Making your articles available for reprints by other ezine publishers and webmasters is the cornerstone strategy in building an avalanche of pre-qualified visitors to your website.
If you want your articles to be picked up and massively distributed by others, here are 7 common mistakes to avoid:
Article Mistake #1 Too many grammatical, spelling, and punctuation errors.
In addition to having your article proofed by others, you may also want to be sure that you have clearly defined paragraphs. Nothing is worse than a big blob of text with 20 run-on sentences.
Readers no longer read articles in depth and often only 'scan' your article. They want small bites of information that can be easily digested? also known as "info-snacking."
Keep your "voice" in the same person throughout the entire article. If you are using the first person voice (I, me) or the second person (you, we, us) or the third person (they, them, he, she)?be consistent by staying in one voice for the entire article.
Article Mistake #2 Too much hype, bragging and self-promotion.
If you are as good as you know you are, there is no reason to fill the body of the article with hype, gratuitous links to your site or blatant self-promotion. Readers are smart and will see right through your "hype-veil."
Better to only sell or pitch your company in the RESOURCE BOX below the body of the article. Research I've done indicates that the resource box often gets a 3% CTR (Click Through Rate). Be sure you take advantage of that by not selling hard in the body of the article.
Article Mistake #3 Content based on what you need to learn, not what your reader needs.
Put yourself in your reader's shoes and ask yourself, "What does this article offer me?" Research what your reader wants to read by doing survey's with your own audience or do keyword search engine research to find what people are looking for.
Article Mistake #4 Making your article broad or superficial in content.
It's better to go in-depth on a narrow topic. Define it. Explain it. Relate to it. Use bullet points or numbered lists. Offer a secret or expertise that you have around the topic. Be original in covering your topic as narrowly as possible in a way that has not been done by others. Brevity is golden.
Article Mistake #5 Headline and article summary does not grab readers' attention.
The headline is often ~95% of the initial reason why someone might read your article or pass it over for another article. Don't bore your audience out of the gate with a dull headline or worse, a boring introduction to the article.
If you have to use two sentences to make your headline, you're thinking too hard. Keep it simple and make it brief. Use keyword research tools to optimize your article title.
Article Mistake #6 Plagiarizing or 'buying articles'...
It's ok to research the Internet for article ideas, but it's not ok to copy word-for-word of any article. Paraphrasing can also be classified as plagiarism. Be original. Let the words flow from your mind into your article. You will sleep better at night and your articles will have a higher value in the marketplace.
Buying articles is not a great idea?especially if you do not get an exclusive license to use them. What good is the same article if thousands of people call it their own? If you do outsource your article writing to ghost writers, make sure you have an exclusive right or license to the works.
Article Mistake #7 Don't burn out the RESOURCE BOX by overloading it.
The RESOURCE BOX is your pay-off for giving your article up for free reprints, but don't abuse the welcome mat by including a dozen website addresses. Stick with one website URL or two at the most and you'll find your article may find a higher distribution rate.
If you want to be really tacky, include an affiliate link in the RESOURCE BOX. A better strategy is to have a domain name registered for every affiliate program that you pitch and include the domain name that rewrites or refreshes to your affiliate link. This is much less tacky and looks more professional.
About The Author:
Christopher M. Knight invites you to submit your best articles for massive exposure to the high-traffic ezinearticles.com directory. When you submit your articles to EzineArticles.com, your articles will be picked up by ezine publishers who will reprint your articles with your content and links in tact giving you traffic surges to help you increase your sales. To submit your article, setup a membership account today: ezinearticles.com
scheduled maid service Arlington Heights ...A lot of great ideas happen when two or more... Read More
I've been involved in publishing for over a decade now... Read More
This is precisely what I am doing here today (and... Read More
The key to selling reprints to parenting publications is the... Read More
Whether you own your own affiliate website, or subscription website,... Read More
Selling books online means that you need to get interested... Read More
The Shortest Distance to Your Home Town Enterprise is Over... Read More
Publishing articles on the Internet is a tremendous way to... Read More
Still following along on the Copywriter's Crash Course in article... Read More
Submitting articles once or twice a week can yield 15... Read More
Sometimes when I am communicating with other webmasters and I... Read More
A large portion of your business relies on your ability... Read More
The sources of inspiration are all around us, in the... Read More
For me, to decide to start a home business was... Read More
Everyone knows an expert is just a drip under pressure.... Read More
Need traffic? Write an article.Need sales? Write an article.Need Your... Read More
The Most Economical Way to Advertise online is to Submit... Read More
Getting people to join your company can be hard work.... Read More
Many successful authors close their mind to learning HTML because... Read More
It is important for all webmasters to realize that if... Read More
Writing for websites -- content, as it is called --... Read More
Every webmaster knows that to gain ranking positions in search... Read More
This article is dedicated to those who are afraid to... Read More
When you create your articles in TextPad format, something like... Read More
1) Don't use all capitals in your title:People don't like... Read More
weekly home cleaning Lake Forest ...People who have an idea for a website sometimes require... Read More
Do you know one of the most powerful marketing techniques... Read More
Are you short of ideas? There are times when we... Read More
You may be wondering what persuasive writing has to do... Read More
I get asked all the time, "Lorrie, how can I... Read More
There are many different ways to improve link popularity for... Read More
SEO writing is very different from content writing, article writing,... Read More
Thanks to recent information that leaked by Google within their... Read More
This is the "real" Money Maker in the Mail Order... Read More
It is pretty obvious that content is king online. It... Read More
Find definitions from A to G! ~~~~~~~~~~~ A ~~~~~~~~~~~ About... Read More
Are you looking for a better way to promote your... Read More
If you have writing skills and want to use your... Read More
Writing can be fraught at the best of times but... Read More
Everyone that publishes a newsletter or ezine knows that the... Read More
To be successful at any affiliate marketing program, you not... Read More
It doesn't really matter who you are; you definitely know... Read More
These 7 Important Elements are your Blueprint to Article Writing... Read More
How many times have you read the following? If you... Read More
It's no secret that writing and publishing helpful articles is... Read More
A revolutionary marketing device that I call article marketing I... Read More
Online PR in the form of website and ezine article... Read More
If you want to really make your article "SELL" then... Read More
Okay, so you're getting a feel for this article marketing... Read More
Take a look around the Web and you'll find thousands... Read More
Article Writing |