If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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If you're looking for start-up capital for your business, but... Read More
In the book Women and Small Business author gives all... Read More
Anyone in business today realizes both the natural dependency on... Read More
Image of your franchise automotive outlet is so important. Some... Read More
The modern Franchise business model and the much different business... Read More
Many investors and business ethics professionals are calling for more... Read More
One of the biggest fears people have about starting a... Read More
Send handwritten notes. That applies whether you're a guy or... Read More
Why are we over regulation the franchising industry, what purpose... Read More
Remember the training programs, seminars, and workshops you had to... Read More
Remember those drawings from science class of how a lever... Read More
The life cycle of the typical small business is short... Read More
CONSIDERING COMPANY NEEDS: In identifying your needs for the internship,... Read More
Would it help you as a real estate investor to... Read More
Obtaining a business credit card enables the small business owner... Read More
It is not surprising that some people may perceive Six... Read More
As you reflect on this year and prepare for next... Read More
$elling $elling $ellingWhat makes a great sales person? Well, the... Read More
10 Best Practices to consider as your SBIR negotiations approach... Read More
Providing high quality customer service is a must for any... Read More
Disclosure laws in franchising are suppose to help the consumer.... Read More
Doesn't it frustrate you when you've given good service, sometimes... Read More
I only have to point to the 555 plus failed... Read More
A corporate shell could be liken to a house that... Read More
The success of your business is critically dependent on how... Read More
Yes, that IS security when nobody can downsize you because... Read More
In a perfect world, starting a small business would be... Read More
As small business managers, we juggle limited resources in a... Read More
Are you thinking of starting a small pressure washer business... Read More
-- The One Pager Shortcut Series --An effective and compelling... Read More
Imagine that you have operated a successful franchise business for... Read More
On Monday the Department of Corporations in California revoked franchise... Read More
In the book Women and Small Business author gives all... Read More
Business card size works well for invitations to special events.What... Read More
Most of us remember going to at least one garage... Read More
Nothing can drive a business down faster than customers who... Read More
One of the major complaints in the QSR Quick Service-Fast... Read More
The efficiency of debt collection is the difference between a... Read More
The Federal Trade Commission decided to sit down and revamp... Read More
In general, all of us know how to accomplish the... Read More
You can't imagine how many people ask me how I... Read More
In a world full of complications sometimes we overlook the... Read More
Rule 15C211Under SEC Rule 15C211, a U.S. securities broker or... Read More
Opening a carpet cleaning business is a great way to... Read More
TRUTH IN THE LAWN MOWING INDUSTRYWe do not wish to... Read More
At one point or another, almost every business runs short... Read More
Many new ventures are preoccupied with all the money they... Read More
We have all seen the mobile washing units cruising our... Read More
For many small businesses, the "S" corporation is the business... Read More
Have you ever heard the phrase, 'PREPONDERANCE OF PROOF'?I recently... Read More
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