If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Most small business owners are faced with so many responsibilities... Read More
For the employees, payday is the brightest day; they finally... Read More
When working from home, it is usual to find that... Read More
Maximum efficiency in the cleaning industry is a key to... Read More
How often have you thumbed through a business opportunity magazine,... Read More
Disclosure laws in franchising are suppose to help the consumer.... Read More
No matter what kind of small business you have, you... Read More
With the massive explosion of start-ups and home businesses developing,... Read More
Most new small businesses won't be in business this time... Read More
Congratulations, you are starting a small business! You are taking... Read More
Many ventures are faced with the challenging task of raising... Read More
Your business is only as good as the number of... Read More
We all know that a building has to have a... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle,... Read More
This morning, I went to take a short walk outside.... Read More
The FTC Franchise Rule maybe changed, as the Federal trade... Read More
One of the most common issues that comes up for... Read More
In this paper, I will:1. provide a framework for creating... Read More
As you may already know, asphalt paved parking lots do... Read More
We're birds of a feather, public relations and small business.... Read More
Everything starts with a business plan: If you don't have... Read More
Hew Hampshire car wash market. Well we have visited every... Read More
If you really want to earn more money with your... Read More
How do you make sure you have the business solutions... Read More
Cash is King... That is what everyone tells us and... Read More
Cash is King... That is what everyone tells us and... Read More
Don't you find that there are so many decisions you... Read More
Senior citizens are generally not a large marketing segment for... Read More
Completion not Perfection Five Keys To Doubling Your Productivity and... Read More
The choice of financing is an important determinant of whether... Read More
Costs of over regulation and over disclosure end up hurting... Read More
Disclosure laws in franchising are suppose to help the consumer.... Read More
According to the American Society for Aesthetic Plastic Surgery, since... Read More
Everyone loves a good story. Whether it's the story of... Read More
Writing a business plan is a fundamental step to ensuring... Read More
When working properly, computers enable small businesses to make big... Read More
A reader of one of my online sessions asked should... Read More
First you have to start with knowing your budget and... Read More
Time. As a small business owner, it's the commodity you... Read More
One of the major complaints in the QSR Quick Service-Fast... Read More
What makes a business relationship?What really makes a business relationship?... Read More
What is a guru?A guru is a teacher. A mentor.... Read More
Work smarter, not harderWhat is one of the best ways... Read More
More sales and more profit. Isn't that what you want... Read More
Being a small or home-based business owner can be loads... Read More
Just recently, I took a break and caught "The Return... Read More
How do marine type businesses start? Have you ever thought... Read More
A common hazard faced by new entrepreneurs is a lack... Read More
Have you been searching for the perfect home-based business? I... Read More
The easiest way to lift profits is to cut the... Read More
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