Home
>
Web Design
>
Some File Naming Tricks for Your Online Home Based Business Web Pages

Some File Naming Tricks for Your Online Home Based Business Web Pages

Conventional Wisdom states you should use Sub-Directories to organize your web Pages. Unfortunately the Page Indexing Tools Penalize your Page Rankings when you Do this, Many of the Page Ranking Algorithms in use today deem that pages closed to your Root are of a Higher Value then pages that are further away from your root. If you have 2 Web Pages with the Exact same content (web1.html and web2.html) http://yourdomain.com/web1.html and http://yourdomain.com/articles/training/web2.html

All things being equal Web1 will have a higher ranking then Web2.html because Web1.html it is in the Root Directory.

As a Web Designer or a Home Based Business owner wearing a Web Designer Hat it seems you have 2 Choices, do what seems right and in many ways best and use a Pretty Directory Structure and Loose Ranking points or Throw out the Directory Structure and Gain Ranking Points. Many People Choose the Directory structure either because they don't know about the page Ranking Algorithms or they feel a strong need to be organized and are willing to sacrifice ranking points.

There is a 3rd Choice. You can use what we shall call a Pseudo Directory. A Pseudo Directory is a simple tool that you can use that will not only keep you organized but has the added bonus if used properly can actually increase your ranking points because you will have file names that are extremely optimized for the Page Ranking Bots.

A quick lesson on File Naming if you have 3 Web Pages with identical content and they are named page1.html,bathroom.html and Home-Repair-Bathroom.html which file do you think will have the Lowest ranking and The Highest Ranking for the phrase "Bathroom repair". Page1.html will be lowest ranked and Home-Repair-Bathroom.html will be the highest rank.

The Pseudo Directory takes advantage of this page naming structure to allow you to organize your Web Pages and still maximize your page ranking.

So you have a Web Page that is Promoting products and Services to Homeowners and Would be Homeowners. You want to build some content rich web pages using articles that you find and Reprint. Using the Conventional Method you would have a Directory Structure that looks like

root/articles/Home-Loan/file.html,
root/articles/Home-Repair/file.html and
root/articles/Home-Selling/file.html etc.

With the Pseudo Directory method you keep all your files in the root Directory you just name them using the Optimal naming rules. An Article on Roof Repair would be named home-repair-roof.html not roof.html. Similarly an article on Kitchen Repair would be named Home-Repair-Kitchens.html and on Bathroom repair would be named Home-Repair-Bathrooms.html

This next step is optional but it does have a few advantages and will help increase your page rank even more. Create a Table of Contents or Site Map for each Pseudo Directory. So continuing with the above example create a File called Home-Repair-Contents.html and list all the files that start Home-Repair.

Next (If you have more then 3 or 4 sub topics) Create a Page called Home-Contents.html where you have links to Home-Repair-contents.html and Home-Loan-contents.html and Home-Selling-contents.html ...

Mike Makler has been Marketing Online Since 2001 and has Built an Online Organization of over 100,000 members. You can see My Web Page Here and be sure and Subscribe to my Newsletter

http://www.ewguru.com/hbiz/viraltraffic.html

recurring maid service Buffalo Grove ..

In The News:

The iconic Mary Kay pink Cadillac goes electric with the Cadillac Optiq, available only to the company's top 1% of sales force performers.

Cybercriminals abuse trusted Intel driver to gain kernel access and shut down Windows Defender, enabling undetected malware deployment since July 2025.

Using email aliases for online shopping and subscriptions can protect your privacy by preventing companies from linking your activity across websites.

New research shows AI overlap does not equal job replacement, with knowledge-based roles seeing most integration while physical jobs remain least affected.

Scammers target seniors who avoid social media by exploiting public records like obituaries and real estate filings to steal personal information and money

Recovery team in Italy use AI-enabled drones to detect missing hiker's red helmet, leading to successful recovery after months of ground searches

Google Salesforce system breach exposes business data while scammers use incident to target users with fake security calls and phishing attempts.

Google announces Pixel 10 lineup with Tensor G5 chip and Gemini Nano AI, introducing Magic Cue, Pro Res Zoom up to 100x and satellite emergency support features.

C San Diego study reveals 86% of school safety companies monitor students 24/7 on personal devices, raising privacy concerns.

Users can now add their favorite outlets' coverage to the Top Stories section of Google search results by utilizing the 'preferred sources' feature. With just a few clicks, you can add Fox News.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Interstellar object 3I/ATLAS shows an unexpected frontal glow that Harvard's Avi Loeb says cannot be explained by sunlight reflection or standard cometary outgassing.

Receiving order confirmations for purchases you never made could mean your email address is being exploited in fraud operations targeting multiple retailers.

First wireless brain implant works with Apple's official protocol, enabling hands-free control of iPhones, iPads and Vision Pro through thought alone.

Data brokers sell personal details that scammers use to target retirement funds through fake financial advisor calls and convincing phishing attempts

Ten innovative tech solutions from gait sensors to smart pill dispensers help adults 65+ track fall risks and prevent injuries before they happen.

Meta AI internal documents revealed chatbots were allowed to flirt with children and engage in romantic conversations until the company was exposed by Reuters.

ChatGPT will avoid giving direct mental health advice under new OpenAI rules following instances where the AI model provided harmful or misleading responses.

Your phone tracks you in more ways than that little GPS icon suggests. Here’s how to find and clear hidden location logs on iPhone and Android.

Authorities in France and the Netherlands have been notified. Meanwhile, impacted customers are being told to stay alert.

Apple just rolled out a redesigned Blood Oxygen feature to specific models, following a recent victory in a legal dispute.

Kidney dialysis provider DaVita experienced a ransomware breach by the Interlock gang affecting 916,000 people in the second-largest U.S. healthcare attack of 2025.

A Chinese-made Unitree R1 robot walked Manhattan streets and shopped for shoes as part of KraneShares' $28 million AI robotics fund promotion campaign.

The ShinyHunters cybercriminal group breached Google's Salesforce system through vishing attacks, stealing business contact details and customer data.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.