If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Most small businesses will not even try to advertise on... Read More
Many years ago, I had warned the carwash industry of... Read More
Since you own a business you probably have liability insurance... Read More
This morning, I went to take a short walk outside.... Read More
You have spent considerable time pulling your business plan together,... Read More
1. Have A Strong Constitution ? Justices deliver decisions by... Read More
Marketing is one of the four corner-posts of a solid... Read More
Here is an interesting case study of a company, which... Read More
Are you -- like 70 percent of small business owners... Read More
Are you a home or small business owner and you're... Read More
If you discovered the bottom line in your business depended... Read More
Tammy, a skilled and gifted horticulturist, called me to discuss... Read More
There have been many great points raised on both sides... Read More
Like most regulatory bodies in the United States, the Federal... Read More
The stock market is still on a wild roller coaster... Read More
In the book Women and Small Business author gives all... Read More
You know your prospects need what you sell. You know... Read More
What will your business look like a year from today?If... Read More
Everyone wants to succeed in life. Most people want to... Read More
Why are we over regulation the franchising industry, what purpose... Read More
The Dynamics of Daylight Savings Time changes the way we... Read More
It behooves every professional mobile auto detailer to stay up... Read More
While driving through Pennsylvania farmland, you have probably noticed an... Read More
In a quest for customers and to keep those customers,... Read More
Where would a business be without a business plan? A... Read More
Everyone wants to succeed in life. Most people want to... Read More
Support is critical for your small business survival. You may... Read More
Why do you need an account plan?When you first decide... Read More
The success of your business is critically dependent on how... Read More
You're a small business owner with a hot new product... Read More
Opportunities for home show businesses have never been more abundant.... Read More
Security Professionals provide the products and services necessary to create... Read More
Sometimes when you run a business you feel as lonely... Read More
The following are six essential skills to business success. You... Read More
Does your company have a community relation strategy? Have you... Read More
If you are just starting your business, or if you... Read More
As you may know, there are many ways to incorporate... Read More
As a home business proprietor, you may already realize why... Read More
Everyone loves a good story. Whether it's the story of... Read More
I ran a franchise company for many years, a car... Read More
The FTC, Federal Trade Commission, is considering modifying the franchise... Read More
If you're starting your own business or currently work for... Read More
Providing high quality customer service is a must for any... Read More
Do you like animals? Would you like to work for... Read More
As a business owner, you already know how important it... Read More
Image of your franchise automotive outlet is so important. Some... Read More
Each day we hear of companies entering the franchising industry.... Read More
What's your job profitability? I meet with business owners every... Read More
In your small business debt collection laws will eventually become... Read More
"I don't know the key to success, but the key... Read More
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