If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Large corporations use employee manuals to both educate employees about... Read More
THE PSYCHOLOGY OF PRICINGIn case you hadn't noticed, people can... Read More
Manufactured and Mobile Home owners know that the weather this... Read More
One of the primary concerns all small businesses have is... Read More
You only have so much time in a day right?So... Read More
"Inch by inch, row by row...that's the way my garden... Read More
We have all seen the mobile washing units cruising our... Read More
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I have to admit, I was curious. When I saw... Read More
Every business regardless of size needs a "Business Image Manual"... Read More
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I love lists. I make them for everything. And I'm... Read More
In today's fast paced marketplace it is easy to neglect... Read More
Seems as though there are a lot of business closings... Read More
And is having a logo really that important?My answer to... Read More
What is Business Valuation? The term business valuation is the... Read More
If you own a small business, then you know the... Read More
In the 2003 Auto Laundry News Survey it was determined... Read More
If you are just starting your business, or if you... Read More
Concrete Roof Tile Business: During the 2004 summer season, storms... Read More
During the 1980 presidential campaign, candidate Ronald Reagan vowed, if... Read More
Auto Detailing: Maintaining A Commercial Carpet ExtractorYou should drain your... Read More
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That's right ? are you making enough mistakes in your... Read More
Are you a motivational speaker who consistently gets rave reviews... Read More
Time. As a small business owner, it's the commodity you... Read More
Small Business, Big Business ? What's the Diff?Well a lot... Read More
Everyone is talking about small businesses. In 1993, when it... Read More
Many years ago, I had warned the carwash industry of... Read More
If you're starting your own business or currently work for... Read More
There's been a recent rise in the number of elderly... Read More
KEEPING INTEREST HIGH: Supervision is key to the success of... Read More
Just a few years ago, when one thought of a... Read More
The choice to incorporate a small business in Florida has... Read More
You've heard it before; we're living in an information age.... Read More
This morning, I went to take a short walk outside.... Read More
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In the heavy equipment cleaning business you can make good... Read More
Franchising companies often use Business Broker to help attain sales... Read More
Anyone who is serious about washing aircraft as a full... Read More
Q: I really want to start my own business, but... Read More
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If you are a small business and qualify to participate... Read More
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