This free way to promote or publicize your book or business online will be successfull if you follow these tips:
1. Open your short introduction with a hook. Connect with your audience with where they are now. Ask a few questions in just a few sentences to pull them in.
2. Include a benefit or two for following your how-to suggestions, your solutions, or tips.
3. Make all of your paragraphs less than three or four sentences. People online will turn away when they see a long paragraph. They want their information short and useful.
4. Write an article that serves your audience, not you. When they see your ideas and how to's, they will respect your as the savvy expert, and be more likely to look at your signature file and even visit your web site.
5. Write a number of solutions for a particular problem. Online readers want numbered tips or how to's. This format is easy to read and gives a lot of specific information fast.
6. Write a tip with a consistent format. Start each tip with a command--do this. Follow it by the advantages of doing that action or show the consequences of not doing it. In your third point include some resources such as books to read, teleclasses to attend, or web sites to visit.
7. Leverage each article to make two or more new ones with little effort.. "Three Promotion Tips for Small Business People" or "Three Promotion Tips for Authors," or "Three Traditional Promotion Tips" or "Three Online Promotion Tips." The possibilities are endless.
8. Focus on only one topic per articles. If you don't your article will wander around and your reader will wander away.
9. Include under each article a 5-7 line signature file. Include your name, your concept-marketing tag, your web and email, and your local and toll-free number. 80% of sales are made from the 800 numbers. Always include one free offer to draw people to your web site.
10. End your article with another three or four line conclusion repeating the benefits and great results you'll get if you follow the article's tips.
When you write a thoughtful article, you will get noticed and realize not only new free targeted visitors to your site, but sell much more of your products and services.
Judy Cullins ?2004 All Rights Reserved.
Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people's lives, build their credibility and clients, and make a consistent life-long income. Author of 10 eBooks including "Write your eBook Fast," "How to Market your Business on the Internet," and "Create your Web Site With Marketing Pizzazz," she offers free help through her 2 monthly ezines, "The Book Coach Says..." and "Business Tip of the Month" at http://www.bookcoaching.com/opt-in.shtml and over 155 free articles. Email her at mailto:Judy@bookcoaching.com.
maid service near Lake Forest ..Everyone knows an expert is just a drip under pressure.... Read More
Online writing is really self-publishing made easier and potentially much... Read More
A "Thought Leader" is someone recognized as an authority in... Read More
It has become common knowledge that the smartest and most... Read More
In order to answer the question I've just asked in... Read More
The ezine article is of major importance to the world... Read More
So you've decided to market your home-based copywriting business through... Read More
Want your articles to get picked up and reprinted by... Read More
A huge problem for many people who are working on... Read More
Gathering information from interviews is really simple. You ask the... Read More
Do you know why the "Chicken Soup for the Soul"... Read More
You want your business to be noticed by thousands daily.... Read More
Are you an Article Marketer? If so, you know that... Read More
There's one key rule that every writer should understand before... Read More
Article Marketing Builds Momentum and TrafficWhen I started submitting articles... Read More
A revolutionary marketing device that I call article marketing I... Read More
If you've spent any time online trying to promote your... Read More
Don't let overwhelm hold you back- follow this expert advice... Read More
Every field or discipline has its own specialized vocabulary and... Read More
As you write the outline for your next article, there... Read More
Your author bio is a vital part of your article... Read More
Jim was working hard to grow his business. Long hours... Read More
Most all ezine publishers need fresh content. Article writing is... Read More
You've got to start somewhere, but once you've created your... Read More
It's stunning sometimes how far article marketing has come over... Read More
top rated cleaning service Des Plaines ..Hey! Who's that I see, typing feverishly as brilliant ideas... Read More
When writing articles for publication, it is important that you... Read More
If you write web content, it may be a mystery... Read More
There's one key rule that every writer should understand before... Read More
There's a new sort of ghost stalking the digital landscape.They... Read More
This is a perennial question among writers and wannabe's. Many... Read More
Article marketing has become very popular of late, especially with... Read More
Do you wonder what easy, cheap, and fast way you... Read More
If you're writer, I am sure sometimes you may have... Read More
Feeling uninspired? Like you're stuck in a rut with your... Read More
How would you like to have your name and web... Read More
A few years ago as a webmaster with no money,... Read More
We all know that online publishers earn revenue from our... Read More
We all know that article writing is a great way... Read More
You've written this wonderful (no question about it) piece of... Read More
Publishing articles on the Internet is a tremendous way to... Read More
Article marketing-the simple act of writing one 400 word article... Read More
It is important for all webmasters to realize that if... Read More
Writing for web content is one of the easiest ways... Read More
Every successful website needs to be, what the experts consider,... Read More
Rejection is part of a writer's life. You must cope... Read More
Need traffic? Write an article.Need sales? Write an article.Need Your... Read More
[Disclosure: I went into ezinearticles.com very innocently. I... Read More
You're Invited... Visualize your article going out like a party... Read More
You want your business to be noticed by thousands daily.... Read More
Article Writing |