If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Have Some Time to Yourself One of the most important... Read More
Gather round while I tell you the story of Kennebec... Read More
Why are Chambers a good launching pad?Chambers provide you with... Read More
Nothing can drive a business down faster than customers who... Read More
Boston itself covers 50 square miles of concrete and traffic,... Read More
Buyers want both online and local information about where to... Read More
The efficiency of debt collection is the difference between a... Read More
Business owners rarely go into business to deal with the... Read More
If you own a mobile car washing, pressure washing or... Read More
Many new ventures are preoccupied with all the money they... Read More
Your business is making profits, but where is the cash?... Read More
Looking for ways to boost your cash flow? As a... Read More
When someone owes your small business money, you certainly feel... Read More
Scenario OneDuring a recent presentation, a business owner was given... Read More
Cash is King?That is what everyone tells us and it... Read More
It's a strange anomaly.Most people who set out to start... Read More
What is the Big Race all about when it comes... Read More
It has been said that the only constant is change.... Read More
All cities have a purchasing office and/or a procurement officer.... Read More
Q: A friend told me that as a woman of... Read More
Everyday, customers and business owners are bombarded with billboards, logos,... Read More
Business card size works well for invitations to special events.What... Read More
"The way to develop self-confidence is to do the thing... Read More
Most new small businesses won't be in business this time... Read More
How many "get rich schemes" have you joined? Or have... Read More
This is the tale of two business plans with very... Read More
Just recently, I took a break and caught "The Return... Read More
In this paper, I will:1. provide a framework for creating... Read More
If a customer owes your local business money, it's hard... Read More
We are noticing an increase in the length of time... Read More
When small businesses fail, the wreckage is often assigned to... Read More
Many smaller businesses choose niche markets for various reasons and... Read More
Shopping for a franchise is easy if you know what... Read More
Pressure washing companies must look for customers in the retail... Read More
Think of your business as a living, breathing, organism. It... Read More
As a franchisor I am always asked by new and... Read More
Success is the desire of everyman on the face of... Read More
Most new small businesses won't be in business this time... Read More
I recently met with a very successful magazine publisher who... Read More
Administrative and clerical tasks are the bane of every industry.... Read More
Q. I am a former pastor who left the ministry... Read More
Every company has a value proposition. That is a statement... Read More
Should you buy a business opportunity or Franchise if you... Read More
While there are few career paths that some would call... Read More
Marketing is one of the four corner-posts of a solid... Read More
As you may already know, asphalt paved parking lots do... Read More
The current lack of industry leaders represents an exceptional opportunity... Read More
Do You Really Need a Toll-Free Number for Your Business?... Read More
The Workers' Compensation situation in this country is unbelievable. Why,... Read More
Does your small business have a banking and credit card... Read More
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