If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Q: Is the online world the best place to sell... Read More
One of the primary concerns all small businesses have is... Read More
"The way to develop self-confidence is to do the thing... Read More
I recently met with a very successful magazine publisher who... Read More
Passion. Passion alone can make your business successful. As an... Read More
Discover How Specialized Cost Containment Creates A New Win-Win Position... Read More
Office support services can range from basic data entry to... Read More
Are you a home or small business owner and you're... Read More
The single most important activity you can do in your... Read More
It is imperative to have your business legally prepared. How... Read More
How do you know when an alliance needs to be... Read More
Entrepreneurs are hardy stock. But sometimes hardiness can get you... Read More
The FTC- Mighty Federal Trade Commission has unilaterally decided to... Read More
What unspoken message are you sending your clients and customers?... Read More
CONSIDERATIONS FOR YOUR INTERN: Specify the number of hours the... Read More
So it's time to invest some finances into advertising your... Read More
You'd like to go into business for yourself, and believe... Read More
Under the Securities Act of 1933, any offer to sell... Read More
Shopping for a franchise is easy if you know what... Read More
Pity parties are nothing new. In fact, we do it... Read More
When working from home, it is usual to find that... Read More
What could Seinfeld possibly have to do with marketing a... Read More
A tongue-in-cheek look at the skills required to operate a... Read More
It's the dream of every person who starts a business... Read More
A cherished business doctrine is that growth must be a... Read More
Paper Shredding Business Opportunities are blossoming up everywhere because in... Read More
Starting and growing a small business can be a daunting... Read More
One overlooked individual in the process of taking a company... Read More
Time. As a small business owner, it's the commodity you... Read More
Costs of over regulation and over disclosure end up hurting... Read More
"If at first you don't succeed, then skydiving definitely isn't... Read More
What are the best methods for keeping a good business... Read More
There is a rather famous true story called "Acres of... Read More
The following are six essential skills to business success. You... Read More
A few years ago, I visited Beijing for the first... Read More
-- Beyond Cold Calling, "Warm" Calling and Sending E-mails --Many... Read More
Expanding your business requires you to take a good hard... Read More
One of the best marketing strategies a business or organization... Read More
Are you a small business owner who wants to expand... Read More
SBIR Corner: FFP vs. CPFF contracts:In the SBIR/STTR world, the... Read More
What is a Virtual Assistant?A Virtual Assistant is a person... Read More
Are you a home or small business owner and you're... Read More
The Federal Trade Commission which governs the franchise industry thru... Read More
Many pressure washing companies will be glad to take on... Read More
With the massive explosion of start-ups and home businesses developing,... Read More
Many investors and business ethics professionals are calling for more... Read More
Last year, trillions of dollars transferred hands on the internet... Read More
Here's why 'WHY' is such a profit-making marketing trigger."Stop taking... Read More
When it comes to cost, how much can you afford... Read More
Looking for a place to add a Quick Lube away... Read More
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