If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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A reader of one of my online sessions asked should... Read More
E-mail and Internet use are integral parts of the typical... Read More
What image do you and your people portray to your... Read More
Work smarter, not harderWhat is one of the best ways... Read More
Expanding your business requires you to take a good hard... Read More
A corporate shell could be liken to a house that... Read More
The Federal Trade Commission is assisting competitor to cheat and... Read More
The single most important activity you can do in your... Read More
Frankly, given the legal and regulatory requirements involved in attempting... Read More
I was floored! I couldn't believe what they were saying!... Read More
You make the decision to go into business and for... Read More
Buyers want both online and local information about where to... Read More
On June 8, 2004, the world witnessed what no one... Read More
Just as you are about to say "good-bye" to your... Read More
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A recent survey indicated that clean Taxi Cabs Fleets have... Read More
Before you start a business we encourage you to prepare... Read More
"Inch by inch, row by row...that's the way my garden... Read More
Many of our nations 400,000 franchisees run their businesses out... Read More
When working from home, it is usual to find that... Read More
What are the 5 best ways to gain new contacts?There... Read More
Essentially there are 5 tremendously powerful methods to make money... Read More
As long as you eat and breathe you will stay... Read More
Owning a small business in Wichita, KS might not be... Read More
If you ask most small business owners what priority CRM... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle,... Read More
Why Alliances FailWhen do you know an alliance is falling... Read More
Thinking of starting a business on line? If so there... Read More
Cash is King?That is what everyone tells us and it... Read More
One overlooked individual in the process of taking a company... Read More
CARD SHARK7 Card Tricks That Improve Your Personal Networking PowerThe... Read More
In the first article we mentioned the main characteristics that... Read More
Sexual Harassment is a disturbing part of employment life in... Read More
My 16 year-old daughter said, "Gee Dad! You look just... Read More
If you are in the pressure washing business and are... Read More
Approximately 200,000 new businesses are started each year. More people... Read More
Q: I'm curious. What is the dumbest business question you've... Read More
Announcements can be handed out as a business cardAnnouncements can... Read More
Becoming a contractor or sub-contractor for the U.S. government can... Read More
The American system of business management has been admired and... Read More
To have one of the popular in home daycare businesses.... Read More
How a donation is different from a sponsorship and what... Read More
Your product is dying. With the same inevitability that we... Read More
What does buying a fat pig have to do with... Read More
Many ventures are faced with the challenging task of raising... Read More
If you own a Pressure Washing Company and wish to... Read More
For the employees, payday is the brightest day; they finally... Read More
Boston itself covers 50 square miles of concrete and traffic,... Read More
When you go into business for yourself, there are many... Read More
On June 8, 2004, the world witnessed what no one... Read More
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