If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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You make the decision to go into business and for... Read More
We very much like what we see in Lubbock, TX... Read More
If you're an entrepreneur responsible for your own small business... Read More
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We all know that a building has to have a... Read More
The employer / employee relations environment has been constantly evolving... Read More
If you plan to upgrade your workshop into an Authorized... Read More
One of the critical success factors for service-related businesses is... Read More
A lot of business owners I've spoken with lately have... Read More
It's a strange anomaly.Most people who set out to start... Read More
1. Leadership Is Learned ? While many people appear to... Read More
You bet a name is important. Many small business owners... Read More
Increase your profit potential by identifying ? and avoiding ?... Read More
Q: I will be retiring this year at age 60... Read More
A cluttered world of marketing communications diminishes the ordinary. The... Read More
If you're looking for start-up capital for your business, but... Read More
Most of us remember going to at least one garage... Read More
Incorporation in Nevada has become an attractive option for savvy... Read More
The story is told of a tiger chasing some goats... Read More
Why do you need an account plan?When you first decide... Read More
A tongue-in-cheek look at the skills required to operate a... Read More
1. There Are No "gimmes" ? They count two-foot putts... Read More
It behooves every professional mobile auto detailer to stay up... Read More
Let me get right to the point. The single most... Read More
A Small Business Opportunities Magazine is one of the new... Read More
If a customer owes your local business money, it's hard... Read More
When someone owes your small business money, you certainly feel... Read More
Macon, GA goes after garage-gas station conversion detail/hand car washes... Read More
I started working with another new client last week. He... Read More
Business owners rarely go into business to deal with the... Read More
When it comes to cost, how much can you afford... Read More
If you really want to earn more money with your... Read More
The Federal Trade Commission decided to sit down and revamp... Read More
One overlooked individual in the process of taking a company... Read More
A corporate shell could be liken to a house that... Read More
During the 1980 presidential campaign, candidate Ronald Reagan vowed, if... Read More
Where do you find the right people for a business... Read More
SBIR vs. STTR: If you are participating in the SBIR... Read More
If you are just starting your business, or if you... Read More
Passion. Passion alone can make your business successful. As an... Read More
If you're serious about wanting to start a business, the... Read More
As a franchisor I am always asked by new and... Read More
While driving through Pennsylvania farmland, you have probably noticed an... Read More
Pressure washing companies must look for customers in the retail... Read More
One of the hidden perks of raising six children is... Read More
Home based travel businesses are no longer the wave of... Read More
Are the promoters and consultants destroying the market for Reverse... Read More
You need to be visible to attract customers, right? But... Read More
What will your business look like a year from today?If... Read More
Data. Most people think it is a term relegated to... Read More
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