If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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A janitorial cleaning service is one of the best businesses... Read More
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Here are some useful tips on how to select a... Read More
Here are a few tips on how to hand out... Read More
Winning small and home based businesses today must continually shake... Read More
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Contrary to popular belief, small businesses can survive a crazy... Read More
Most small business owners seek advisors who can help them... Read More
The reason we Franchisors call it an exclusive territory is... Read More
One of the greatest pitfalls in e-commerce is Field of... Read More
You are probably hard at work promoting your business (and... Read More
Many pressure washing companies will be glad to take on... Read More
Ok, you have successfully accomplished your dream of being the... Read More
When someone owes your small business money, you certainly feel... Read More
Franchisors of home based and mobile businesses need to carefully... Read More
The choice to incorporate a small business in Florida has... Read More
It's the dream of every person who starts a business... Read More
It is not surprising that some people may perceive Six... Read More
Many mobile car wash operators would like to add de-ionized... Read More
Your product is dying. With the same inevitability that we... Read More
It is not surprising that some people may perceive Six... Read More
You bet it's worth it. Publicity via news releases, along... Read More
How is your pipeline structured?I assume most of you have... Read More
Washing the exterior of a truck. Sounds easy right? Well,... Read More
Owning a business is a challenging endeavor. If you're like... Read More
How do you sponsor an event and get personal introductions... Read More
Franchising companies often use Business Broker to help attain sales... Read More
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The Federal Trade Commission is assisting competitor to cheat and... Read More
Think of your business as a living, breathing, organism. It... Read More
As a specialist in getting restaurants open, it is surprising... Read More
A successful joint venture marketing effort is the goal of... Read More
Providing high quality customer service is a must for any... Read More
Most small businesses simply go about their daily business and... Read More
If you are a motorcycle detailer and need to expand... Read More
How to do itPeople skim through newspapers and magazines and... Read More
You see it often in large shopping complexes. Customers seem... Read More
Why should you describe your business to others in 5... Read More
COLLABORATIVE NEGOTIATING:Collaborative negotiating is a win-win strategy that can focus... Read More
The way you manage your money is one of the... Read More
Do you like animals? Would you like to work for... Read More
Self-cleaning glass has been talked about a lot, with such... Read More
While I was hard at work last week, an everyday... Read More
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