If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Why does consistency in the message have an effect on... Read More
You are selling your small business (business value under $1... Read More
What is a Virtual Assistant?A Virtual Assistant is a person... Read More
All franchises must meet the legal definition of a franchise... Read More
First, we need to define the different kinds of skip... Read More
Technical writing services are employed to explain the details of... Read More
It is most fascinating to study how entrepreneurs spot opportunity... Read More
If you ask most small business owners what priority CRM... Read More
Ongoing support for a franchise system is omnipotent. A major... Read More
A top executive called up me late in the night.... Read More
Many physical therapists in private practice have the appearance of... Read More
Many pressure washing companies will be glad to take on... Read More
If you intend to franchise your company you will need... Read More
If you run a mobile car wash, mobile fleet washing... Read More
The current lack of industry leaders represents an exceptional opportunity... Read More
Shopping for a franchise is easy if you know what... Read More
What was your aim when you went into business for... Read More
In franchising an individual desirous of their own business will... Read More
The air in my client's office nearly crackled with her... Read More
Managing cash flow is every small business owner's most important... Read More
What is a Family Business? A family business is basically... Read More
A reader of one of my online sessions asked should... Read More
One of the simplest ways to expand your marketing efforts... Read More
Many self employed professionals find themselves overwhelmed, frustrated, and confused... Read More
The success of your business depends on your ability to... Read More
Most small business owners are faced with so many responsibilities... Read More
One of the best marketing strategies a business or organization... Read More
Every home business has the same problem of how to... Read More
You bet it's worth it. Publicity via news releases, along... Read More
How many hours do you work a week? When was... Read More
As long as you eat and breathe you will stay... Read More
1. Look Over Your Shoulder ? Of course, Punxsutawney Phil... Read More
How is your pipeline structured?I assume most of you have... Read More
Every employee would like to earn as high a salary... Read More
Your business account comes with an ATM, Debit card. Pick... Read More
Everything starts with a business plan: If you don't have... Read More
You've come up with the best idea since sliced bread,... Read More
What are the benefits of using a Freelance Consultant /... Read More
Why are we over regulation the franchising industry, what purpose... Read More
Washing the exterior of a truck. Sounds easy right? Well,... Read More
So it's time to invest some finances into advertising your... Read More
When does your ego get in the way?Let's go back... Read More
"So what?" is a lovely question.It can lead to a... Read More
The choice of financing is an important determinant of whether... Read More
A common hazard faced by new entrepreneurs is a lack... Read More
Running a business on the net these days can be... Read More
Announcements can be handed out as a business cardAnnouncements can... Read More
Is it right for you?If you decide to advertise your... Read More
Did you know that satisfaction is the number one emotion... Read More
First, we need to define the different kinds of skip... Read More
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