If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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To get approval for your small business loan application, you... Read More
Consistency is a huge word when operating your business. I... Read More
There are many little details that go into making sure... Read More
Starting and managing a small business is no fun chore,... Read More
Franchisors of home based and mobile businesses need to carefully... Read More
Pity parties are nothing new. In fact, we do it... Read More
Under the Securities Act of 1933, any offer to sell... Read More
Would you rather have one good client paying you five... Read More
Is your business making money? Would you know?Figuring out whether... Read More
We're birds of a feather, public relations and small business.... Read More
As small business owners we're in business to make money... Read More
BioTechs even with the latest news had shed over 1000... Read More
We all know that a building has to have a... Read More
The way you manage your money is one of the... Read More
Since you own a business you probably have liability insurance... Read More
"I don't know the key to success, but the key... Read More
When we speak of branding most of the time people... Read More
The revenue history is a vital piece of your power... Read More
I'll be the first to admit that I went a... Read More
The book, "Become the Squeaky Wheel," by New Hampshire author... Read More
If you intend to franchise your company you will need... Read More
You may be in Mail Order, Direct Mail, or you... Read More
If I had $1.00 every time I heard someone say... Read More
Essentially there are 5 tremendously powerful methods to make money... Read More
You may find this Newsletter a little long winded but... Read More
If you plan to do business online, then your website... Read More
Nothing can drive a business down faster than customers who... Read More
Are you thinking of starting a small pressure washer business... Read More
Many businesses offer small business franchise opportunities. There are many... Read More
We hear a lot of talk about junk mail nowadays.... Read More
Outsourcing is the strategic use of outside resources to perform... Read More
Q: Is the online world the best place to sell... Read More
Here is an interesting case study of a company, which... Read More
When a regulator finds a target to go after to... Read More
Many small businesses do quite well due to the blood,... Read More
I love work, I can watch it all day.I am... Read More
Some of the very qualities that attract people to the... Read More
The key to organizational focus and helping those who need... Read More
IntroductionIt is widely recognised that Email and the Internet is... Read More
There are many factors to be considered when you are... Read More
One overlooked individual in the process of taking a company... Read More
As a successful small business owner,you're accustomed to long hours;... Read More
If you are worried about how many different business cards... Read More
Just a few years ago, when one thought of a... Read More
In my previous article, Step 1, your challenge for the... Read More
When do annoyances in a relationship become too much to... Read More
I only have to point to the 555 plus failed... Read More
Last week's question from Anthony R. on how to choose... Read More
Continuing from the second article:6. About the aground mathematical model,... Read More
Why? Because they have access to world class public relations... Read More
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