If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Many mobile car wash operators would like to add de-ionized... Read More
So you think you're not justified in taking time away... Read More
Quality control in franchising companies is paramount and all franchising... Read More
It appears the mini-blimp indoor theme and concept is making... Read More
Many small companies work very hard to get new accounts.... Read More
One of the first things you will need to set... Read More
Today is a Red Letter Day! It's special because today... Read More
That's right ? are you making enough mistakes in your... Read More
There is a rather famous true story called "Acres of... Read More
Remember those drawings from science class of how a lever... Read More
We all know that competition is an ugly word but... Read More
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Tap these treasures of ideas. The best money you can... Read More
In the first article we mentioned the main characteristics that... Read More
The modern Franchise business model and the much different business... Read More
Most small businesses will not even try to advertise on... Read More
After over thirty years advising small business it still comes... Read More
In the 2003 Auto Laundry News Survey it was determined... Read More
I started working with another new client last week. He... Read More
How often has someone thought of starting a business based... Read More
While there are few career paths that some would call... Read More
If you're like me, you love accounting. It's so fascinating... Read More
Most new small businesses won't be in business this time... Read More
What's your job profitability? Do you know?Many business owners are... Read More
Here are some important points to take note of if... Read More
An observation while returning home from a seminar: Getting away... Read More
Expanding your business requires you to take a good hard... Read More
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Are you a motivational speaker who consistently gets rave reviews... Read More
When working properly, computers enable small businesses to make big... Read More
Q: A friend told me that as a woman of... Read More
Have you been searching for the perfect home-based business? I... Read More
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Having their own business is something many millions of people... Read More
A reader of one of my online sessions asked should... Read More
When working from home, it is usual to find that... Read More
As a specialist in getting restaurants open, it is surprising... Read More
A Mattress Cleaning Business might be just for you if... Read More
Do you know what your genius work is? It's the... Read More
The success of your business depends on your ability to... Read More
As you may already know, asphalt paved parking lots do... Read More
There is significant competition in auto detailing and car washing.... Read More
Is this you?You dreamed of owning your own business, doing... Read More
What are the 5 best ways to gain new contacts?There... Read More
I am simply amazed at the problems some of my... Read More
Many mobile pressure-washing companies turn to government contacts to make... Read More
The last time I spoke and went into a bit... Read More
Do You Really Need a Toll-Free Number for Your Business?... Read More
If you're like me, you love accounting. It's so fascinating... Read More
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