If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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In my previous article, Step 1, your challenge for the... Read More
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When we speak of branding most of the time people... Read More
I frequently give presentations at small business gatherings, providing me... Read More
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Many years ago, I had warned the carwash industry of... Read More
A consultant must remember that the business belongs to the... Read More
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The difference between rates and wages is not always clear... Read More
Why? Because they have access to world class public relations... Read More
Becoming a contractor or sub-contractor for the U.S. government can... Read More
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We hear a lot of talk about junk mail nowadays.... Read More
There's no question that hard work and a little luck... Read More
Contrary to popular belief, small businesses can survive a crazy... Read More
In the book Women and Small Business author gives all... Read More
You have spent considerable time pulling your business plan together,... Read More
Tap these treasures of ideas. The best money you can... Read More
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Do you know what your genius work is? It's the... Read More
We love Wichita because it has great all round weather... Read More
One of the biggest fears people have about starting a... Read More
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You've always liked flowers and you think the idea of... Read More
Introduction: This article is written as a general discussion on... Read More
If you own a Pressure Washing Company and wish to... Read More
Success is the desire of everyman on the face of... Read More
Why are Chambers a good launching pad?Chambers provide you with... Read More
Self-cleaning glass has been talked about a lot, with such... Read More
TRUTH IN THE LAWN MOWING INDUSTRYWe do not wish to... Read More
You've been meaning to tend to the administration part of... Read More
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Business Process Automation or BPA for short. This was a... Read More
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At one point or another, almost every business runs short... Read More
In a world full of complications sometimes we overlook the... Read More
There is a Batting Cages Business for those people who... Read More
If you've been considering incorporating your small business, you've probably... Read More
This morning, I went to take a short walk outside.... Read More
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