If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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How many "get rich schemes" have you joined? Or have... Read More
"I don't know the key to success, but the key... Read More
You bet it's worth it. Publicity via news releases, along... Read More
The Operations Plan is a critical component of any business... Read More
Providing high quality customer service is a must for any... Read More
Completion not Perfection Five Keys To Doubling Your Productivity and... Read More
My clients and many of my readers are small and... Read More
Running a business on the net these days can be... Read More
A thing worth doing is worth doing badly. Yes I... Read More
Just a few years ago, when one thought of a... Read More
"So what?" is a lovely question.It can lead to a... Read More
If you plan to upgrade your workshop into an Authorized... Read More
Q. I am a former pastor who left the ministry... Read More
Franchising Corporations need to maintain an iron fist when it... Read More
Send handwritten notes. That applies whether you're a guy or... Read More
Here are some of the questions that you need to... Read More
If you run a pressure washing company in a rural... Read More
Setting priorities in your business? Your first job is to... Read More
As a specialist in getting restaurants open, it is surprising... Read More
Time. As a small business owner, it's the commodity you... Read More
So there I was ? sitting in the audience of... Read More
Most small business owners seek advisors who can help them... Read More
When starting a business, you have to determine the method... Read More
There is a great deal of abuse going on in... Read More
One of the best marketing strategies a business or organization... Read More
So you want to get into the auto detailing business... Read More
Forget everything you've ever heard about the U.S. Small Business... Read More
A tongue-in-cheek look at the skills required to operate a... Read More
As the owner or an employee of a small-to medium-sized... Read More
Q: I'm curious. What is the dumbest business question you've... Read More
$37.4 million funded from venture capital today. $86.4 million funded... Read More
If you are in a franchise and have a territory... Read More
We have all seen the mobile washing units cruising our... Read More
Yes, that IS security when nobody can downsize you because... Read More
A career coach could be simply defined your job seeking... Read More
Don't you find that there are so many decisions you... Read More
What is the best time to expand a mobile car... Read More
If you have ever had your antique shop or mall... Read More
-- Beyond Cold Calling, "Warm" Calling and Sending E-mails --Many... Read More
Business owners rarely go into business to deal with the... Read More
Every employee would like to earn as high a salary... Read More
As a Boat Detailing Specialist, you may want to offer... Read More
How to identify future solutions and opportunities?Your power page, if... Read More
"So what?" is a lovely question.It can lead to a... Read More
Self-cleaning glass has been talked about a lot, with such... Read More
Many small companies work very hard to get new accounts.... Read More
The Federal Trade Commission decided to sit down and revamp... Read More
Deciding to start your own franchise is just one of... Read More
You can make your trade show experience much easier by... Read More
There are no "rules of thumb" in the pursuit of... Read More
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