If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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As an Investment Representative you've worked hard to build trust... Read More
Get maximum results with minimum effort. Sounds great doesn't it?... Read More
Debt collection letters--an overview"Debt collection letter" in the singular may... Read More
Most doctors never distinguish the difference between customers and patients.... Read More
1. Look Over Your Shoulder ? Of course, Punxsutawney Phil... Read More
One of the best marketing strategies a business or organization... Read More
Becoming a contractor or sub-contractor for the U.S. government can... Read More
My colleague, Jane, recently lamented to me an all too... Read More
Should you buy a business opportunity or Franchise if you... Read More
Washing manufactured homes, mobile homes, can be a lucrative and... Read More
As a company grows, the owner's role begins to change.... Read More
It is essential that you fully understand how the fuel... Read More
Why do you need an account plan?When you first decide... Read More
Sometimes the simple businesses are the ones, which make good... Read More
Bookkeeping?the "dreaded" word is something we all have to worry... Read More
We're birds of a feather, public relations and small business.... Read More
If you want to start a business in 2005, and... Read More
As a solo entrepreneur or small business owner, one of... Read More
Do you own a franchised business? Over 400,000 franchised businesses... Read More
Remember the cleaning business is all about time ratio to... Read More
During the California Recall Election, I was very interested. Without... Read More
After over 30 years of participating in hundreds of businesses,... Read More
There is a continual trend we are seeing which I... Read More
A career coach could be simply defined your job seeking... Read More
Small business owners can relieve a lot of their own... Read More
Shipping materials can be expensive! Even the styrofoam "peanuts" can... Read More
Disclosure laws in franchising are suppose to help the consumer.... Read More
The revenue history is a vital piece of your power... Read More
Everyday more web based companies enter the business scene. The... Read More
Every employee would like to earn as high a salary... Read More
Traditional advertising methods are still being used for almost 90%... Read More
Where do you find the right people for a business... Read More
You are probably hard at work promoting your business (and... Read More
Most businesses accept checks as form of payment for goods... Read More
As an entrepreneur you can learn a lot by following... Read More
Pressure washing companies must look for customers in the retail... Read More
It's obvious when a small business has accepted the fact... Read More
A common hazard faced by new entrepreneurs is a lack... Read More
My colleague, Jane, recently lamented to me an all too... Read More
When do annoyances in a relationship become too much to... Read More
Let's face it, we all tend to get stuck in... Read More
In the 2003 Auto Laundry News Survey it was determined... Read More
As a small business owner, outsourcing work to Virtual Assistants... Read More
Why should you do informative talks to smaller groups?Informative talks... Read More
A reader of one of my online sessions asked should... Read More
Last week's question from Anthony R. on how to choose... Read More
Every company has business pain, but the pain does not... Read More
Rule 15C211Under SEC Rule 15C211, a U.S. securities broker or... Read More
Grow your Professional Organizer business by branching out into related... Read More
It has been said that the only constant is change.... Read More
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