If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Some of the greatest words of wisdom for any man... Read More
If you ask most small business owners what priority CRM... Read More
We very much like what we see in Lubbock, TX... Read More
Here are just a few ways to increase and diversify... Read More
Office support services can range from basic data entry to... Read More
In the heavy equipment cleaning business you can make good... Read More
The FTC, Federal Trade Commission, is considering modifying the franchise... Read More
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The easiest way to lift profits is to cut the... Read More
If you are in the pressure washing business and are... Read More
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What's your job profitability? I meet with business owners every... Read More
Auto Detailing: Maintaining A Commercial Carpet ExtractorYou should drain your... Read More
Why should you always maintain a good report with a... Read More
Most small business owners seek advisors who can help them... Read More
Owning a small business in Wichita, KS might not be... Read More
Writing a business plan for your Solo Entrepreneur business doesn't... Read More
If you are the boss and you think your job... Read More
Passion. Passion alone can make your business successful. As an... Read More
-- Beyond Cold Calling, "Warm" Calling and Sending E-mails --Many... Read More
A common hazard faced by new entrepreneurs is a lack... Read More
"If at first you don't succeed, then skydiving definitely isn't... Read More
Many small business startups fail within the first 2 years... Read More
Data. Most people think it is a term relegated to... Read More
When working properly, computers enable small businesses to make big... Read More
What could Seinfeld possibly have to do with marketing a... Read More
How many hours do you work a week? When was... Read More
Why should you describe your business to others in 5... Read More
If you are a franchisee of a large franchise system;... Read More
You bet it's worth it. Publicity via news releases, along... Read More
Are you a small business owner who wants to expand... Read More
There were only an estimated 1800 active franchisors in this... Read More
Think of your business as a living, breathing, organism. It... Read More
Not sure how to start a small business? This guide... Read More
Ok, so next to the taxman, your company payroll department... Read More
The FTC- Mighty Federal Trade Commission has unilaterally decided to... Read More
We were more than excited. Our women's doubles tennis team... Read More
Obtaining a business credit card enables the small business owner... Read More
I've got good news and bad news. The good news... Read More
It is an American dream to own a business. But... Read More
One of the primary concerns all small businesses have is... Read More
After over thirty years advising small business it still comes... Read More
We very much like what we see in Lubbock, TX... Read More
If you run a pressure washing business it is a... Read More
The current lack of industry leaders represents an exceptional opportunity... Read More
Where would a business be without a business plan? A... Read More
If you own a small business, then you know the... Read More
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