If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Why give freebies?We have all seen freebies at trade shows... Read More
Q: I have outgrown my home office and need to... Read More
Does your company have a community relation strategy? Have you... Read More
"If at first you don't succeed, then skydiving definitely isn't... Read More
Have you been searching for the perfect home-based business? I... Read More
Thankfully, most of us will never find out. That is... Read More
The FTC, Federal Trade Commission, is considering modifying the franchise... Read More
Cash is King?That is what everyone tells us and it... Read More
In these days of insecurity and uncertain futures, the tendency... Read More
Have you ever wondered what the difference is between a... Read More
If you've been considering incorporating your small business, you've probably... Read More
The FTC- Mighty Federal Trade Commission has unilaterally decided to... Read More
You bet it's worth it. Publicity via news releases, along... Read More
How do marine type businesses start? Have you ever thought... Read More
Perhaps you are building a new home office or you... Read More
You want to know more about making money with your... Read More
There have been many great points raised on both sides... Read More
The air in my client's office nearly crackled with her... Read More
If you own a mobile car washing, pressure washing or... Read More
One of the simplest ways to expand your marketing efforts... Read More
As a specialist in getting restaurants open, it is surprising... Read More
Looking for ways to boost your cash flow? As a... Read More
Every business regardless of size needs a "Business Image Manual"... Read More
Starting a business? For many people, the bravery to venture... Read More
To wash an airplane there are many items you will... Read More
How do marine type businesses start? Have you ever thought... Read More
This is the tale of two business plans with very... Read More
If a customer owes your local business money, it's hard... Read More
If you ask most small business owners what priority CRM... Read More
It's the dream of every person who starts a business... Read More
I ran a franchise company for many years, a car... Read More
Maximum efficiency in the cleaning industry is a key to... Read More
Traditional advertising methods are still being used for almost 90%... Read More
A successful joint venture marketing effort is the goal of... Read More
Before you start a business we encourage you to prepare... Read More
Would you rather have one good client paying you five... Read More
Do you have all the customers your business can use?The... Read More
If you are just starting your business, or if you... Read More
Too often in business we get trapped into reviewing our... Read More
If you own a small business, then you know the... Read More
Top 3 Ways to Maximize Your Small Business Server Consulting... Read More
So it's time to invest some finances into advertising your... Read More
Now that you have invested your time, energy and money... Read More
In general, all of us know how to accomplish the... Read More
Many physical therapists in private practice have the appearance of... Read More
You only have so much time in a day right?So... Read More
The choice to incorporate a small business in Florida has... Read More
Why are we over regulation the franchising industry, what purpose... Read More
1. Resolve to build a consistent network system.Since referrals are... Read More
Many small businesses do quite well due to the blood,... Read More
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