If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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When do annoyances in a relationship become too much to... Read More
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Thankfully, most of us will never find out. That is... Read More
You know your prospects need what you sell. You know... Read More
Macon, GA goes after garage-gas station conversion detail/hand car washes... Read More
If an organization lacks a mission statement, it is worthwhile... Read More
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When does your ego get in the way?Let's go back... Read More
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Business checks are available in many styles and varieties. They... Read More
Every company has business pain, but the pain does not... Read More
If small business had no important outside audiences, it wouldn't... Read More
In this paper, I will:1. provide a framework for creating... Read More
Search Engines account for almost 90% of all web traffic!In... Read More
Just a few years ago, when one thought of a... Read More
It's a strange anomaly.Most people who set out to start... Read More
There are no "rules of thumb" in the pursuit of... Read More
One of the great challenges for independent professionals and small... Read More
Obtaining a business credit card enables the small business owner... Read More
Writing a business plan for your Solo Entrepreneur business doesn't... Read More
Last year, trillions of dollars transferred hands on the internet... Read More
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In today's fast paced marketplace it is easy to neglect... Read More
Technical writing services are employed to explain the details of... Read More
A tongue-in-cheek look at the skills required to operate a... Read More
Is your business making money? Would you know?Figuring out whether... Read More
The following tips have come from a wide variety of... Read More
Get maximum results with minimum effort. Sounds great doesn't it?... Read More
One of the most common horrific mistakes a business can... Read More
Incredible as it sounds, you have a goldmine of free... Read More
Why does consistency in the message have an effect on... Read More
For the employees, payday is the brightest day; they finally... Read More
Since you own a business you probably have liability insurance... Read More
The FTC- Mighty Federal Trade Commission has unilaterally decided to... Read More
TRUTH IN THE LAWN MOWING INDUSTRYWe do not wish to... Read More
First you have to start with knowing your budget and... Read More
A solopreneur I know disappears from my radar screen for... Read More
THE PSYCHOLOGY OF PRICINGIn case you hadn't noticed, people can... Read More
Did you know that satisfaction is the number one emotion... Read More
Forget everything you've ever heard about the U.S. Small Business... Read More
When you feel like you're always busy working on your... Read More
The Franchise Group at the Federal Trade Commission in all... Read More
Perhaps you are building a new home office or you... Read More
Running a small business requires many skills. However, to do... Read More
Sexual Harassment is a disturbing part of employment life in... Read More
It is imperative to have your business legally prepared. How... Read More
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