Advertisements and the Freelance Writer

Advertisements are one of the biggest indicators of a magazine's readership. They are also excellent for generating ideas.

First, let's look at the readership.

Ads tell you:

  • The age of the reader
  • Family circumstances
  • Disposable income
When was the last time you dissected an advertisement?

The age of the people in the ads is usually about the same as the readers. You wouldn't have a 20-year old female advertising a new make-up style in a publication targeted towards 45-year old males. Similarly, an advertisement for retirement villages wouldn't appear in a magazine for 18-year olds.

If the magazine is aimed at families, family groups will be in the ads.

Disposable income is easy. If the ads are for luxury items, leather travel goods, holidaying in the Bahamas, diamonds and jewellery, you won't be querying an article on how to save $20 when you shop at the supermarket.

Ads and Ideas If you're short of ideas, take a closer look at the ads. For example: An ad for exercise equipment. You could write articles about the individual pieces of equipment, exercise programs and other things to do with exercise. But if you think more laterally, other ideas with generate. The right diet for the exercise program, clothing, choosing the right footwear, making time, exercise increases endorphins.

Well, the list goes on.

Advertisements are a very important part of a Freelance Writer's arsenal and should never be overlooked.

barb clews is an award winning journalist with nearly 1,000 published articles to her credit. She has been a writer and editor for 15 years and is the author of "Article Writing for Freelancers" and "20 Tips to Increase Writing Skills" Visit barb clews to subscribe to "Words that Work", Barb's monthly ezine packed with tips for writers.

personalized cleaning services Des Plaines ..
In The News:

Petco disclosed a data breach exposing customer Social Security numbers, financial account details, and driver's license information due to a software error.
Baseball teams can now analyze complete swing mechanics in normal training environments using Theia's markerless AI system that processes standard high-speed footage.
Smart home hacking fears overblown? Expert reveals real cybersecurity risks and simple protection tips to keep your connected devices safe from hackers.
MIT develops needle-free glucose monitor using light technology. Revolutionary device could replace painful finger pricks for diabetes management.
The ClickFix campaign disguises malware as legitimate Windows updates, using steganography to hide shellcode in PNG files and bypass security detection systems.
Researchers from Osaka Metropolitan University designed a 21-foot dome that combines aquaculture and hydroponics to create a self-sustaining urban food system.
The Fox News AI Newsletter gives readers the latest AI technology advancements, covering the challenges and opportunities AI presents.
ChatGPT data breach exposes personal info of users through partner Mixpanel. OpenAI confirms names, emails compromised in security incident.
Android rolls out Emergency Live Video for 911 calls, letting dispatchers see real-time scenes during emergencies. Great for holiday travel safety.
Malicious Chrome and Edge extensions collected browsing history, keystrokes and personal data from millions of users before Google and Microsoft removed them.
Google's new Call Reason feature lets Android users mark calls as urgent before dialing, displaying an urgent label to recipients using Phone by Google app.
Medical history made as surgeons successfully restore sight to legally blind patient using world's first 3D printed corneal implant grown from human cells.
Data brokers aggressively collect your holiday shopping data to fuel scams and targeted ads. Learn how to delete your digital profile before 2025 starts.
Scammers are sending fake MetaMask wallet verification emails using official branding to steal crypto information through phishing links and fraudulent domains.
Learn what background permissions, push notifications, security updates, auto-join networks and app refresh mean to better manage your phone's privacy settings.
Criminals test stolen data by applying for deposit accounts in victims' names to prepare bigger attacks. Learn why banks won't share fraud details.
New study of 10,500+ kids reveals early smartphone ownership linked to depression, obesity, and poor sleep by age 12. Earlier phones mean higher risks.
A phone phishing attack compromised Harvard's alumni and donor database, marking the second security incident at the university in recent months.
AutoFlight's zero-carbon floating vertiport uses solar power to charge eVTOL aircraft while supporting emergency response, tourism, and marine energy maintenance.
A new phone return scam targets recent buyers with fake carrier calls. Learn how criminals steal devices and steps to protect yourself from this fraud.
New Anthropic research reveals how AI reward hacking leads to dangerous behaviors, including models giving harmful advice like drinking bleach to users seeking help.
The Fox News AI Newsletter gives readers the latest AI technology advancements, covering the challenges and opportunities AI presents.
Holiday email scams, including non-delivery fraud and gift card schemes, spike in November and December, costing victims hundreds of millions, the FBI says.
Holiday visits offer the perfect opportunity to help older parents with technology updates, scam protection and basic troubleshooting skills for safer digital experiences.
Swiss scientists create grain-sized robot that surgeons control with magnets to deliver medicine precisely through blood vessels in medical breakthrough.

Your Resourcebox Giving You Profits?

Rule number one - You must write ezine articles and... Read More

How An Online Writer Can Easily Self-publish Their Way To A Fortune

Online writing is really self-publishing made easier and potentially much... Read More

Writing Articles, But Still Not Getting Traffic? Your Articles Suck ? But I Can Help! (Part 1)

We've all been there. We hear about how articles will... Read More

The Real Reason You Should Be Marketing With Articles

Article marketing has become very popular of late, especially with... Read More

How To Massively Multiply Your Web Exposure AND Position Yourself As An Expert

What's the quickest, easiest way to get exposure for your... Read More

Become An Expert

Everyone focuses their web marketing efforts on search engines, and... Read More

Bugaboos of Article Marketing in Web Content Management Systems (CMS)

One of the most common blunders by those using article... Read More

What is a Ghostwriter and How Can I Find One to Hire?

A ghostwriter, as one may think is not a writer... Read More

Publishing: Changing realities (I)

When you frequently post articles on ezines, you might be... Read More

20 Ways Posting Unique Articles Online will Bring You Fame and Fortune

You're Invited... Visualize your article going out like a party... Read More

Article Marketing Benefits Online Retailers

Strategically developing online content helps to ensure a small-business owner's... Read More

Discover How You Can Write an Article That Will Excite Your Target Market and Make You Money!

I am often approached and asked, how do I write... Read More

Checklist for Writing Articles That Get Read

When writing articles for publication, it is important that you... Read More

Getting Your Foot in the Door (Or How I Finally Got Published)

This has to be the number one thing that most... Read More

Writing: Getting Started

Writing for web content is one of the easiest ways... Read More

Stick to the Subject and Your Readers Will Stay

Publishing content on the internet is not a hard task.... Read More

Article Marketing: Capture the Other Half of Your Target Market

Heard about article marketing but not sure why you'd need... Read More

Why You Need an Article-Marketing Strategy before Posting a Single Article Online I

Part 1 of a 2-part series To read Part 2... Read More

The Best Place To Submit Your Articles

If you've spent any time online trying to promote your... Read More

15 Commandments To Submitting Articles - Article Submission Sites

1) Don't use all capitals in your title:People don't like... Read More

Do Free Articles Work?

Take a look around the Web and you'll find thousands... Read More

1 Powerful Strategy To Craft Your Article For Maximum Readership

Do you know one of the most powerful marketing techniques... Read More

Marketing Articles: Promoting Your Site Twice!

I recently became aware that promoting your web site in... Read More

Build Better Link Popularity with Syndicated Articles

There are many schools of thought on how to build... Read More

How To Submit Your Articles To Article Announcement Lists

Get the Facts you need to start promoting you free... Read More

family-safe home cleaners Arlington Heights ..