If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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My colleague, Jane, recently lamented to me an all too... Read More
Writing a business plan is a fundamental step to ensuring... Read More
If small business had no important outside audiences, it wouldn't... Read More
When small businesses fail, the wreckage is often assigned to... Read More
What's your job profitability? I meet with business owners every... Read More
Are you thinking of starting a small pressure washer business... Read More
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If you own a small business, then you know the... Read More
Many ventures are faced with the challenging task of raising... Read More
Here's why 'WHY' is such a profit-making marketing trigger."Stop taking... Read More
Anyone who is serious about washing aircraft as a full... Read More
If you have a busy private practice, chances are you... Read More
The goals of businesses have undergone much evolution from the... Read More
By outsourcing to skilled professionals you'll be able to grow... Read More
You can provide affordable health care plans to your employees.... Read More
Ok, you have successfully accomplished your dream of being the... Read More
Q. I am a former pastor who left the ministry... Read More
Setting priorities in your business? Your first job is to... Read More
Are you a small business owner who wants to expand... Read More
Outsourcing is the strategic use of outside resources to perform... Read More
I love work, I can watch it all day.I am... Read More
Bookkeeping?the "dreaded" word is something we all have to worry... Read More
Every employee would like to earn as high a salary... Read More
I ran a franchise company for many years, a car... Read More
Just when the entire state was kissing Wichita goodbye, economically... Read More
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How a donation is different from a sponsorship and what... Read More
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Experts urge small business owners to "brand" their business ?... Read More
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If you're starting your own business or currently work for... Read More
In today's marketplace the words 'job security' have become an... Read More
In the summer, I can't drive two blocks without seeing... Read More
One of the simplest ways to expand your marketing efforts... Read More
There is much competition in the mobile auto detailing business.... Read More
Is this you?You dreamed of owning your own business, doing... Read More
An observation while returning home from a seminar: Getting away... Read More
Do you need grant funding for your nonprofit organization? If... Read More
There are no "rules of thumb" in the pursuit of... Read More
Tap these treasures of ideas. The best money you can... Read More
Many government department heads are on the take. Oh they'll... Read More
It's the dream of every person who starts a business... Read More
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The bad things starts with the letter 'O'?.like Obstacles, Obstruction,... Read More
Administrative and clerical tasks are the bane of every industry.... Read More
What's your job profitability? Do you know?Many business owners are... Read More
Q: Is the online world the best place to sell... Read More
When you awoke this morning, you found yourself buzzing with... Read More
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