Home
>
Article Writing
>
Writing Articles, But Still Not Getting Traffic? Your Articles Suck ? But I Can Help! (Part 2)

Writing Articles, But Still Not Getting Traffic? Your Articles Suck ? But I Can Help! (Part 2)

Last time on "Because your articles suck" ? we discussed how to write effective headers, bylines (boy were those easy), and article summaries. Now it's time to move on to the body of the article and then the all-important resource box.

Body (Wow, nice bod)

First of all, you have to use subtitles. Subtitles segment the article, which makes it seem shorter, and thus, easier to read. People will run away from a 700-800+ word article with nothing to break it up. By the same token, use spacing effectively. People don't like to read long paragraphs, either. When you change subjects, start a new paragraph.

Second, write like your article is going to be read by 6th graders - well, more like people with 6th grade reading ability ? because you are. Studies have shown that most people read and write at a 6th grade level. (Remember: the Internet is not only in the USA, there are MANY more people on the 'net from the rest of the world, and most speak English as their second or third language.) This does NOT mean you should actually write like a 6th grader would, it means write at their skill level. You still need to use decent grammar, spelling, etc.

Third, keep your writing conversational. People don't like to be lectured, but they like to have conversations. Heck, some students have conversations during lectures! (Sorry, lame joke)

Next, lets look at content. Your content should provide great information by itself, but always leave the reader wanting more. For example, "These are just a few of the ways to start your own business cheaply" gets the user to want to read more, and it also gets them to click on your link in the resource box.

Also, make sure your articles are brief, you're not writing books, and people looking for articles don't want to read books. If your article is over 1,200 words, split it into segments. Having 2 or more parts to an article is also good, because it makes the life of an ezine and newsletter publisher that much easier ? they've got 2 weeks worth of content for the price of one! Though, it was probably free in the first place, but it keeps their readers happy and reading their publication?

Finally, involve your readers in the article - ask them questions with simple answers. (If you get them jazzed enough, sometimes they answer out loud...) You like questions, right? Sure you do. Asking simple questions makes the reader connect with the article, (and also with you, as the author) and that makes them read to the end, as well as click on your link for more information. I can't stress the word simple enough, because tough questions (What is the airspeed velocity of an unladen swallow?) make the reader feel dumb, and a reader who feels dumb stops reading.

Resource Box/About the Author (Last but DEFINITELY not least)

The resource box is possibly the second most important part of the article, aside from the content. This is where you establish your credibility as an author, and prompt the reader to go to your website. Start off by explaining, briefly, how you are an authority on the subject you're talking about in your article. Then, inform the reader where they can go to get more information.

This area is not a free-for-all link directory; it's highly targeted advertising. You wouldn't put up a banner ad for boats on a site for mountain vacations, would you? No, you'd put up a banner for ski equipment or hiking equipment. By the same token, link to one site, and ONLY one site, as closely related to the article topic as possible. If you get the urge to add a second link, write a second article - more than one link changes the resource box from a great resource into a text ad. If you can, use anchored text with your keywords in your link - this helps with backlinking and also with increasing your SEO ranking.

Backlinking is discussed in another of my articles ? You can find it at http://www.content-articles.com/article.aspx?i=24

To get more clicks on that SINGLE link in your resource box, use phrases like "To learn more, click here..." and "For more information about [enter something about your article topic here], visit..." If a reader is reading your resource box, they're obviously interested in the topic. Now is the time to catch them and direct them toward your site to keep learning more.

The End! (Yep, that's it)

Now that you've got the techniques you need to start writing effective articles, go do it! I won't keep you here any longer with my bad jokes and simple questions? Or will I?

Jason is a long time web developer, and the owner of Premier MicroSolutions, LLC, an Internet marketing company based in Ohio. When you want to submit all of your (now awesome) articles, visit http://www.content-articles.com/article.aspx?i=24

no-contract cleaning service Glenview ..

In The News:

A new phishing scam targets family photos with fake "Cloud Storage Full" alerts. Criminals steal credit card information through fake sites. Learn protection tips.

South Korean scientists create ultra-thin fabric muscles that turn clothes into robotic assistants, lifting 33 pounds while weighing under half an ounce.

Archer Aviation has acquired Hawthorne Airport for $126M to launch an LA air taxi network ahead of the 2028 Olympics, featuring AI-powered eVTOL operations and next-gen aviation tech.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Fake AI apps disguised as "ChatGPT" and "DALL·E" are flooding app stores with dangerous malware that steals data and monitors users without detection.

Fake buyers demand specific vehicle reports from unknown sites to steal credit card information from car sellers, but warning signs can help identify these scams before paying.

Android users can now manage apps across multiple devices more easily with Google Play Store's updated remote uninstall button in the latest update.

NASA's Perseverance rover discovers shiny metallic rock on Mars that could be a meteorite from an ancient asteroid, containing high levels of iron and nickel.

Holiday scams spike during Black Friday and Cyber Monday as criminals exploit your leaked personal data. Learn how to protect yourself from fake stores and phishing.

Commerce Department proposes TP-Link router ban over Chinese security risks. Learn how this potential prohibition could affect your home network and devices.

Hyundai AutoEver America suffered a data breach affecting 2,000 current and former employees, exposing names, Social Security numbers and driver's license information.

Washington court rules automated license plate reader images are public records, even when stored by vendors like Flock Safety, setting precedent for transparency.

Fake airline texts claiming flight cancellations are targeting travelers with convincing scams. Learn how cybercriminals steal personal data and credit card info.

Discover how iOS 26's new Adaptive Power feature automatically extends iPhone battery life by learning your usage patterns and adjusting performance intelligently.

New TikTok malware campaign tricks users into running PowerShell commands that download Aura Stealer, which steals credentials and authentication tokens.

Gaia Family offers fixed upfront pricing for IVF cycles with unlimited embryo transfers and financial protection, partnering with over 100 U.S. fertility clinics.

The Jetsons Act aims to position Pennsylvania as a leader in advanced air mobility by establishing regulations for hybrid ground-air vehicles.

Fake Geek Squad invoice emails are targeting users with convincing charges and urgent phone numbers to steal personal information and money.

Fox News Digital's artificial intelligence newsletter digs into a robot in Russia that faceplanted, George Clooney's alarm and OpenAI's rivalry with the New York Times.

Major data breach at Conduent exposes personal information of 10+ million people. Government contractor hit by cyberattack affecting Medicaid, child support systems.

Texas startup Janta Power raises $5.5M for innovative vertical solar towers that generate 50% more energy than traditional panels while using just one-third the land.

NASA's twin ESCAPADE spacecraft launched aboard Blue Origin's New Glenn rocket Thursday afternoon from Cape Canaveral, beginning their journey to Mars with arrival expected in 2027.

Learn how to set email reminders on iPhone and Android so you never forget to reply again. Simple built-in features help you stay organized and on top of messages.

Discover how Apple's passkeys revolutionize Mac security by replacing vulnerable passwords with biometric authentication and encryption for ultimate protection.

New survey reveals 78% of parents fear AI scams targeting their kids, yet nearly half haven't discussed these threats. Learn why this dangerous gap exists.

Writing Articles, But Still Not Getting Traffic? Your Articles Suck ? But I Can Help! (Part 2)

Article Writing