If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
|
|||||
|
|
|
|||
"If at first you don't succeed, then skydiving definitely isn't... Read More
Shopping for a franchise is easy if you know what... Read More
The Federal Trade Commission is upgrading the franchise law and... Read More
The way you manage your money is one of the... Read More
Back when I owned an inventory-based business, one of my... Read More
Many smaller businesses choose niche markets for various reasons and... Read More
No matter what kind of small business you have, you... Read More
Congratulations, you are starting a small business! You are taking... Read More
Starting your own e-commerce business can be quite the adventure.... Read More
Q: Is the online world the best place to sell... Read More
$37.4 million funded from venture capital today. $86.4 million funded... Read More
A reader of one of my online sessions asked should... Read More
As a practitioner and student of Small Business Marketing, I... Read More
Top 3 Ways to Maximize Your Small Business Server Consulting... Read More
While driving through Pennsylvania farmland, you have probably noticed an... Read More
What are the benefits of using a Freelance Consultant /... Read More
Here is an interesting case study of a company, which... Read More
There are no "rules of thumb" in the pursuit of... Read More
E-mail and Internet use are integral parts of the typical... Read More
Your business is making profits, but where is the cash?... Read More
Where would a business be without a business plan? A... Read More
Why should you describe your business to others in 5... Read More
Ongoing support for a franchise system is omnipotent. A major... Read More
All legitimate home business entrepreneurs insist and announce loud and... Read More
That sizzling sound you're hearing may be a symptom of... Read More
Auto detailers are often asked to clean boats and detail... Read More
As a successful small business owner,you're accustomed to long hours;... Read More
I have to admit, I was curious. When I saw... Read More
Back when I owned an inventory-based business, one of my... Read More
In the 2003 Auto Laundry News Survey it was determined... Read More
Mr/Ms, 'not me' is often on holidays in your business.... Read More
How careful are you with the data you collect from... Read More
If you interviewed business owners of failed businesses, a majority... Read More
If a customer owes your local business money, it's hard... Read More
Opening a carpet cleaning business is a great way to... Read More
There are no "rules of thumb" in the pursuit of... Read More
I meet and talk to hundreds and hundreds of business... Read More
First you have to start with knowing your budget and... Read More
When does your ego get in the way?Let's go back... Read More
Get maximum results with minimum effort. Sounds great doesn't it?... Read More
One of the best marketing strategies a business or organization... Read More
Often smart entrepreneurs look for out of the way businesses,... Read More
Your on-line success is based on your efforts and yours... Read More
There are many little details that go into making sure... Read More
Due to the over regulation in the Franchising Industry and... Read More
There have been many great points raised on both sides... Read More
No, I'm not talking about gambling or dairy cows ?... Read More
Do you know what your genius work is? It's the... Read More
You've always liked flowers and you think the idea of... Read More
Each day we hear of companies entering the franchising industry.... Read More
Small Business |