If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Starting and growing a small business can be a daunting... Read More
In a world full of complications sometimes we overlook the... Read More
How do marine type businesses start? Have you ever thought... Read More
Today required franchise disclosure documents are over 200 pages generally.... Read More
You know your prospects need what you sell. You know... Read More
There is much competition in the mobile auto detailing business.... Read More
Is this you?You dreamed of owning your own business, doing... Read More
A recent survey indicated that clean Taxi Cabs Fleets have... Read More
At first glance, this topic may seem a little repetitive,... Read More
Commonly folks have asked me what the technical difference is... Read More
There are both fixed and mobile detailers. Consumers often will... Read More
Often smart entrepreneurs look for out of the way businesses,... Read More
In the heavy equipment cleaning business you can make good... Read More
In your small business debt collection laws will eventually become... Read More
Office support services can range from basic data entry to... Read More
1. TargetYou are not all things to all people. Decide... Read More
We all know how glorious those first warm days of... Read More
Now that winter has passed, the annual ritual of spring... Read More
If you've been considering incorporating your small business, you've probably... Read More
The book, "Become the Squeaky Wheel," by New Hampshire author... Read More
Most doctors never distinguish the difference between customers and patients.... Read More
Under the Securities Act of 1933, any offer to sell... Read More
Lance Armstrong this week won an unprecedented 7th Tour de... Read More
In my 18 years of consulting I have heard it... Read More
Looking for ways to boost your cash flow? As a... Read More
-- Beyond Cold Calling, "Warm" Calling and Sending E-mails --Many... Read More
If you're looking for start-up capital for your business, but... Read More
Think the best way to get more customers is to... Read More
The goals of businesses have undergone much evolution from the... Read More
Opening a carpet cleaning business is a great way to... Read More
Are you a motivational speaker who consistently gets rave reviews... Read More
As a specialist in getting restaurants open, it is surprising... Read More
$37.4 million funded from venture capital today. $86.4 million funded... Read More
Once you've decided to incorporate your small business the next... Read More
Many investors and business ethics professionals are calling for more... Read More
Obtaining a business credit card enables the small business owner... Read More
Sometimes when you run a business you feel as lonely... Read More
I frequently give presentations at small business gatherings, providing me... Read More
Did you ever have one of those days or weeks... Read More
Where do you look for the appropriate alliance?One of the... Read More
Has this ever happened to you... 'John, you have a... Read More
In the 2003 Auto Laundry News Survey it was determined... Read More
In a perfect world, starting a small business would be... Read More
Just recently, I took a break and caught "The Return... Read More
Most small business owners seek advisors who can help them... Read More
You can provide affordable health care plans to your employees.... Read More
It is imperative to have your business legally prepared. How... Read More
If you're organized, smart, capable and willing to work with... Read More
It seems so long ago that I started my first... Read More
Multimedia is everywhere on the Internet, whether in the form... Read More
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