If you have ever had your antique shop or mall ripped off, you understand that it's very hard to detect. There are simply so many items to keep track of, and an item can be missing literally for months and you may not realize it.
Curb theft dramtically by using a simple and inexpensive technique.
We all understand that perception is vitally important to human behavior, so why are we so fearful to use perception to our advantage when it comes to protecting our assets? Here's a step-by-step approach to shrinking theft by changing a customers perception of the security in your store.
1. Select and purchase "dummy" video cameras. They do exist, and they can be used in combination with regular video cameras to give the illusion that your store is under constant surveillance. Put them in place all over the shop or mall in conspicuous places. The very sight of a security camera will often cause a thief to think twice before grabbing something.
2. Put security signage in place around the store. These simple signs will remind people that you take security seriously, and that thieves will be prosecuted. You can find a sample of this simple sign through the link at the bottom of this article.
3. Take your security very seriously. Never joke, or tell anyone that your dummy cameras exist. If you do catch someone stealing an object, make sure that you contact the proper authorities. As Barney Fife of Andy Griffith fame always said, "nip it in the bud!" Your attitude toward shoplifters should be firm and resolute. This sets a precedent for everyone who enters your establishment.
Simple and inexpensive can reap great results.
Since people's perception of a situation often determines their behavior, a majority of people that shop with you will not take the chance. Dummy cameras and simple, plain language signage can make a huge difference! You can also purchase security stickers for the doors and windows that give the impression that a large security system is in place. These steps are for small "mom and pop" antique shops. If you have a larger mall that rents space to others, you will no doubt want to have the "real deal" in place for your consignors peace of mind. In fact, your insurance company may demand it.
Shrinkage is a fact of life in retail, but putting these pethods in place will certainly help.
Michael Temple is a retired auctioneer, speaker and the owner of Antique Power Dealers, an antique and collectible business resource. (http://www.antiquepowerdealer.com) He is also the author of the report, "6 Costly Mistakes Antique Buyers and Sellers Make...and How to Avoid Them!" You can own a copy by asking for it. Send your request to: http://www.antiquepowerdealer.com
last minute cleaning help Arlington Heights ..If you ask most small business owners what priority CRM... Read More
Do you know what your genius work is? It's the... Read More
Paul Leonard's BirthdayCards2Go.com paid greeting card service offers convenience when... Read More
In the 2003 Auto Laundry News Survey it was determined... Read More
A janitorial cleaning service is one of the best businesses... Read More
You've come up with the best idea since sliced bread,... Read More
Until the day I learned to play chess I loved... Read More
I was floored! I couldn't believe what they were saying!... Read More
In the heavy equipment cleaning business you can make good... Read More
The day care industry is expanding. There are now more... Read More
Here are some important points to take note of if... Read More
You only have so much time in a day right?So... Read More
I ran a franchise company for many years, a car... Read More
Announcements can be handed out as a business cardAnnouncements can... Read More
I believe the number one reason why a business will... Read More
American small business is again in transition. Many employees, now... Read More
No matter your age or station in life, we all... Read More
I have a confession to make. My name is Caroline... Read More
Many people ask how many graphs or charts they should... Read More
If you're starting your own business or currently work for... Read More
Every company has business pain, but the pain does not... Read More
One of the most common horrific mistakes a business can... Read More
You'd like to go into business for yourself, and believe... Read More
Q: I really want to start my own business, but... Read More
The last time I spoke and went into a bit... Read More
same day cleaning service Wilmette ..Many government department heads are on the take. Oh they'll... Read More
What's your job profitability? I meet with business owners every... Read More
If you really want to earn more money with your... Read More
Business Process Automation or BPA for short. This was a... Read More
Before you want to build your business, you need to... Read More
The day care industry is expanding. There are now more... Read More
Some things in business are relatively easy to measure ?... Read More
Owning a business is a challenging endeavor. If you're like... Read More
1. Leadership Is Learned ? While many people appear to... Read More
-- Beyond Cold Calling, "Warm" Calling and Sending E-mails --Many... Read More
If you're just ramping up your small business email newsletter,... Read More
Get maximum results with minimum effort. Sounds great doesn't it?... Read More
How often have you thumbed through a business opportunity magazine,... Read More
One of the simplest ways to expand your marketing efforts... Read More
Top 3 Ways to Maximize Your Small Business Server Consulting... Read More
If you own a mobile service or home based franchise... Read More
What are the benefits of using a Freelance Consultant /... Read More
Every business plan book tells you how the Executive Summary... Read More
If you own a mobile truck washing, pressure washing or... Read More
Someone new to business ownership recently told me, "Before I... Read More
Nothing can drive a business down faster than customers who... Read More
IntroductionIt is widely recognised that Email and the Internet is... Read More
I love work, I can watch it all day.I am... Read More
You may be in Mail Order, Direct Mail, or you... Read More
Have Some Time to Yourself One of the most important... Read More
Small Business |