If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Every home business has the same problem of how to... Read More
For the employees, payday is the brightest day; they finally... Read More
Introduction: This article is written as a general discussion on... Read More
A solopreneur I know disappears from my radar screen for... Read More
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The air in my client's office nearly crackled with her... Read More
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When small businesses fail, the wreckage is often assigned to... Read More
As a solo entrepreneur or small business owner, one of... Read More
There will come a time in your business where you... Read More
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Disclosure laws in franchising are suppose to help the consumer.... Read More
Expanding your business requires you to take a good hard... Read More
Security Professionals provide the products and services necessary to create... Read More
Great question!Freeing your time is an indisputably key element in... Read More
If you've been thinking about starting a business, but are... Read More
Commonly folks have asked me what the technical difference is... Read More
I agree that knowledge should be free, but the next... Read More
A Small Business Opportunities Magazine is one of the new... Read More
A suggestion box is a really good idea for your... Read More
In the Truck Washing Business every single type of vehicle... Read More
While I was hard at work last week, an everyday... Read More
The current lack of industry leaders represents an exceptional opportunity... Read More
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No, I'm not talking about gambling or dairy cows ?... Read More
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In my 18 years of consulting I have heard it... Read More
Many businesses offer small business franchise opportunities. There are many... Read More
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A janitorial cleaning service is one of the best businesses... Read More
What are the benefits of using a Freelance Consultant /... Read More
To get approval for your small business loan application, you... Read More
In the book Women and Small Business author gives all... Read More
While driving through Pennsylvania farmland, you have probably noticed an... Read More
Great question!Freeing your time is an indisputably key element in... Read More
The difference between rates and wages is not always clear... Read More
The Federal Trade Commission out of the blue decide in... Read More
Franchisor expansion policies are not as simple as one might... Read More
Back when I owned an inventory-based business, one of my... Read More
Your grandfather probably told you to "learn something new everyday".... Read More
Boston itself covers 50 square miles of concrete and traffic,... Read More
There is a rather famous true story called "Acres of... Read More
If you own a Pressure Washing Company and wish to... Read More
What image do you and your people portray to your... Read More
What does it take to grow a business and run... Read More
Are you tired yet of all the books out there... Read More
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