... Read More
E-mail and Internet use are integral parts of the typical... Read More
Take advantage of world politics today and start your own... Read More
I'll be the first to admit that I went a... Read More
If you've been thinking about starting a business, but are... Read More
The air in my client's office nearly crackled with her... Read More
Ongoing support for a franchise system is omnipotent. A major... Read More
So what exactly is a "Small Business Lone Ranger?" A... Read More
Are you thinking of starting a small pressure washer business... Read More
Running a small business requires many skills. However, to do... Read More
The bad things starts with the letter 'O'?.like Obstacles, Obstruction,... Read More
If you own a mobile car washing, pressure washing or... Read More
Rule 15C211Under SEC Rule 15C211, a U.S. securities broker or... Read More
Company mottos can easily be printed on a business card.Sometimes... Read More
It is most fascinating to study how entrepreneurs spot opportunity... Read More
The following tips have come from a wide variety of... Read More
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