Dr. Phil's Life Strategies, #1 New York Times Bestseller catches us on page one. His bait? Oprah Winfrey.
A fisherman will spend hours throwing out into the lake one of the many trinkets he holds in his trusty tackle box "baiting" his catch-to-be. By trial and error, practice and perfection, the avid, alert fisherman builds strategy as to where his fish are hiding, when they eat, and what bait will draw his catch. Strategy produces success.
Dr. Phil? No different. A strategist. A master strategist from which we expect no less than expert strategy. And in his book, Life Strategies, we see this leader at work, both finding the fish and successfully baiting his catch-to-be. How, you ask?
Open this book and read. Page one, acknowledgments: Oprah, first sentence, third word, again in the second sentence and in the third. Introduction: Oprah, first sentence, second word, and a quick scan will give you almost thirty more. Chapter One: Oprah, twice in the first paragraph, once in the second paragraph, and fourth paragraph, Oprah, Oprah, Oprah. I'm drawn in and a bit curious. Who could be so lucky to have a hook like this one? It becomes a prosperous one as Dr. Phil "catches" enough to produce a best seller and an amazing career.
A "hook" is how you will draw your attention-deficit audience, and future fans, to continue reading your work.
Like the little fishes in the water, we need something to draw us. We swim around all day long ignoring the bits and pieces of rubbish floating around in front of our faces. But then, unexpected, we see a glimmer. It may be familiar or it may spark our curiosity. We swim over and nudge it here and there. If all else is going well--looks good, smells good, and holds our interest--we lunge at it. Set-the-hook success. Reel us in, cook us, sit back, and relax with your newfound fullness of a day well spent.
The first sentence in TIFFANY TWISTED: exposed, unraveled, rewritten reads, "I thought about bringing a gun over there." Our first thought may be, hmmm, familiar, I've thought about this too, or, unfamiliar, can't say I've ever wanted to kill anyone but, interesting, here's my chance to get into this head. "I thought about bringing a gun over there." Has one sentence set a glimmer through the muddied waters? Are you asking yourself, bring a gun where? Why? Has the sentence done it's job and propelled you to nudge the bait a little and read on?
"I thought about bringing a gun over there. Not just some little pistol. I had a statement to make. And a statement like this required one of those big shotguns..." Hmmm, one of those big shotguns? "One that would bring hell itself into the eyes of it's beholder." What? Why? What possibly could have brought on such horrid thoughts of revenge? These are the questions I hope you're asking because, like Dr. Phil and every other author out there competing for your time, I want to have at least tweaked your interest enough for you to lunge at my hook and read the book!
--------------------------
Tiffany Twist is the author of two books, TIFFANY TWISTED: exposed, unraveled, rewritten (June 2004 by Expert Publishing Inc.) and SOME DANCE: Hey Bartender, I'll take a decade of marriage on the rocks, a therapist straight up, and a fantasy guy with a twist (April 2005 by et al Publishing)
Tiffany has filmed for E! Television and Style Network's top rated "Diary of an Affair" to air in April and has currently been contacted by producers from both Oprah and Dr. Phil.
For more info and photos, visit http://www.tiffanytwist.com
recurring maid service Buffalo Grove ..SALE, SAIL Sale is either offering something for purchase... Read More
With the advent of email communications in the workplace, it's... Read More
Good writing is like sex. Two people are involved ?... Read More
Want to write an article or book, but are stuck... Read More
Ever wonder why we refer to convincing an editor a... Read More
You sink back into your favourite chair with a new... Read More
I recently set up a website to promote a new... Read More
Creative Writing Tips ?Whichever theme you choose, all the elements,... Read More
Many experts recommend reading as a way to get ideas,... Read More
Mix a martini, don't forget the olives, or pour yourself... Read More
Take out a white piece of paper and place it... Read More
My Dad has this old joke that goes, "What's the... Read More
11 Secrets from an Experienced InterviewerOne of the unwritten rules... Read More
Self-examination sheds light on a writers motives, goals, and aspirations,... Read More
Writing leads to reading. Therefore, it's only fair to supply... Read More
There is an image most people carry of the artist... Read More
You know you've got writing talent. Others enjoy your work... Read More
In this article you will find tips on: How to... Read More
Are you ready to abandon your short stories? Before you... Read More
List-making is a favorite journaling technique and is often used... Read More
Everyone has a unique story to tell. From explaining business... Read More
You can create a great headline, a dynamic first sentence,... Read More
I owe the completion and success of my book to... Read More
What's the best way to plot?Quick answer: the best way... Read More
The biggest mistake authors make when trying to get free... Read More
premium house cleaning Glenview ..Becoming an author is probably a lot easier than you... Read More
Communication is effective when we follow certain rules. These rules... Read More
How to Start Your Story with a BangThe purpose of... Read More
In the words of Aristotle, "happiness is self contentedness helping... Read More
Ever wondered how the most successful children's book writers get... Read More
Writers are notorious collectors of slips of paper. They tear... Read More
Many of the most effective low-cost marketing strategies require writing.... Read More
If you haven't realized the success you wanted last year,... Read More
It's important to have a space set aside in your... Read More
First drafts are for getting down the ideas. Anna Jacobs... Read More
1. Write it fast, fix it later.2. Commit to writing... Read More
There is no doubt that a staff writer enjoys advantages... Read More
FERRETING OUT WORK You keep hearing that there's work out... Read More
The hardest part of nonfiction writing is finding a subject... Read More
All the famous writers I heard of could paper the... Read More
I have added a new word to my vocabulary. Logorrhea.... Read More
Beginning writers often tend to think of a book as... Read More
Anyone who has read any of my articles on the... Read More
A UK based freelance proofreader should be able to provide... Read More
How to get a lot of traffic to your website... Read More
Punctuation, when used creatively, is powerful. Note, however, that when... Read More
Proofreading worksheets are a great tool to help individuals open... Read More
A good white paper is a paper that makes you... Read More
This article is to help identify which style, technique or... Read More
What is Sense of Place? It's the image of a... Read More
Writing |