If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Q: After years of dreaming about starting my own business,... Read More
One of the great challenges for independent professionals and small... Read More
Anyone who is serious about washing aircraft as a full... Read More
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Which questions do you need to ask to even get... Read More
Q: A friend told me that as a woman of... Read More
BioTechs even with the latest news had shed over 1000... Read More
It's a strange anomaly.Most people who set out to start... Read More
Most businesses accept checks as form of payment for goods... Read More
Today required franchise disclosure documents are over 200 pages generally.... Read More
THE PSYCHOLOGY OF PRICINGIn case you hadn't noticed, people can... Read More
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It is most fascinating to study how entrepreneurs spot opportunity... Read More
On June 8, 2004, the world witnessed what no one... Read More
Car wash businesses are unique to other businesses. In fact... Read More
Managing cash flow is every small business owner's most important... Read More
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Many times small businesses want to expand their businesses and... Read More
Small business success is very similar to learning to walk,... Read More
What will your business look like a year from today?If... Read More
The difference between rates and wages is not always clear... Read More
Cash is King?That is what everyone tells us and it... Read More
Some things in business are relatively easy to measure ?... Read More
If you run a pressure washing company in a rural... Read More
We hear a lot of talk about junk mail nowadays.... Read More
There are only a handful of car wash franchises in... Read More
Running a business, whether large, small or in your home,... Read More
In franchising an individual desirous of their own business will... Read More
Many self employed professionals find themselves overwhelmed, frustrated, and confused... Read More
Do you like animals? Would you like to work for... Read More
The following tips have come from a wide variety of... Read More
The Boston suburbs seem to be rich with possible locations... Read More
When a person knows and knows not that he knows.... Read More
The Federal Trade Commission is upgrading the franchise law and... Read More
Why do you need an account plan?When you first decide... Read More
1. TargetYou are not all things to all people. Decide... Read More
Incredible as it sounds, you have a goldmine of free... Read More
When starting a business, you have to determine the method... Read More
Imagine that you have operated a successful franchise business for... Read More
Manufactured and Mobile Home owners know that the weather this... Read More
Financial Consultants are one of the fastest growing industries today.... Read More
As a franchisor I am always asked by new and... Read More
Whether your target audience is in your neighborhood or across... Read More
When someone owes your small business money, you certainly feel... Read More
Many years ago, I had warned the carwash industry of... Read More
As you may know, there are many ways to incorporate... Read More
You've heard it before; we're living in an information age.... Read More
Self-cleaning glass has been talked about a lot, with such... Read More
Service Cleaning Businesses must maintain their equipment in order to... Read More
With all the cabinet refacing business opportunities out there, you... Read More
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