If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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The day care industry is expanding. There are now more... Read More
Some things in business are relatively easy to measure ?... Read More
In a quest for customers and to keep those customers,... Read More
Boston itself covers 50 square miles of concrete and traffic,... Read More
Everyday, customers and business owners are bombarded with billboards, logos,... Read More
Why should you do informative talks to smaller groups?Informative talks... Read More
No matter your age or station in life, we all... Read More
Think of all of your business ideas as tiny seeds... Read More
Did you know that satisfaction is the number one emotion... Read More
I love lists. I make them for everything. And I'm... Read More
Running a business, whether large, small or in your home,... Read More
Nothing can drive a business down faster than customers who... Read More
Many small business startups fail within the first 2 years... Read More
When you go into business for yourself, there are many... Read More
Due to the over regulation in the Franchising Industry and... Read More
How do you know when an alliance needs to be... Read More
The Federal Trade Commission decided to sit down and revamp... Read More
Let's face it, we all tend to get stuck in... Read More
When is the Chamber ideal for your business?Joining a Chamber... Read More
When should you leverage the relationship?Leveraging sometimes brings a negative... Read More
Many pressure washing companies will be glad to take on... Read More
Most of us remember going to at least one garage... Read More
Everyone is talking about small businesses. In 1993, when it... Read More
Many job applicants want a job but often do not... Read More
The life cycle of the typical small business is short... Read More
The book, "Become the Squeaky Wheel," by New Hampshire author... Read More
Outsourcing is the strategic use of outside resources to perform... Read More
What are the benefits of using a Freelance Consultant /... Read More
Does your small business have a banking and credit card... Read More
What is in an information plan?Before you even meet with... Read More
If you run a mobile car wash, mobile fleet washing... Read More
If you plan to upgrade your workshop into an Authorized... Read More
In these days of insecurity and uncertain futures, the tendency... Read More
A common hazard faced by new entrepreneurs is a lack... Read More
When should you leverage the relationship?Leveraging sometimes brings a negative... Read More
Thankfully, most of us will never find out. That is... Read More
How to identify future solutions and opportunities?Your power page, if... Read More
Debt collection letters--an overview"Debt collection letter" in the singular may... Read More
Just as you are about to say "good-bye" to your... Read More
That's right ? are you making enough mistakes in your... Read More
Your business account comes with an ATM, Debit card. Pick... Read More
Q: I'm curious. What is the dumbest business question you've... Read More
Ok, so next to the taxman, your company payroll department... Read More
Anyone who is serious about washing aircraft as a full... Read More
Administrative and clerical tasks are the bane of every industry.... Read More
This is the tale of two business plans with very... Read More
You've always liked flowers and you think the idea of... Read More
Many small business startups fail within the first 2 years... Read More
What would happen if you decided to take an extended... Read More
To wash an airplane there are many items you will... Read More
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