If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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There are many choices when thinking about a small business... Read More
When you hear the word "success" does it bring on... Read More
IntroductionIt is widely recognised that Email and the Internet is... Read More
It has been discussed allowing Franchising companies to electronically disclose... Read More
As a solo entrepreneur or small business owner, one of... Read More
Many of our nations 400,000 franchisees run their businesses out... Read More
What is a Virtual Assistant?? A Virtual Assistant is that... Read More
Most doctors never distinguish the difference between customers and patients.... Read More
When you awoke this morning, you found yourself buzzing with... Read More
Disclosure laws in franchising are suppose to help the consumer.... Read More
I started working with another new client last week. He... Read More
Entrepreneurs are hardy stock. But sometimes hardiness can get you... Read More
As small business owners we're in business to make money... Read More
In my previous article, Step 1, your challenge for the... Read More
Over the years I heard the best way to learn... Read More
Last week we discussed the importance of performing an autopsy... Read More
There will come a time in your business where you... Read More
Administrative and clerical tasks are the bane of every industry.... Read More
Often smart entrepreneurs look for out of the way businesses,... Read More
Approximately 200,000 new businesses are started each year. More people... Read More
Many pressure washing companies will be glad to take on... Read More
The American system of business management has been admired and... Read More
Why are we over regulation the franchising industry, what purpose... Read More
1. Have A Strong Constitution ? Justices deliver decisions by... Read More
First, we need to define the different kinds of skip... Read More
Free money! Receive up to $25,000 that never has to... Read More
Q: After years of dreaming about starting my own business,... Read More
Why Alliances FailWhen do you know an alliance is falling... Read More
As a Boat Detailing Specialist, you may want to offer... Read More
Think of all of your business ideas as tiny seeds... Read More
So it's time to invest some finances into advertising your... Read More
SBIR vs. STTR: If you are participating in the SBIR... Read More
Whether you operate a chain of restaurants, a mom-and-pop convenience... Read More
In a world full of complications sometimes we overlook the... Read More
Owning a small business in Wichita, KS might not be... Read More
The employer / employee relations environment has been constantly evolving... Read More
Writing a business plan for a mobile car wash is... Read More
In my 18 years of consulting I have heard it... Read More
As a specialist in getting restaurants open, it is surprising... Read More
Every company has a value proposition. That is a statement... Read More
Cleaning concrete is tough and there is an easy way... Read More
In the first part of this article I put forward... Read More
Back when I owned an inventory-based business, one of my... Read More
Time. As a small business owner, it's the commodity you... Read More
Why? Because they have access to world class public relations... Read More
Most new small businesses won't be in business this time... Read More
Small Business, Big Business ? What's the Diff?Well a lot... Read More
A reader of one of my online sessions asked should... Read More
When should you create a foundation in order to solidify... Read More
If you own a small business, then you know the... Read More
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