If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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As a solo entrepreneur or small business owner, one of... Read More
All legitimate home business entrepreneurs insist and announce loud and... Read More
It is not surprising that some people may perceive Six... Read More
Back when I owned an inventory-based business, one of my... Read More
The resume writing service serves an important role in the... Read More
-- The One Pager Shortcut Series --An effective and compelling... Read More
Never underestimate the power of perception! Perception plays a major... Read More
As a successful small business owner,you're accustomed to long hours;... Read More
A tongue-in-cheek look at the skills required to operate a... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle,... Read More
We were more than excited. Our women's doubles tennis team... Read More
IntroductionIt is widely recognised that Email and the Internet is... Read More
There are many little details that go into making sure... Read More
How do you find groups that are in need of... Read More
Washing the exterior of a truck. Sounds easy right? Well,... Read More
Many small companies work very hard to get new accounts.... Read More
Your product is dying. With the same inevitability that we... Read More
During the 1980 presidential campaign, candidate Ronald Reagan vowed, if... Read More
The start of a new year is a time for... Read More
Most small business owners seek advisors who can help them... Read More
Most doctors never distinguish the difference between customers and patients.... Read More
With all the cabinet refacing business opportunities out there, you... Read More
As you may already know, asphalt paved parking lots do... Read More
When should you leverage the relationship?Leveraging sometimes brings a negative... Read More
One of the major complaints in the QSR Quick Service-Fast... Read More
Who is responsible for maintaining the business relationship?Nurturing a business... Read More
Motivational author and speaker Jim Rohn says that for a... Read More
Every business regardless of size needs a "Business Image Manual"... Read More
Self-cleaning glass has been talked about a lot, with such... Read More
Remember those drawings from science class of how a lever... Read More
How a donation is different from a sponsorship and what... Read More
North County San Diego has had some significant growth, and... Read More
Starting a business? For many people, the bravery to venture... Read More
Shipping materials can be expensive! Even the styrofoam "peanuts" can... Read More
The way you manage your money is one of the... Read More
What unspoken message are you sending your clients and customers?... Read More
In today's economic climate, the first priority for the small... Read More
The Workers' Compensation situation in this country is unbelievable. Why,... Read More
Here are some of the questions that you need to... Read More
What will your business look like a year from today?If... Read More
Many mobile car wash operators would like to add de-ionized... Read More
Disclosure laws in franchising are suppose to help the consumer.... Read More
The resume writing service serves an important role in the... Read More
Having a successful business means also having a good working... Read More
Many self employed professionals find themselves overwhelmed, frustrated, and confused... Read More
Do you promote yourself as offering prompt, reliable and quality... Read More
Why would you use an event pass?Event passes are often... Read More
A Mattress Cleaning Business might be just for you if... Read More
Many investors and business ethics professionals are calling for more... Read More
For the employees, payday is the brightest day; they finally... Read More
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