If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Tammy, a skilled and gifted horticulturist, called me to discuss... Read More
Which questions do you need to ask to even get... Read More
Some of the greatest words of wisdom for any man... Read More
In these days of insecurity and uncertain futures, the tendency... Read More
A reader of one of my online sessions asked should... Read More
If you are the boss and you think your job... Read More
Q: I have outgrown my home office and need to... Read More
If you are looking for a franchise opportunity, the choice... Read More
Think of your business as a living, breathing, organism. It... Read More
You bet a name is important. Many small business owners... Read More
Fuel prices these days are quite high and they take... Read More
What would happen if you decided to take an extended... Read More
Aircraft Interiors of personal and corporate jets have hundreds of... Read More
Articles abound advising the business community how to properly screen... Read More
As the owner or an employee of a small-to medium-sized... Read More
Every business starts with an idea or a dream. To... Read More
How a donation is different from a sponsorship and what... Read More
When pressure washing heavy equipment each piece of equipment has... Read More
Not sure how to start a small business? This guide... Read More
So you think you're not justified in taking time away... Read More
The Operations Plan is a critical component of any business... Read More
The revenue history is a vital piece of your power... Read More
As stability emerges in the Middle East there will be... Read More
Outsourcing is the strategic use of outside resources to perform... Read More
I started working with another new client last week. He... Read More
You bet it's worth it. Publicity via news releases, along... Read More
Essentially there are 5 tremendously powerful methods to make money... Read More
You've always liked flowers and you think the idea of... Read More
Announcements can be handed out as a business cardAnnouncements can... Read More
Let me get right to the point. The single most... Read More
In a perfect world, starting a small business would be... Read More
Every business regardless of size needs a "Business Image Manual"... Read More
Yes, that IS security when nobody can downsize you because... Read More
What makes a business relationship?What really makes a business relationship?... Read More
When should you create a foundation in order to solidify... Read More
When it comes to cost, how much can you afford... Read More
Many new ventures are preoccupied with all the money they... Read More
In your small business debt collection laws will eventually become... Read More
You know your prospects need what you sell. You know... Read More
Completion not Perfection Five Keys To Doubling Your Productivity and... Read More
How do you make sure you have the business solutions... Read More
There are many factors to be considered when you are... Read More
When working from home, it is usual to find that... Read More
One way to determine your companies mission statement is based... Read More
When is advice free and when should you charge for... Read More
COLLABORATIVE NEGOTIATING:Collaborative negotiating is a win-win strategy that can focus... Read More
Sometimes when you run a business you feel as lonely... Read More
The difference between rates and wages is not always clear... Read More
Many smaller businesses choose niche markets for various reasons and... Read More
If you want to start a business in 2005, and... Read More
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