Home
>
Article Writing
>
Creating Your Perfect Article Summary ? 7 Tips

Creating Your Perfect Article Summary ? 7 Tips

What should be in your article summary?

It's otherwise known as an abstract or article teaser. The purpose of your article summary is to entice a potential reader to read the rest of your article. It's a sales pitch for the benefits your article delivers and in many cases, it makes the difference as to whether your article gets read or bypassed.

Remove your "author/writer" hat and put on your "copywriter" thinking cap:

Here's what should be in your article summary:

Should be 2-7 sentences in length
Emotional benefits listed that speak directly to your target reader's interests.
Reasons why your target ideal reader should continue reading your article.
Mentions of at least 4-7 keywords relating to your article topic using keyword research tools.

Here's what should not be in your article summary:

Do not repeat the title of your article or your author name in your summary. This is redundant.
Leave out the sales pitch for yourself or your business.
Leave out your URL and email address.
Leave out any blatant self-promotion. You're here to do blatant article-promotion, not self- promotion.
Never more than 2 paragraphs or 14 sentences.

7 Quick Tips To Help You Write Your Perfect Article Summary:

Tip #1) Don't start it with words like "This article contains this or that." Get right to the point and playfully tease your audience with the benefits that they will get if they take the next step to read the rest of your article.

Tip #2) If you don't know what to put in your summary -- use the first paragraph of your article. If you're a good writer, you already have your first paragraph loaded with hooks to grab the reader's interests to pull them into the rest of the article.

Tip #3) Your article conclusion paragraph can help provide clues for what should be in your article summary. Just don't give away the farm in the summary.

Tip #4) Your article summary is about the WHY, not the HOW. Sell them on why what you're presenting in the article is important to them and that they will learn the "how" if they continue reading.

Tip #5) Keep tips and strategies OUT of your article summary. Why buy the cow when you can get the milk for free. You're in sales mode, not teach mode.

Tip #6) Use smart keyword density research to ensure your article summary hits the key terms and keywords relating to your article. The worst thing you could do is include an article summary that uses 1-3 syllable words that barely mention your topic category. Be lavish with the rich use of buzz words and keywords that are related to your primary article topic. One word of caution: Write for the reader and not for the search engines. When you cross that line, you reduce your effectiveness over the long-term.

Tip #7) Originality matters. Your article summary should come from your brain. Never copy someone else's article summary or style if it's unique to them.

Creating Your Perfect Article Summary Conclusion:

Be brief and bold in your summary ? promising the benefits your reader will get if they read on. This is your chance to pitch why your target reader will benefit personally if they continue reading your article. Unlike your resource box where you pitch yourself and your business or website address, the article summary is your article's only sales pitch. Leverage it well and don't waste the opportunity by overlooking this important article writing & marketing strategy.

About The Author:

Christopher M. Knight invites you to submit your best articles for massive exposure to the high-traffic http://ezinearticles.com/ directory. When you submit your articles to EzineArticles.com, your articles will be picked up by ezine publishers who will reprint your articles with your content and links in tact giving you traffic surges to help you increase your sales. To submit your article, setup a membership account today: http://ezinearticles.com/

shuttle to Midway Beardstown .. Lockport Chicago limo O’Hare

In The News:

The FBI has issued a warning that scammers are impersonating doctors, police and banks using spoofed numbers as "smishing" texts surge nationwide.

Communities with unreliable internet service stand to gain after Amazon's Project Kuiper launched its first full batch of satellites into orbit April 28.

Tech expert Kurt “CyberGuy" Knutsson says unsubscribing from spam might actually backfire. Learn when to avoid it and stop junk effectively.

Tech expert Kurt “CyberGuy" Knutsson talks about how the first nonstop beating heart transplant, called zero ischemic time, at Taiwan hospital changes surgery.

Kurt “CyberGuy" Knutsson: FBI warns of "time-traveling" hackers.

Kurt “CyberGuy" Knutsson talks about a soft, vine-like robot called SPROUT that aids safe survivor rescues in collapsed buildings.

Health insurance giant Blue Shield of California confirmed it had been sharing private health data of 4.7 million users with Google for three years without even realizing it.

Delta and JetZero’s blended wing body aircraft marks a meaningful step toward a cleaner, quieter and more efficient future for air travel.

Recent reports show many common passwords can be cracked in literally seconds. Kurt the CyberGuy explains how to strengthen your passwords.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Iron, a robot that stands 5 feet, 8 inches tall and weighs 154 pounds, combines advanced artificial intelligence with human-like movement and exceptional vision.

Hertz, the rental car giant, recently confirmed that customer information was exposed through a cyberattack on one of its software vendors.

There are a number of features with AirPods you may or may not know about to take your listening experience to the next level. Kurt the CyberGuy explains.

These 35 Chrome extensions have privacy and security concerns. Tech expert Kurt “CyberGuy" Knutsson says to delete them now.

Tech expert Kurt “CyberGuy" Knutsson says 329,000 mph fusion rocket promises to be fast, disruptive and enable deep-space missions.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Tech expert Kurt “CyberGuy" Knutsson says a new autonomous AI is a game changer that also raises privacy risks. Is your data safe?

Tech expert Kurt “CyberGuy" Knutsson says robots and drones are revolutionizing fruit farming with faster picking and smarter handling.

Landmark Admin revises May 2024 cyberattack scope to show twice as many people were affected. Kurt “CyberGuy" Knutsson gives tips to help stay safe from an insurance data breach.

Tech expert Kurt “CyberGuy" Knutsson talks about how Yamaha’s hydrogen outboard motor could revolutionize boating with zero emissions.

Tech expert Kurt “CyberGuy" Knutsson reveals how to memorialize or remove a deceased loved one’s Facebook account and protect their digital legacy from misuse or scams.

Tech expert Kurt “CyberGuy" Knutsson says an Apple Watch saved psychiatrist Amanda Faulkner by detecting deadly leukemia early.

Scammers and fraudsters are increasingly targeting the most vulnerable, especially nursing homes and the personal data of their residents. Kurt the CyberGuy has safety tips.

Infected USB flash drives can spread malware among multiple organizations in ways that can easily bypass traditional security systems.

With a fully automated warehouse system and AI-powered robots, Ocado's Hive picks, packs and delivers grocery store orders in just a few minutes.

Creating Your Perfect Article Summary ? 7 Tips

What should be in your article summary?

7 Quick Tips To Help You Write Your Perfect Article Summary:

Article Writing