Advertisements are one of the biggest indicators of a magazine's readership. They are also excellent for generating ideas.
First, let's look at the readership.
Ads tell you:
The age of the people in the ads is usually about the same as the readers. You wouldn't have a 20-year old female advertising a new make-up style in a publication targeted towards 45-year old males. Similarly, an advertisement for retirement villages wouldn't appear in a magazine for 18-year olds.
If the magazine is aimed at families, family groups will be in the ads.
Disposable income is easy. If the ads are for luxury items, leather travel goods, holidaying in the Bahamas, diamonds and jewellery, you won't be querying an article on how to save $20 when you shop at the supermarket.
Ads and Ideas If you're short of ideas, take a closer look at the ads. For example: An ad for exercise equipment. You could write articles about the individual pieces of equipment, exercise programs and other things to do with exercise. But if you think more laterally, other ideas with generate. The right diet for the exercise program, clothing, choosing the right footwear, making time, exercise increases endorphins.
Well, the list goes on.
Advertisements are a very important part of a Freelance Writer's arsenal and should never be overlooked.
barb clews is an award winning journalist with nearly 1,000 published articles to her credit. She has been a writer and editor for 15 years and is the author of "Article Writing for Freelancers" and "20 Tips to Increase Writing Skills" Visit barb clews to subscribe to "Words that Work", Barb's monthly ezine packed with tips for writers.
car service from Midway Anna ..Need traffic? Write an article.Need sales? Write an article.Need Your... Read More
What should be in your article summary? It's otherwise known... Read More
If you have an entertainment website then you're always looking... Read More
Many writers do not understand that the online writing business... Read More
If you've spent any time online trying to promote your... Read More
Have you ever wondered why Ezine Articles have become one... Read More
I recently became aware that promoting your web site in... Read More
There are times when I want to write an article... Read More
Gathering information from interviews is really simple. You ask the... Read More
Back when I was in college, I belonged to one... Read More
By now you probably understand how important writing for trade... Read More
Inspirational articles were once limited to self-help and religious publications,... Read More
Many online marketers have crowed about the value of writing... Read More
MS: Shelley, you're an excellent person to talk to about... Read More
The experts are always telling us that getting paid for... Read More
If you want to increase the amount of visitors to... Read More
If you're sick of being #987 for your best Google... Read More
I get tons of emails from people who want to... Read More
Two important factors that play a part in the rankings... Read More
The name of the game as far as Internet marketing... Read More
The first step to getting published is to find your... Read More
What's the most powerful marketing technique on the Web? Search... Read More
When you frequently post articles on ezines, you might be... Read More
Not doing what, you ask.Writing and submitting articles.Writing articles is... Read More
There's a new sort of ghost stalking the digital landscape.They... Read More
bmw rental chicago Verona ..1. Participate in chat rooms related to your targeted audience.... Read More
Evaluation of a Home-Run ArticleI've been writing articles and posting... Read More
You've already agreed that putting some of your best articles... Read More
Routing traffic to your web page is incredibly important in... Read More
If you are starving for traffic, can't seem to consistently... Read More
Writing an article is not an easy task. You have... Read More
Publishing articles on the Internet is a tremendous way to... Read More
One question I get asked all the time is how... Read More
As you write the outline for your next article, there... Read More
Submitting articles once or twice a week can yield 15... Read More
Writers have one basic need -- readers. We all want... Read More
What's the most powerful marketing technique on the Web? Search... Read More
Ever read one of those web articles written by an... Read More
A recent debate started me thinking about how some marketing... Read More
The biggest challenge facing any online business today is how... Read More
So how can you make your article worth reading?It's all... Read More
We all know that online publishers earn revenue from our... Read More
Writing a letter to your newspaper's editor is a privilege... Read More
There's a new sort of ghost stalking the digital landscape.They... Read More
Rejection is part of a writer's life. You must cope... Read More
Earlier, I published part 1 of this series, which contained... Read More
Frequently when I am communicating with other webmasters and I... Read More
By now you probably understand how important writing for trade... Read More
As a follow up to my previous article on the... Read More
One of the most effective (and free!) ways to get... Read More
Article Writing |