This free way to promote or publicize your book or business online will be successfull if you follow these tips:
1. Open your short introduction with a hook. Connect with your audience with where they are now. Ask a few questions in just a few sentences to pull them in.
2. Include a benefit or two for following your how-to suggestions, your solutions, or tips.
3. Make all of your paragraphs less than three or four sentences. People online will turn away when they see a long paragraph. They want their information short and useful.
4. Write an article that serves your audience, not you. When they see your ideas and how to's, they will respect your as the savvy expert, and be more likely to look at your signature file and even visit your web site.
5. Write a number of solutions for a particular problem. Online readers want numbered tips or how to's. This format is easy to read and gives a lot of specific information fast.
6. Write a tip with a consistent format. Start each tip with a command--do this. Follow it by the advantages of doing that action or show the consequences of not doing it. In your third point include some resources such as books to read, teleclasses to attend, or web sites to visit.
7. Leverage each article to make two or more new ones with little effort.. "Three Promotion Tips for Small Business People" or "Three Promotion Tips for Authors," or "Three Traditional Promotion Tips" or "Three Online Promotion Tips." The possibilities are endless.
8. Focus on only one topic per articles. If you don't your article will wander around and your reader will wander away.
9. Include under each article a 5-7 line signature file. Include your name, your concept-marketing tag, your web and email, and your local and toll-free number. 80% of sales are made from the 800 numbers. Always include one free offer to draw people to your web site.
10. End your article with another three or four line conclusion repeating the benefits and great results you'll get if you follow the article's tips.
When you write a thoughtful article, you will get noticed and realize not only new free targeted visitors to your site, but sell much more of your products and services.
Judy Cullins ?2004 All Rights Reserved.
Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people's lives, build their credibility and clients, and make a consistent life-long income. Author of 10 eBooks including "Write your eBook Fast," "How to Market your Business on the Internet," and "Create your Web Site With Marketing Pizzazz," she offers free help through her 2 monthly ezines, "The Book Coach Says..." and "Business Tip of the Month" at http://www.bookcoaching.com/opt-in.shtml and over 155 free articles. Email her at mailto:Judy@bookcoaching.com.
whole house cleaning Deerfield ..When I was first advised to start writing articles, this... Read More
You're Invited... Visualize your article going out like a party... Read More
There's a new sort of ghost stalking the digital landscape.They... Read More
If you are not creating articles for your website and... Read More
Do you wonder what easy, cheap, and fast way you... Read More
Ease of Submission With so many article distribution sites out... Read More
Two important factors that play a part in the rankings... Read More
Writing articles is one of the best ways to get... Read More
The five essential questions to be answered in your article... Read More
Rule number one - You must write ezine articles and... Read More
If you want to really make your article "SELL" then... Read More
If you have writing skills and want to use your... Read More
One of the best things you can do for your... Read More
I've been blogging occasionally over the last two months about... Read More
Online readers love information, but be sure your information is... Read More
It is no secret among internet marketers that writing articles... Read More
You want your business to be noticed by thousands daily.... Read More
Are you short of ideas? There are times when we... Read More
You, too, can become a recognized expert in your specialized... Read More
People love to hear stories. They'll identify with what you... Read More
If you're sick of being #987 for your best Google... Read More
To be successful at any affiliate marketing program, you not... Read More
Hey! Who's that I see, typing feverishly as brilliant ideas... Read More
I've noticed a disturbing trend recently of articles suggesting that... Read More
As a follow up to my previous article on the... Read More
home cleaning services Des Plaines ..Finding something to write about can be frustrating for all... Read More
If you have submitted your articles to EzineArticles.com you have... Read More
As we prepared to move our 12,000 article database from... Read More
Content is an important component of your web site. Learning... Read More
One of the most tried and true methods of self-promotion... Read More
Writing for the internet requires that you create a large... Read More
Have you been writing and submitting your free reprint articles... Read More
Everyone focuses their web marketing efforts on search engines, and... Read More
Original quotes, when used at the beginning or at the... Read More
Never before in the history of the business of writing... Read More
Writing articles, and promoting them for publication, is one of... Read More
Here's a really simple way... to promote your online business... Read More
We all know that article writing is a great way... Read More
You may be wondering what persuasive writing has to do... Read More
Feeling uninspired? Like you're stuck in a rut with your... Read More
This has to be the number one thing that most... Read More
A Consultant could be an expert about absolutely anything.Calling yourself... Read More
When you frequently post articles on ezines, you might be... Read More
Writing can be fraught at the best of times but... Read More
Writing and submitting articles to article banks is a well-known... Read More
If you've spent any time online trying to promote your... Read More
Writing articles is one of the most powerful, if not... Read More
Not writing articles yet? You really should try it, if... Read More
Not every web designer has the time ? or skills... Read More
For me, to decide to start a home business was... Read More
Article Writing |