If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Discover How Specialized Cost Containment Creates A New Win-Win Position... Read More
In the summer, I can't drive two blocks without seeing... Read More
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A solopreneur I know disappears from my radar screen for... Read More
1. Look Over Your Shoulder ? Of course, Punxsutawney Phil... Read More
If you discovered the bottom line in your business depended... Read More
I've got good news and bad news. The good news... Read More
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At one point or another, almost every business runs short... Read More
The American system of business management has been admired and... Read More
Just recently, I took a break and caught "The Return... Read More
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Anyone who is serious about washing aircraft as a full... Read More
Paper Shredding Business Opportunities are blossoming up everywhere because in... Read More
I'll be the first to admit that I went a... Read More
Everyone loves a good story. Whether it's the story of... Read More
Many mobile pressure-washing companies turn to government contacts to make... Read More
Senior citizens are generally not a large marketing segment for... Read More
"If at first you don't succeed, then skydiving definitely isn't... Read More
Last summer the FTC put forth a report and then... Read More
Small Business, Big Business ? What's the Diff?Well a lot... Read More
I have a confession to make. My name is Caroline... Read More
If you plan to do business online, then your website... Read More
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A corporate shell could be liken to a house that... Read More
Sometimes the simple businesses are the ones, which make good... Read More
$37.4 million funded from venture capital today. $86.4 million funded... Read More
One of the primary concerns all small businesses have is... Read More
What is in an information plan?Before you even meet with... Read More
You have spent considerable time pulling your business plan together,... Read More
Cash is the lifeblood of any business. As humans need... Read More
This year, some 700,000 American businesses will be sold. Most... Read More
Q: I have outgrown my home office and need to... Read More
The Boston suburbs seem to be rich with possible locations... Read More
Do you own a franchised business? Over 400,000 franchised businesses... Read More
Buyers want both online and local information about where to... Read More
Lance Armstrong this week won an unprecedented 7th Tour de... Read More
Why are we over regulation the franchising industry, what purpose... Read More
Here are seven ways for owners of small businesses to... Read More
Why should you do informative talks to smaller groups?Informative talks... Read More
Whether it has been thrust upon you by external market... Read More
Most small business owners seek advisors who can help them... Read More
How do we keep track of our business deals?If you... Read More
This is the tale of two business plans with very... Read More
It's Monday morning and Connie the Consultant sits in her... Read More
Managing cash flow is every small business owner's most important... Read More
Why should you always maintain a good report with a... Read More
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