Online PR in the form of website and ezine article placement can be a great way to build your personal brand. You showcase your expertise in the article and raise your status. You get an author's box at the end of the article containing a bio, as well as email and website contact information. Readers may click-through on your URL to learn more about you. More links improve your search engine rankings. The benefits go on.
Here are my top 7 tips for online articles:
* develop an enticing title
* make the article informative and useful, and without hype or jargon
* keep it focused on a relatively narrow topic
* keep the length under 1,250 words
* proofread to ensure there are no typos, punctuation or grammar errors
* end with an author's box of less than six lines, complete with short bio, email address, web URL and telephone number
* develop a list of article archives and ezines that publish features on your area of expertise.
Some archives you'll want to review are Articles 911 and Ezine Articles. A number of online directories provide lists of ezines in your topic. Check out EzineLocater and Ezine Search.
Harry Hoover is managing principal of Hoover ink PR, http://www.hoover-ink.com. He has 26 years of experience in crafting and delivering bottom line messages that ensure success for serious businesses like Brent Dees Financial Planning, Duke Energy, Levolor, North Carolina Tourism, Ty Boyd Executive Learning Systems, VELUX and Verbatim.
cleaning service near Bannockburn ..Find definitions from H to P... ~~~~~~~~~~~ H ~~~~~~~~~~~ Haiku... Read More
Advertisements are one of the biggest indicators of a magazine's... Read More
As a follow up to my previous article on the... Read More
Abandon your frustrations and get a fresh start by trying... Read More
MS: Bob, how important have Ezine Articles been in achieving... Read More
Free publicity can help to spread the word about your... Read More
One question I get asked all the time is how... Read More
This is precisely what I am doing here today (and... Read More
Your author bio is a vital part of your article... Read More
Publicity?you're business can survive without it, but it certainly won't... Read More
Do you know one of the most powerful marketing techniques... Read More
There are times when I want to write an article... Read More
Heard about article marketing but not sure why you'd need... Read More
Are you an Article Marketer? If so, you know that... Read More
Lately, there seems to be some confusion between Article Marketing... Read More
Are you a reluctant marketer for your book? Do you... Read More
How does a writing agency market itself effectively in a... Read More
Find definitions from A to G! ~~~~~~~~~~~ A ~~~~~~~~~~~ About... Read More
Ever read one of those web articles written by an... Read More
"When you provide good information from which readers can learn... Read More
In order to answer the question I've just asked in... Read More
Having an article published is one of the fastest and... Read More
By now most entrepreneurs realize that the most cost effective... Read More
1. Choose A Topic.You need to choose either a hot... Read More
A great headline can be the difference between having your... Read More
pet-friendly home cleaners Mundelein ..Need traffic? Write an article.Need sales? Write an article.Need Your... Read More
If you have submitted your articles to EzineArticles.com you have... Read More
The Most Economical Way to Advertise online is to Submit... Read More
Most writers I talk with who experience "writer's block" do... Read More
Queries are not written like business letters or emails; they... Read More
[Disclosure: I went into ezinearticles.com very innocently. I... Read More
A Consultant could be an expert about absolutely anything.Calling yourself... Read More
Looking to build your freelance writing career but don't know... Read More
One of my subscribers writes 'I can't hold my tongue... Read More
If you want to really make your article "SELL" then... Read More
Still following along on the Copywriter's Crash Course in article... Read More
Well maybe it's not that "little known" but some people... Read More
Sharing knowledge on the web can be a very powerful... Read More
When you create your articles in TextPad format, something like... Read More
The Whole reason you write those articles is so you... Read More
You've already agreed that putting some of your best articles... Read More
Your publicity dreams may include being featured in Forbes, Fortune,... Read More
Writing articles related to your business is a great way... Read More
Many writers struggle with the decision of whether or not... Read More
We all know that online publishers earn revenue from our... Read More
As you write the outline for your next article, there... Read More
If you are starving for traffic, can't seem to consistently... Read More
I get asked all the time, "Lorrie, how can I... Read More
Writing articles for publication on the Internet is, at the... Read More
Okay, so you're getting a feel for this article marketing... Read More
Article Writing |