If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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THE PSYCHOLOGY OF PRICINGIn case you hadn't noticed, people can... Read More
Many have not experienced a fire up close. One year... Read More
You're pretty proud of yourself! After all, only four months... Read More
Grow your Professional Organizer business by branching out into related... Read More
Many self employed professionals find themselves overwhelmed, frustrated, and confused... Read More
One of the simplest ways to expand your marketing efforts... Read More
It appears the mini-blimp indoor theme and concept is making... Read More
How do marine type businesses start? Have you ever thought... Read More
Here are just a few ways to increase and diversify... Read More
One of the primary concerns all small businesses have is... Read More
The book, "Become the Squeaky Wheel," by New Hampshire author... Read More
Back when I owned an inventory-based business, one of my... Read More
Where would a business be without a business plan? A... Read More
Every business starts with an idea or a dream. To... Read More
If you don't know what a Virtual Assistant (or VA)... Read More
Today is a Red Letter Day! It's special because today... Read More
For the employees, payday is the brightest day; they finally... Read More
In my previous article, Step 1, your challenge for the... Read More
You know your prospects need what you sell. You know... Read More
Many ventures are faced with the challenging task of raising... Read More
Did you know that satisfaction is the number one emotion... Read More
If you run a pressure washing company in a rural... Read More
Recently one of my customers told me the chaos swirling... Read More
The FTC- Mighty Federal Trade Commission has unilaterally decided to... Read More
Business Process Automation or BPA for short. This was a... Read More
Gather round while I tell you the story of Kennebec... Read More
Is your business making money? Would you know?Figuring out whether... Read More
Anyone who is serious about washing aircraft as a full... Read More
One of the greatest pitfalls in e-commerce is Field of... Read More
A recent survey indicated that clean Taxi Cabs Fleets have... Read More
If you run a pressure washer business you need complete... Read More
Last week we discussed the importance of performing an autopsy... Read More
Essentially there are 5 tremendously powerful methods to make money... Read More
In today's economic climate, the first priority for the small... Read More
Entrepreneurs are hardy stock. But sometimes hardiness can get you... Read More
Great question!Freeing your time is an indisputably key element in... Read More
What makes a business relationship?What really makes a business relationship?... Read More
If you want to start a business in 2005, and... Read More
IntroductionIt is widely recognised that Email and the Internet is... Read More
Setting priorities in your business? Your first job is to... Read More
Back when I owned an inventory-based business, one of my... Read More
So you want to get into the auto detailing business... Read More
Starting the blind cleaning business is one of the best... Read More
Many ventures are faced with the challenging task of raising... Read More
Cash flow. To stay in business, you've got to keep... Read More
I'll be the first to admit that I went a... Read More
You can make your trade show experience much easier by... Read More
How do you find the best business partners?Finding a good... Read More
We have all seen the mobile washing units cruising our... Read More
Where do you find the right people for a business... Read More
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